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Book
La nouvelle guerre des étoiles
Authors: ---
ISBN: 9782366585148 2366585144 Year: 2020 Publisher: Paris Kero editions

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Abstract

"Combien de fois avez-vous été sollicités pour attribuer une note ? Pensez à vos derniers achats en ligne, aux étoiles qu'on attribue à un chauffeur ou un livreur... on ne les voit même plus. Cette mode est aussi silencieuse qu'irrésistible : hôpitaux, services publics, tous ont vocation à être comparés, classés. Mais, comme dans le privé, le système porte en germe de graves dérives. Des collèges jésuites du XVIe  siècle où elle est née jusqu'aujourd'hui, la notation pose un ensemble de questions auxquelles il devenait urgent de répondre. Vincent Coquaz et Ismaël Halissat ont enquêté : de TripAdvisor à Amazon, en passant par Uber, jusqu'aux notes citoyennes expérimentées en Chine, ils se sont plongés dans les méandres des avis clients, où une bonne étoile peut faire ou défaire une réputation et mettre en péril un emploi. Inventé par un gourou américain du marketing, le questionnaire de satisfaction moderne est devenu dans le meilleur des cas une fin en soi absurde. Dans le pire, il impose un stress infernal aux employés. Dans certaines entreprises, les salariés se notent même entre eux. Et, comme à l'école, la tentation de tricher pour améliorer sa note est souvent grande… Pire, une partie des notes qui nous sont attribuées sont totalement invisibles. En tant que consommateurs, travailleurs, et demain peut-être en tant que citoyens, nous sommes pour l'instant totalement désarmés devant cette nouvelle guerre des étoiles." [Source : éditeur]

Keywords

BPB9999 --- BPB2009 --- défense stratégique --- strategická obrana --- стратегическа отбрана --- defensa estratégica --- strateška obrana --- difesa strategica --- strateginen puolustus --- stratégiai védelem --- strateegiline kaitse --- στρατηγική άμυνα --- strategisk forsvar --- strategic defence --- strateška obramba --- strategische verdediging --- defesa estratégica --- obrona strategiczna --- mbrojtje strategjike --- strategiskt försvar --- стратешка одбрана --- stratēģiskā aizsardzība --- strategische Verteidigung --- apărare strategică --- difiża strateġika --- strateginė gynyba --- strateginen puolustusaloite --- Krieg der Sterne --- initiative de défense stratégique --- guerre des étoiles --- programma di difesa strategica --- Иницијатива за стратешку одбрану --- stjernekrigsprojekt --- IDS --- Strategic Defence Initiative --- Nisma e Mbrojtjes Strategjike --- tähtien sota --- sterrenoorlog --- πόλεμος των άστρων --- scudo spaziale --- strategická obranná iniciativa --- Inițiativa de Apărare Strategică --- SDI --- Iniciativa de Defensa Estratégica --- hviezdne vojny --- războiul stelelor --- hvězdné války --- zvaigžņu kari --- SAI --- iniziativa di difesa strategica --- star wars --- СДИ --- NMS --- ΠΣΑ --- SGI --- žvaigždžių karas --- stjernekrig --- zvaigžņu karu iniciatīva --- Πρωτοβουλία Στρατηγικής Άμυνας --- strateegiline kaitsealgatus --- Guerra das Estrelas --- guerre stellari --- Иницијатива за стратешка одбрана --- lufta e yjeve --- Iniciativa de Defesa Estratégica --- Stratēģiskās aizsardzības iniciatīva --- Strateginės gynybos iniciatyva --- Strategische Verteidigungsinitiative --- tähtede sõda --- strategická obranná iniciatíva --- stjärnornas krig --- guerra de las galaxias --- SDI-aloite --- Hadászati Védelmi Kezdeményezés --- ратови звезда --- csillagháború --- ombrello spaziale --- strategisch defensie-initiatief --- marketing --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Vermarktung --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- Réputation numérique. --- Marketing sur Internet. --- Relations avec la clientèle. --- Consommateurs --- Valeur économique ajoutée. --- Satisfaction --- Évaluation. --- Attitude (psychologie). --- Réputation numérique. --- Relations avec la clientèle. --- Valeur économique ajoutée. --- Attitude (psychologie) --- Marketing --- Consumer satisfaction. --- Evaluation. --- Internet industry. --- #KVHA:Journalistiek --- #KVHA:Massamedia --- #KVHA:Digitale media --- #KVHA:Internet marketing --- cosaint straitéiseach --- défense stratégique


