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Hoe bepaal je de prijs van je product of dienst ? Wat doe je als de concurrent de prijzen verlaagt ? Wanneer rond je prijzen af en wanneer juist niet ? Wat is de psychologie achter een prijskaartje ? Altijd prijs brengt talloze beproefde prijstactieken en de deskundigheid van verschillende prijsexperts samen in één handzame gids. Het boek barst van de aansprekende praktijkvoorbeelden en geeft antwoord op vragen waar elke ondernemer, verkoper of marketeer vroeg of laat tegenaan loopt. Onmisbaar voor iedere prijsdoehetzelver.Bron : http://www.bol.com

Pricing --- Marketing research --- Handbooks, manuals, etc. --- 658.8 --- kostprijscalculatie --- prijsbeleid --- prijsontwikkeling --- marketing, verkoop, distributie --- Prijsvorming --- Prijszetting --- Psychologie van de consument --- Koopgedrag --- Economie --- Kostenbeheersing --- Consumentenpsychologie --- Consumentengedrag

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La concurrence est une notion qui intrigue et inquiète, assimilée tantôt à la saine émulation, tantôt à une forme de darwinisme. Pour sortir de ces visions trop simplistes, l'ana-lyse économique fournit un guide utile et rigoureux, en montrant que la concurrence est avant tout un mécanisme d'élimination des rentes injustifiées. Cet ouvrage présente les deux grandes visions économiques de la concurrence (la concurrence comme état versus comme processus), mais aussi ses effets micro et macroéconomiques (notamment sur les prix, la qualité et l'emploi), ses limites, ainsi que les politiques d'ouverture et de régulation de la concurrence.

concurrence --- fluctuation des prix --- marge commerciale --- qualité du produit --- humanisation du travail --- εξανθρωπισμός της εργασίας --- umanizzazzjoni tax-xogħol --- umanizarea muncii --- zlidštění práce --- хуманизација на работата --- хуманизация на работата --- humanisering van de arbeid --- humanización del trabajo --- humanização do trabalho --- humanisation of work --- humanizacija rada --- darbo humanizavimas --- humanizimi i punës --- humanizácia práce --- humanizacija dela --- munkakörülmények humanizálása --- töö inimlikustamine --- obair a dhaonnú --- хуманизација рада --- Humanisierung der Arbeitswelt --- humanisering av arbetet --- humanizacja pracy --- darba humanizācija --- umanizzazione del lavoro --- työn inhimillistäminen --- menneskeliggørelse af arbejdet --- подобрување на работните услови --- calidad de vida en el trabajo --- rozdělení pracovních úkolů --- livskvalitet i arbetet --- diversificarea activităților de serviciu --- darba apstākļu uzlabošana --- pasurim i vendit të punës --- enrichissement des tâches --- jobberigelse --- rozšíření práce --- Verbesserung der Arbeitsbedingungen --- quality of life at work --- humanization of work --- diversification des tâches --- rozšírenie práce --- job rotation --- diverzifikace práce --- darbų kaitaliojimas --- Job Rotation --- qualità della vita sul luogo di lavoro --- jobbrotation --- obohacení práce --- taakdiversificatie --- zlepšení pracovních podmínek --- zgjerim i punës --- striedanie práce --- darba paplašināšana --- förbättring av arbetsvillkor --- διεύρυνση του περιεχομένου της εργασίας --- rotacion i vendit të punës --- střídání práce --- töö vaheldusrikkus --- työn vuorottelu --- enriquecimento de tarefas --- työn monipuolistaminen --- varierande arbetsuppgifter --- verbetering van de arbeidsomstandigheden --- työelämän laatu --- Job Enrichment --- diversificazione delle mansioni --- përmirësim i kushteve të punës --- îmbunatățirea condițiilor de lucru --- työn rikastuttaminen --- rotación de turnos --- ротација на работното место --- rotação dos postos de trabalho --- diverzifikácia práce --- töö rikastamine --- pracovní kolečko --- βελτίωση των συνθηκών εργασίας --- obohatenie práce --- raznolikost posla --- improvement of working conditions --- forbedring af arbejdsvilkår --- Erweiterung des Aufgabenfeldes --- gode arbejdsforhold --- darbo funkcijų išplėtimas --- ποιότητα ζωής στην εργασία --- qualité de vie au travail --- dzīves kvalitāte