Book
La mutation du secteur automobile
Author:
ISBN: 9782870752944 2870752946 Year: 2022 Publisher: Bruxelles CRISP

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Abstract

En annonçant la fin de la commercialisation des voitures à moteur à combustion pour 2035, l’Union européenne impose au secteur de la construction automobile un timing concret pour solder l’ère des moteurs thermiques. Dans ce contexte, la filière électrique rechargeable – composée de voitures 100 % électriques et de voitures hybrides rechargeables –, qui se résumait à peu de choses il y a dix ans encore, représente désormais une dizaine de pourcents des parts de marché au niveau mondial, concentrées essentiellement sur la Chine, l’Europe et les États-Unis. Cet essor récent s’explique essentiellement par les politiques incitatives mises en place et par les normes d’émission imposées aux constructeurs, ainsi que par les annonces des autorités publiques visant soit la fin progressive de la vente de véhicules thermiques, soit l’atteinte de leurs ambitions en termes de développement de la flotte électrique.Forcés de prendre le train en marche, les constructeurs ont adapté peu à peu leur stratégie et, désormais, ils contribuent à amplifier le mouvement ainsi amorcé par une offre élargie de modèles électriques et par des annonces très médiatisées sur leurs objectifs en termes d’électrification de leur gamme. Pour autant, le chemin vers l’électrique reste long et parsemé d’obstacles. De nombreux défis doivent en effet encore être rencontrés, tels qu’assurer la mise en place d’une infrastructure de recharge adaptée, anticiper les problèmes qui ne manqueront pas de survenir concernant les capacités de production dans leur ensemble et, surtout, convaincre de potentiels acheteurs toujours dubitatifs face aux prix d’achat et à l’autonomie de ces véhicules rechargeables.

Keywords

BPB2301 --- industrie automobile --- commercialisation --- véhicule électrique --- 442.2 Verkeersvraagstuk --- 500 Milieu --- Klimaat --- Uitlaatgassen --- uitstoot --- elektrificatie --- wagenpark --- elektrisk køretøj --- sähköajoneuvo --- mjet elektrik --- veículo elétrico --- electric vehicle --- elfordon --- pojazd elektryczny --- vehículo eléctrico --- ηλεκτροκίνητο όχημα --- elektromos jármű --- elektriskais transportlīdzeklis --- feithicil leictreach --- veicolo elettrico --- vettura elettrika --- elektrisch voertuig --- vehicul electric --- Elektrofahrzeug --- elektrické vozidlo --- elektrický vůz --- електрическо превозно средство --- електрично возило --- elektrisõiduk --- električno vozilo --- elektrinė transporto priemonė --- elbil --- veicolo elettrico urbano --- возило со електричен погонски систем --- veicolo elettrico ad accumulatore --- veículo eléctrico --- gluaisteán leictreach --- commercialisering --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- marketing --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- gépjárműipar --- аутомобилска индустрија --- avtomobilska industrija --- indústria automóvel --- an tionscal mótarfheithiclí --- industria automobilistica --- αυτοκινητοβιομηχανία --- autotööstus --- przemysł samochodowy --- Kraftfahrzeugindustrie --- industrija tal-vetturi motorizzati --- industria del automóvil --- automobielindustrie --- automobilska industrija --- автомобилна промишленост --- industri e automobilave --- automobilindustri --- automobilový priemysel --- mehānisko transportlīdzekļu rūpniecība --- motorinių transporto priemonių pramonė --- automobilový průmysl --- autoteollisuus --- автомобилска индустрија --- bilindustri --- motor vehicle industry --- industria de automobile --- automobilka --- uzină de automobile --- industrija awtomobilistika --- autóipar --- prodhim i automobilave --- bilfabrikation --- biltillverkning --- autógyártás --- автоиндустрија --- Kraftfahrzeugbau --- auto industrija --- construção automóvel --- proizvodnja automobila --- autorūpniecība --- fabbricazione di automobili --- variklinių transporto priemonių pramonė --- settore automobilistico --- construction automobile --- autode tootmine --- construcción de automóviles --- Automobilindustrie --- automobilių pramonė --- gépjárműgyártás --- montagem de automóveis --- industri motorash --- motor industry --- autoconstructie --- autoražošana --- производство на автомобили --- autojen valmistus --- automobilių gamyba --- κατασκευή αυτοκινήτων --- automobile manufacture --- produzione automobilistica --- producție de automobile --- Transport engineering --- Transport. Traffic --- European Union


Book
TVA - Assujetti or not assujetti ?
Author:
ISBN: 9782874962936 Year: 2019 Publisher: Edi.Pro

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Abstract

S'assujettir à la tva ou non ? Les questions sur l'assujettissement à la t.v.a. exigent des réponses nuancées et circonstanciées qui prennent en compte de nombreux paramètres. Ce livre est un nouvel outil indispensable au professionnel de la comptabilité et de la fiscalité soucieux de maîtriser les nombreux problèmes de T.V.A. et à vivement conseiller à toute personne impliquée dans des transactions commerciales récurrentes.

Keywords

Belasting op de toegevoegde waarde --- België --- Handboeken --- TVA --- fiscalité --- comptabilité --- commercialisation --- commercialisering --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- marketing --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- účtovníctvo --- kontabilità --- λογιστική --- grāmatvedība --- számvitel --- raamatupidamine --- kontabilitet --- contabilità --- contabilitate --- računovodstvo --- regnskabsvæsen --- kirjanpito --- accounting --- Buchführung --- účetnictví --- apskaita --- счетоводство --- рачуноводство --- contabilidade --- rachunkowość --- boekhouding --- cuntasaíocht --- сметководство --- bokföring --- contabilidad --- Buchhaltung --- Rechnungsführung --- Rechnungswesen --- comptabilité analytique --- könyvvezetés --- аналитичко конто --- аналитичка картица --- vzájemné zúčtování --- raamatupidamise arvestus --- водење деловни книги --- Betriebsbuchhaltung --- kalkulatorische Buchhaltung --- analytische boekhouding --- contabilidade analítica --- составување финансиски извештаи --- piano dei conti --- книговодство --- könyvvitel --- účetní evidence --- kostnadsbokföring --- методско и аналитичко работење --- raamatupidamisarvestus --- davčni sistem --- fiscalidade --- skattesystem --- adórendszer --- porezni sustav --- φορολογία --- skatteforhold --- verojärjestelmä --- nodokļu sistēma --- данъчна система --- maksusüsteem --- sistem tatimor --- cáinchóras --- fiscalidad --- fiscalità --- fiscalitate --- system podatkowy --- порески систем --- Steuerwesen --- fiscaliteit --- daňový systém --- tax system --- даночен систем --- daňová sústava --- mokesčių sistema --- sistema ta' tassazzjoni --- regime fiscale --- verotus --- maksustamine --- beskattning --- taxatie --- onere fiscale --- tassazione --- skatteuttag --- фискален режим --- фискална давачка --- Steuerlast --- système fiscal --- taxation --- tassazzjoni --- dichiarazione fiscale --- tributação --- фискален систем --- adóztatás --- regime fiscal --- régimen fiscal --- régimen tributario --- φορολόγηση --- imposizione --- adószabályozás --- apmokestinimas --- φορολογικά βάρη --- sistema tributario --- фискален третман --- daňová soustava --- Besteuerung --- imposición --- adóteher --- tributación --- belastingheffing --- Steuerbelastung --- trattamento fiscale --- charge fiscale --- zdanění --- fiscaal systeem --- oporezivanje --- imposition --- fiscale last --- skattetryck --- fiscaal regime --- prelievo fiscale --- skattebörda --- Steuerregelung --- pressione fiscale --- skattebyrde --- skattebehandling --- cánachas --- steuerliche Behandlung --- sistema fiscal --- fiskální soustava --- régime fiscal --- drenaggio fiscale --- taxering --- imposição fiscal --- sistema fiscale --- φορολογικό σύστημα --- skatter og afgifter --- carga fiscal --- skatteordning --- beskatning --- CBL --- BTW --- taxxa fuq il-valur miżjud --- ДДВ --- MwSt. --- PVM --- ALV --- DPH --- moms --- ДДС --- PDV --- hozzáadottérték-adó --- käibemaks --- VAT --- daň z přidané hodnoty --- TVSH --- DDV --- ПДВ --- IVA --- ΦΠΑ --- PVN --- Umsatzsteuer --- impuesto sobre el volumen de negocios --- daň z pridanej hodnoty --- pievienotās vērtības nodoklis --- belasting op de toegevoegde waarde --- alv. --- tatim mbi vlerën e shtuar --- omsætningsafgift --- omzetbelasting --- imposto sobre o valor acrescentado --- apyvartos mokestis --- taxă pe valoarea adăugată --- данък върху добавената стойност --- turnover tax --- héa --- taxe sur le chiffre d'affaires --- apgrozījuma nodoklis --- obratová daň --- Φόρος Κύκλου Εργασιών --- Cáin Bhreisluacha --- tatim mbi xhiron --- kumuleeruv käibemaks --- Mehrwertsteuer --- lisandväärtusmaks --- liikevaihtovero --- данок на додадена вредност --- davek na dodano vrednost --- daň z obratu --- porez na dodanu vrijednost --- mervärdesskatt --- merværdiafgift --- taxe sur la valeur ajoutée --- pridėtinės vertės mokestis --- порез на додату вредност --- imposta sulla cifra d'affari --- arvonlisävero --- value added tax --- áfa --- általános forgalmi adó --- impuesto sobre el valor añadido --- impuesto sobre el tráfico de empresas --- φόρος προστιθέμενης αξίας --- imposta sul valore aggiunto --- omsättningsskatt --- podatek od wartości dodanej --- fiscalité --- comptabilité