darbā --- élargissement des tâches --- töö mitmekesistamine --- rozrůznění pracovních povinností --- levenskwaliteit op het werk --- diversifikim i punës --- Anreicherung der Arbeitsinhalte --- taakverruiming --- miglioramento delle condizioni di lavoro --- breddning av arbetsuppgifter --- jobrotation --- humanizim i punës --- cilësia e jetës në punë --- εμπλουτισμός του περιεχομένου της εργασίας --- munkakörülmények javítása --- arricchimento delle mansioni --- rotația posturilor --- Lebensqualität am Arbeitsplatz --- poboljšanje uvjeta rada --- ampliamento delle mansioni --- darbo įvairinimas --- diversificación de las tareas --- диверзификација на работата --- taakverrijking --- melhoria das condições de trabalho --- töötingimuste parandamine --- roulerende functies --- job expansion --- työtehtävien laajentaminen --- humanizace práce --- berikande arbetsuppgifter --- διαδοχική εναλλαγή θέσεων --- rotation des postes --- darba satura bagātināšana --- job diversification --- elukvaliteet töökohal --- calidad de vida laboral --- darba dažādošana --- darbo sąlygų gerinimas --- mejora de las condiciones de trabajo --- darbo sąlygų kokybė --- qualidade de vida no trabalho --- job enrichment --- diversificação de tarefas --- Diversifizierung der Tätigkeit --- διαφοροποίηση του περιεχομένου της εργασίας --- darbų įvairovės didinimas --- enriquecimiento de las tareas --- töökohustuste laiendamine --- darbvietu rotācija --- rotazione dei posti --- zlepšenie pracovných podmienok --- calitatea vieții la serviciu --- munkakörülmények változatossá tétele --- amélioration des conditions de travail --- työolojen parantaminen --- qualità del prodotto --- cáilíocht táirge --- produktkvalitet --- ποιότητα του προϊόντος --- квалитет производа --- jakost výrobku --- качество на продукта --- calitatea produselor --- qualidade do produto --- cilësia e produktit --- produkta kvalitāte --- produkto kokybė --- termékminőség --- kvalita výrobku --- kwalità tal-prodott --- calidad del producto --- product quality --- toote kvaliteet --- kakvoća proizvoda --- квалитет на производи --- Produktqualität --- tuotteen laatu --- kakovost izdelka --- jakość produktu --- kwaliteit van het product --- систем на проверка на квалитетот --- minőségi szempont --- quality criterion --- kwaliteit van het produkt --- kritérium kvality --- Qualitätsmerkmal --- laatukriteerit --- κριτήρια ποιότητας --- Warenqualität --- kvaliteedikriteerium --- minőségi követelmények --- kvaliteta proizvoda --- criteriu de calitate --- gaminio kokybė --- criterio de calidad --- criterio di qualità --- kokybės kriterijus --- kvalitetskriterium --- kriter cilësie --- critère de qualité --- kvalitātes kritērijs --- ознака за квалитет --- critério de qualidade --- kwaliteitscriterium --- tirdzniecības robeža --- marzh tregtar --- handelsmarge --- marġni kummerċjali --- obchodní rozpětí --- trgovačka marža --- marginal --- kasumimarginaal --- търговски маржии --- margen comercial --- Handelsspanne --- margine commerciale --- marża handlowa --- marjă comercială --- avance --- trading margin --- corrlach trádála --- kereskedelmi árrés --- prekybos marža --- трговска маржа --- margem comercial --- εμπορικό περιθώριο κέρδους --- трговачка маржа --- obchodné rozpätie --- trgovska marža --- myyntikate --- prekybos pelnas --- ziskové rozpätie --- juurdehindlus --- margine di commercializzazione --- kate --- prag minimal i fitimit --- περιθώριο κέρδους --- commerciële marge --- corrlach brabúis --- winstmarge --- profitna marža --- voittolisä --- granica zarade --- profit margin --- margen de beneficio --- профитна маржа --- Gewinnspanne --- fortjeneste --- ngritje e çmimit --- margine operativo --- margen de comercialización --- apyvartinis pelnas --- antkainis --- margem de lucro --- marge bénéficiaire --- margem de comercialização --- přirážka --- tulumarginaal --- procentinis prekybos pelnas --- margine di profitto --- vinstmarginal --- ziskové rozpětí --- peļņas norma --- fortjenstmargen --- marge de commercialisation --- mark-up --- Verdienstspanne --- haszonkulcs --- marjă de profit --- uzcenojums --- prirážka --- fluktuacija cijena --- prissvängning --- колебания на цените --- флуктуација на цените --- fluktuacja cen --- fluttuazione dei prezzi --- pohyb cen --- pohyb cien --- hinnanvaihtelu --- prissvingninger --- luaineacht phraghsanna --- nihanje cen --- flutuação de preços --- колебање цена --- cenu svārstības --- Preisschwankung --- prijsfluctuatie --- kainų svyravimas --- fluttwazzjoni tal-prezzijiet --- hinnakõikumine --- διακύμανση των τιμών --- áringadozás --- fluctuación de precios --- fluctuația prețurilor --- luhatje çmimi --- price fluctuation --- тренд на движење на цените --- prisutveckling --- ценовен тренд --- lievitazione dei prezzi --- evolução dos preços --- prisbevægelse --- ármozgás --- hinnatendents --- price variation --- kainų kitimas --- lëvizje çmimi --- movimiento de los precios --- Preisveränderung --- hinnasuundumus --- variation de prix --- variația prețurilor --- kolebanje cijena --- prisförändring --- trend kretanja cijena --- evolución de los precios --- évolution des prix --- prijsontwikkeling --- variazione di prezzo --- Preisentwicklung --- variação dos preços --- price trend --- variación de precios --- Preisbewegung --- cenový trend --- evoluzione dei prezzi --- prisudvikling --- промена на цените --- kainų tendencijos --- варијации на цените --- εξέλιξη των τιμών --- kolísání cen --- trendi i çmimeve --- odchýlky cien --- μεταβολή των τιμών --- tendința prețurilor --- cenu attīstība --- prijsschommeling --- hintojen vaihtelu --- cenové výkyvy --- prisforandring --- hintojen kehitys --- concurență --- ανταγωνισμός --- konkurencja --- Wettbewerb --- soutěž --- konkurencia --- конкуренция --- concurrentie --- tržišno natjecanje --- concorrência --- kilpailu --- kompetizzjoni --- iomaíocht --- competencia --- konkurrencë --- konkurenca --- konkurrence --- konkurents --- конкуренција --- konkurencija --- competition --- concorrenza --- konkurrens --- konkurence --- verseny --- principio della concorrenza --- condição de concorrência --- mededinging --- konkurrencevilkår --- concorrenza praticabile --- concorrenza effettiva --- posizione concorrenziale --- ефективна конкуренција --- condizioni di concorrenza --- начела на конкуренција --- услови на конкуренција --- конкурентска позиција --- marché --- monopole --- rentabilité --- position dominante --- доминантна позиција --- pożizzjoni dominanti --- pozicion dominues --- dominantní postavení --- erőfölény --- доминираща позиция --- marktbeherrschende Stellung --- prevladujoč položaj --- dominerande ställning --- dominant position --- poziție dominantă --- posizione dominante --- ceannasacht --- machtspositie --- pozycja dominująca --- dominance --- määräävä markkina-asema --- доминантни положај --- turgu valitsev seisund --- vyraujančioji padėtis --- posição dominante --- vladajući položaj --- dominerende stilling --- δεσπόζουσα θέση --- posición dominante --- dominantné postavenie --- premoćni položaj --- comportamento predatorio di un'impresa dominante --- turgu valitseva seisundi kuritarvitamine --- abuso di posizione dominante --- întreprindere în poziție dominantă --- spoločnosť s dominantným postavením --- company in a dominant position --- shoqëri tregtare në pozitë dominuese --- erőfölénnyel való visszaélés --- onderneming met machtspositie --- доминантно претпријатие --- impresa dominante --- abuso de posição dominante --- dominantni položaj --- злоупотреба на доминантната позиција --- empresa em posição dominante --- abuse of dominant position --- erőfölényes helyzet --- dominējošs uzņēmums --- turgu valitsev ettevõte --- abuz al poziției dominante --- misbruik van een machtspositie --- virksomhed i dominerende stilling --- zloupotreba položaja --- επιχείρηση σε δεσπόζουσα θέση --- zneužitie dominantného postavenia --- abuzim me pozitën dominuese --- impresa in posizione dominante --- määräävässä markkina-asemassa oleva yhtiö --- misbrug af dominerende stilling --- företag med dominerande ställning --- missbruk av dominerande ställning --- vyraujančioji bendrovė --- dominances ļaunprātīga izmantošana --- abus de position dominante --- määräävän markkina-aseman väärinkäyttö --- abuso de posición dominante --- abuso di potere di mercato --- empresa de posición dominante --- piktnaudžiavimas vyraujančiąja padėtimi --- erőfölényben lévő vállalkozás --- Missbrauch einer marktbeherrschenden Stellung --- vedoucí postavení --- marktbeherrschendes Unternehmen --- κατάχρηση δεσπόζουσας θέσης --- entreprise en position dominante --- redditività --- rentowność --- brabúsacht --- αποδοτικότητα --- ziskovost --- rentabilidade --- profitability --- rentabilitate --- kulutasuvus --- donosnost --- рентабилност --- jövedelmezőség --- räntabilitet --- rentabilitāte --- pelningumas --- профитабилност --- kannattavuus --- ziskovosť --- rentabilidad --- rentabiliteit --- rentabilitet --- Rentabilität --- profittabilità --- profitabilnost --- fitueshmëri --- redditività globale --- rentábilitás --- nyereségesség --- rentabilita --- ienesīgums --- монопол --- monopoli --- monopólio --- monopoly --- Monopol --- monopolie --- monopol --- μονοπώλιο --- monopolju --- monopolio --- monopols --- monaplacht --- monopólium --- monopolija --- monopolio commerciale --- marknadsföringsmonopol --- markedsføringsmonopol --- obchodný monopol --- monopole commercial --- handelsmonopolie --- monopolio de comercialización --- markkinointimonopoli --- trading monopoly --- monopolio comercial --- prekybos monopolija --- μονοπώλιο εμπορίας --- obchodní monopol --- handelsmonopol --- монополска позиција --- posizione di monopolio --- tirdzniecības monopols --- marketingový monopol --- trgovački monopol --- monopólio de comercialização --- kaubandusmonopol --- εμπορικό μονοπώλιο --- monopole de commercialisation --- monopólio comercial --- monopol tregtar --- monopol marketingu --- monopolista --- rigidità monopolistica --- Handelsmonopol --- commercialiseringsmonopolie --- monopol comercial --- monopolio di commercializzazione --- legislazione antimonopolistica --- turumonopol --- монополска управа --- marketing monopoly --- monopolio assoluto --- kereskedelmi monopólium --- fixação monopolística dos preços --- kaupan monopoli --- market --- margadh --- rynek --- piață --- markkinat --- trh --- rinka --- markt --- treg --- Markt --- mercato --- marked --- trg --- marknad --- turg --- тржиште --- αγορά --- пазар --- suq --- piac --- tržište --- tirgus --- mercado --- funcionamiento del mercado --- functioneren van de markt --- fonctionnement du marché --- structure du marché --- struttura del mercato --- marknadssituation --- marknadsförhållande --- turustruktuur --- λειτουργία της αγοράς --- rinkos struktūra --- struktura tržišta --- stanje tržišta --- markedssituation --- markkinatalousmaa --- tirgus situācija --- marktsituatie --- andamento del mercato --- estructura del mercado --- Marktsituation --- estrutura do mercado --- operațiuni de piață --- strukturë e tregut --- Marktstruktur --- tirgus darījums --- situation du marché --- situatë e tregut --- estado do mercado --- situace na trhu --- funzionamento del mercato --- regime di mercato --- état du marché --- markedsfunktion --- Funktionieren des Marktes --- turutehing --- structura pieței --- Marktlage --- socializëm kapitalist --- markedstilstand --- trhový štát --- dimensioni del mercato --- situación del mercado --- toestand van de markt --- market structure --- markkinoiden toiminta --- operacion në treg --- rinkos padėtis --- markkinatilanne --- market operation --- situația pieței --- rinkos veikla --- markedsstruktur --- situazione del mercato --- tirgus struktūra --- operatore di mercato --- tržní operace --- stav trhu/trhová situácia --- funcionamento do mercado --- markkinoiden rakenne --- market situation --- κατάσταση της αγοράς --- rinkos valstybė --- market State --- marknadsstruktur --- trhová operácia --- marknadens funktion --- piaci helyzet --- struktura trhu --- situação do mercado --- a piac működése --- djelovanje tržišta --- δομή της αγοράς --- turuolukord --- marktstructuur --- olukord turul --- trhová štruktúra --- состојба на пазар --- Concurrence. --- Compétitivité (économie politique). --- Competition. --- marché --- rentabilité