Book
The accidental library marketer
Author:
ISBN: 9781573879194 1573879193 9781573878043 1573878049 9781573873680 1573873683 9786613238917 1283238918 Year: 2009 Publisher: Medford, N.J. Information Today

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Abstract

"The Accidental Library Marketer fills a need for library professionals and paraprofessionals who find themselves in an awkward position: they need to promote their libraries and services in the age of the internet, but they've never been taught how to do it effectively. This results-oriented A-to-Z guide by Kathy Dempsey--long-time editor of the Marketing Library Services newsletter--reveals the missing link between the everyday promotion librarians actually do and the "real marketing" that's guaranteed to assure funding, excite users, and build stronger community relationships. Combining real-life examples, expert advice, and checklists in a reader-friendly style, The Accidental Library Marketer is the complete how-to resource for successful library marketing and promotion."--Cover.

Keywords

Libraries --- cultural promotion --- library --- marketing --- Internet --- public relations --- guide --- gwida --- uživatelská příručka --- guía del usuario --- felhasználói kézikönyv --- handbok --- príručka pre používateľov --- priručnik --- Benutzerhandbuch --- guia do utilizador --- водич --- ръководство за потребителя --- udhërrëfyes --- käyttöopas --- manuale dell'utente --- kasutusjuhend --- naudotojo vadovas --- οδηγός χρήσης --- handleiding --- uporabniški priročnik --- ghid al utilizatorului --- brugervejledning --- guide de l’utilisateur --- lietotāja rokasgrāmata --- poradnik użytkownika --- priročnik --- handboek --- instruktážní příručka --- rokasgrāmata --- прирачник --- упатство за употреба --- håndbog --- poradnik --- užívateľská príručka --- guide d'information --- informationsfolder --- указания за употреба --- εγχειρίδιο --- guia de informação --- vade-mecum --- manual de utilizare --- návod --- lietošanas noteikumi --- käsikirja --- guida di informazione --- průvodce uživatele --- příručka --- manual --- vejledning --- manuel d'information --- příručka uživatele --- brugsanvisning --- kasutamisjuhend --- guía --- průvodce --- käyttäjän käsikirja --- udhëzues për përdoruesin --- käsiraamat --- vodič --- Leitfaden --- manuel --- opas --- gebruiksaanwijzing --- informační příručka --- εγχειρίδιο του χρήστη --- kézikönyv --- guía de información --- ghid --- gwida għall-utent --- manual de instrucciones --- Gebrauchsanweisung --- Manual do utilizador --- gebruikershandleiding --- användarhandbok --- vartotojo žinynas --- manwal --- sprievodca užívateľa --- οδηγός --- user's guide --- handbook --- manual del usuario --- podręcznik --- handleiding voor de gebruiker --- príručka --- käyttäjän opas --- vadovas --- útmutató --- manuale --- instruction manual --- Handbuch --- vademecum --- praktinis vadovas --- atmintinė --- juhend --- udhëzues --- manuál --- vartotojo vadovas --- használati utasítás --- εγχειρίδιο πληροφοριών --- manual de uso --- manuale di informazione --- priročnik za uporabo --- manual de información --- οδηγός πληροφοριών --- manuale d'uso --- guida --- Vademekum --- наръчник --- Manual de informação --- manuel utilisateur --- manual për përdoruesin --- user manual --- instrukcijų knyga --- vägledning --- metodisks līdzeklis --- relations publiques --- vzťahy s verejnosťou --- marrëdhënie me publikun --- relazzjonijiet pubbliċi --- relații cu publicul --- sabiedriskās attiecības --- PR --- vztahy s veřejností --- relaciones públicas --- odnosi s javnošću --- односи со јавноста --- suhtekorraldus --- односи са јавношћу --- ryšiai su visuomene --- pubbliche relazioni --- relações públicas --- Public relations --- odnosi z javnostmi --- връзки с обществеността --- közönségkapcsolatok --- suhdetoiminta --- δημόσιες σχέσεις --- styky s veřejností --- píár --- портпарол --- εκστρατεία ενημέρωσης --- sabiedriskā saskarsme --- public relation --- viešieji ryšiai --- ПР --- glasnogovornik --- Интернет --- internet --- internetas --- idirlíon --- internets --- интернет --- webb --- an tIdirlíon --- tīmeklis --- veeb --- faqe web --- světová počítačová síť --- svjetska računalna mreža --- web --- međumrežje --- www --- világháló --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- kirjasto --- könyvtár --- bibliotēka --- librerija --- biblioteka --- βιβλιοθήκη --- Bibliothek --- raamatukogu --- bibliothèque --- bibliotheek --- knižnica --- knihovna --- bibliotekë --- bibliotek --- bibliotecă --- knjižnica --- библиотека --- biblioteca --- studovna --- Bücherei --- hemeroteca --- čítárna --- читална --- kultūras veicināšana --- kulturfrämjande --- promocja kultury --- kulttuurin edistäminen --- podpora kultúry --- bevordering van culturele activiteiten --- kultuuri edendamine --- promoción cultural --- promocija kulture --- promozzjoni kulturali --- kulturna promidžba --- kultūros skatinimas --- promoção cultural --- промоција културе --- a kultúra előmozdítása --- πολιτιστική προώθηση --- promotion culturelle --- fremme af kultur --- promovare culturală --- propagace kultury --- promovim kulturor --- промоција на културата --- Werbung für Kulturveranstaltung --- реклама на културно представяне --- promozione culturale --- промоција на културни настани --- propagování kulturních akcí --- folkbildningsarbete --- kulturális reklám --- promovarea culturii --- Kulturwerbung --- a kultúra támogatása --- културна промоција --- promovim i kulturës --- bildningsfrämjande --- promotion of culture --- Marketing. --- Public relations. --- 025 --- 020 --- 659 --- AA / International- internationaal --- Reclame - Public relations. --- Publicité - Relations publiques. --- Advertising. Public relations. --- 659 Reclame - Public relations. --- 659 Publicité - Relations publiques. --- 659 Advertising. Public relations. --- Bibliotheekwezen: algemeenheden --- Reclame - Public relations


Book
Principles of strategic communication
Authors: --- --- ---
ISBN: 1000398439 1003002048 9781003002048 9781000398403 1000398404 9781000398434 9780367432478 9780367426316 Year: 2021 Publisher: New York : Routledge,

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Abstract

"Designed to support the paradigm shift in media and communication, this book presents the basic tenants of strategic communication and its foundational disciplines of advertising, public relations, and marketing communications. Drawing on the latest research in the field, the text introduces students to the theories of strategic communication while at the same time outlining how to apply them to everyday practice. To facilitate learning and tie concepts to practice, each chapter includes introductory focus questions, a contemporary global case study, a career profile of a current practitioner, end-of-chapter discussion questions, and features that highlight how research methods can be applied to strategic communication practice. Principles of Strategic Communication is ideal as a core text for undergraduate students in strategic communication courses within media, communication, marketing, and advertising programs. The accompanying online resources feature chapter summaries, useful links to examples of strategic communication in action, suggested further reading, and practice test questions. Instructors will find an instructor's resource manual that includes sample syllabi, class activities, lecture topics, and a test bank"-- Designed to support the paradigm shift in media and communication, this book presents the basic tenets of strategic communication and its foundational disciplines of advertising, public relations, and marketing communications.Drawing on the latest research in the field, the text introduces students to the theories of strategic communication while at the same time outlining how to apply them to everyday practice. To facilitate learning and tie concepts to practice, each chapter includes introductory focus questions, a contemporary global case study, a career profile of a current practitioner, end-of-chapter discussion questions, and features that highlight how research methods can be applied to strategic communication practice.Principles of Strategic Communication is ideal as a core text for undergraduate students in strategic communication courses within media, communication, marketing, and advertising programs.

Keywords

E-books --- Marketing. --- Consumer goods --- Domestic marketing --- Retail marketing --- Retail trade --- Industrial management --- Aftermarkets --- Selling --- Marketing --- Business communication. --- Advertising. --- Public relations. --- Communication --- communication skills --- marketing --- advertising --- reklám --- reklamar --- reklame --- διαφήμιση --- publicité --- mainonta --- publicidade --- рекламирање --- reklama --- reclame --- pubblicità --- огласување --- reklamavimas --- publicitet --- reklaam --- oglaševanje --- propagace --- reklam --- publicitate --- oglašavanje --- fógraíocht --- publicidad --- reklāma --- реклама --- Werbung --- campanie publicitară --- reklamos kampanija --- пропагандна порака --- réclame --- reklāmas kampaņa --- reklamní kampaň --- mainoskampanja --- publiciteit --- διαφημιστική πληροφόρηση --- publicidad comercial --- publicidade comercial --- advertising campaign --- Werbeinformation --- hospodářská reklama --- reklamná kampaň --- lancio pubblicitario --- informação publicitária --- kommerciel reklame --- kommersiell reklam --- annoncekampagne --- reklamna kampanja --- annuncio pubblicitario --- Werbekampagne --- campanha publicitária --- campagna pubblicitaria --- reclameactie --- διαφημιστική προώθηση --- reklamiranje --- Werbefeldzug --- Reklame --- reklama (produkt) --- informazione pubblicitaria --- reklamní akce --- Werbeanzeige --- publicité commerciale --- commerciële reclame --- reklamekampagne --- reklamní inzerce --- advertisement --- manifesti --- propaganda publicitaria --- information publicitaire --- reklaamimine --- fushatë reklamash --- información publicitaria --- kereskedelmi hirdetés --- inzerce --- Werbeaktion --- ЕПП --- reklameinformation --- oglas --- advertentie --- reklamkampanj --- reclamecampagne --- pubblicità commerciale --- оглас --- reklaamikampaania --- campagne publicitaire --- mainos --- reclamă --- annonsering --- Wirtschaftswerbung --- campaña publicitaria --- reklamë --- εμπορική προβολή --- reklamní informace --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- комуникационни умения --- pratique de communication --- комуникациски вештини --- komunikacijske vještine --- ħiliet ta’ komunikazzjoni --- viestintäkäytäntö --- scileanna cumarsáide --- τεχνική της επικοινωνίας --- Redegewandtheit --- pratica di comunicazione --- kommunikációs készségek --- kommunikation i praksis --- suhtlemisoskus --- schopnost komunikace --- abilități de comunicare --- umiejętność komunikacji --- prática da comunicação --- communicatie in de praktijk --- sposobnost komuniciranja --- bendravimo įgūdžiai --- praktisk kommunikation --- komunikačné schopnosti --- técnicas de comunicación --- aftësi komunikimi --- вештина комуникације --- sazināšanās prasme --- komunicēšanās prasmes --- bendravimo būdai --- комуникациска практика --- tehnici de comunicare --- komunikační metody --- kommunikationsförmåga --- komunikační schopnost --- praktika komunikimi --- communication practices --- комуникациски техники --- komunikační dovednosti --- комуникациска способност --- dorozumívací dovednosti --- Business --- Industries --- PR (Public relations) --- Advertising --- Industrial publicity --- Mass media and business --- Propaganda --- Publicity --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Communication in marketing --- Advertisers --- Branding (Marketing) --- Public relations --- Sales promotion --- Administrative communication --- Communication, Administrative --- Communication, Business --- Communication, Industrial --- Industrial communication --- Commerce --- Business & Economics --- Business & economics


Book
Crowdfunding essentials : een handleiding voor jouw reward-based campagne
Author:
ISBN: 9789048642267 Year: 2021 Publisher: Brugge Die Keure

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Abstract

Crowdfunding wordt geassocieerd met geld ophalen. Maar het is zoveel meer dan dat. Crowdfunding is marketing, sales, PR, een netwerk opbouwen … Dit boek benadert crowdfunding vanuit een ondernemersperspectief en geeft inzichten in de verschillende vormen van crowdfunding. De focus ligt voornamelijk op reward-based crowdfunding. Als lezer duik je in een handleiding gebaseerd op succesvolle en niet-succesvolle campagnes uit de laatste vijf jaar. Dit boek is een must-read als je je wil verdiepen in crowdfunding of wanneer je als ondernemer zelf een crowdfundingcampagne wil starten. Door de mix van theorie en praktijkcases pas je jouw verworven kennis snel en gemakkelijk toe in de praktijk. Nathalie De Schepper heeft zich de afgelopen vijf jaar gespecialiseerd in crowdfunding. Ze ging in haar beginjaren in de leer bij Douw en Koren, destijds het meest vooraanstaande crowdfunding agency in Europa. In dit boek legt ze jou uit waarom deze financieringsvorm de moeite waard is en hoe die een impact zal hebben op het toekomstige financieringslandschap. Het voorwoord van het boek werd geschreven door Michaël Van Droogenbroeck, financieel expert bij de VRT.

Keywords

Capital structure --- Crowdfunding --- financiering --- financiële technieken --- Bedrijfseconomie. --- crowdfunding --- marketing --- economisch model --- financieringswijze --- ekonomický model --- Wirtschaftsmodell --- model ekonomiczny --- ekonominis modelis --- model ekonomik --- taloudellinen malli --- økonomisk model --- ekonomikas modelis --- modelo económico --- model economic --- икономически модел --- mudell ekonomiku --- economic model --- majandusmudel --- gazdasági modell --- ekonomski model --- modèle économique --- економски модел --- οικονομικό υπόδειγμα --- modello economico --- ekonomisk modell --- ekonometriskais modelis --- modèle économétrique --- økonometrisk model --- econometric model --- οικονομικό μοντέλο --- econometrisch model --- model econometric --- ekonometrinen malli --- modello econometrico --- model ekonometrik --- οικονομετρικό υπόδειγμα --- ökonomisches Modell --- ekonometrisk modell --- ökonomeetriline mudel --- gospodarski model --- ekonometrinis modelis --- економетриски модел --- οικονομετρικό μοντέλο --- ekonometrický model --- ökonometriai modell --- ökonometrisches Modell --- modelo econométrico --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- краудфандинг --- joukkorahoitus --- ühisrahastamine --- crowfunding --- közösségi finanszírozás --- micromecenazgo --- skupno financiranje --- колективно финансиране --- kolektīvā finansēšana --- πληθοχρηματοδότηση --- gräsrotsfinansiering --- multifinanțare --- skupinové financování --- finansowanie społecznościowe --- financement participatif --- kolektívne financovanie --- množično financiranje --- financiamento colaborativo --- slua-chistiú --- sutelktinis finansavimas --- finanzjament kollettiv --- hromadné financování --- participatory financing --- multifinanțare participativă --- osallistava rahoitus --- financiación participativa --- micromecenato --- participativno financiranje --- crowd financing --- līdzdalīgā finansēšana --- microfinanciación colectiva --- финансиране чрез масово участие --- financiamento participativo --- finanziamento collettivo --- finanzjament parteċipattiv --- sluamhaoiniú --- crowdfinanciering --- crowdfinansering --- grupno financiranje --- participatorisk finansiering --- Crowd-Finanzierung --- συμμετοχική χρηματοδότηση --- συλλογική χρηματοδότηση --- participatieve financiering --- масово финансиране --- raccolta di fondi tra privati --- διαδικτυακός έρανος --- financiamento coletivo --- Beteiligungsfinanzierung --- financiación colectiva --- financiamento por subscrição --- finansowanie partycypacyjne --- raccolta di fondi partecipativa --- finanțare participativă --- kolektivní financování --- rahastamismeetod --- финансов метод --- metodë financimi --- sposób finansowania --- modalitate de finanțare --- způsob financování --- metodu ta' finanzjament --- metóda financovania --- modo de financiamento --- rahoitusmuoto --- начин финансирања --- modo de financiación --- sistema di finanziamento --- način financiranja --- finansavimo metodas --- τρόπος χρηματοδότησης --- Finanzierungsart --- finansēšanas metode --- mode de financement --- financing method --- начин на финансирање --- finansieringssätt --- finansieringsmåde --- finanszírozási módszer --- modalità di finanziamento --- finansieringsmekanism --- finansieringsvilkår --- financieringsbron --- financieringsmechanisme --- burim financimi --- rahastamiskord --- modalidade de financiamento --- finansieringsmetode --- finanszírozási forrás --- fonte di finanziamento --- метод на финансирање --- finansēšanas kārtība --- finanční systém --- finanční řád --- finansieringskilde --- finanszírozási rendszer --- source of financing --- finansieringsvillkor --- zdroj financování --- fonte de financiamento --- концепт за финансирање --- mechanismus financování --- finansavimo būdai --- source de financement --- μηχανισμός χρηματοδότησης --- finanční zdroje --- finansieringskälla --- rahoitusjärjestelyt --- Finanzierungssystem --- rahastamisallikas --- înțelegeri financiare --- sursă de finanțare --- Finanzierungsmodalitäten --- finančné dojednania --- modalidad de financiación --- meccanismo di finanziamento --- fuente de financiación --- finanční metody --- modalité de financement --- πηγή χρηματοδότησης --- operazione di finanziamento --- Finanzierungsquelle --- masa financimi --- όροι χρηματοδότησης --- strumento di finanziamento --- mécanisme de financement --- finansavimo šaltinis --- financing arrangements --- finansēšanas avots --- mecanismo de financiamento --- Finanzierungsmechanismus --- financieringsmethode --- systém financování --- mecanismo de financiación --- финансиски аранжман --- rahoituksen lähde --- zdroj financovania --- izvor financiranja --- finanszírozási mechanizmus --- modh maoinithe --- samhail eacnamaíoch --- sluachistiú


Book
GDPR : personal data protection in the European Union
Author:
ISBN: 9789403532707 9789403532714 9789403532721 Year: 2021 Publisher: Alphen aan den Rijn Wolters Kluwer

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Abstract

GDPR: Personal Data Protection in the European Union gives a detailed account of the legal and practical aspects of EU’s personal data protection law and presents the new solutions according to the new legal situation following its recent reform. Personal data protection has become one of the central issues in any understanding of the current world system. In this connection, the EU has created the most sophisticated regime currently in force with the General Data Protection Regulation (GDPR) (EU) 2016/679. This book offers a comprehensive discussion of key principles of personal data processing, obligations of data controllers, and rights of data subjects, providing a thorough, up-to-date account of the legal and practical aspects of personal data protection in the EU and expanding the scope in the context of electronic communication, including aspects such as digital marketing and cookies, under the ePrivacyDirective 2002/58/EC, which complements the GDPR.

Keywords

data collection --- marketing --- data protection --- legislation --- legislação --- Gesetzgebung --- legislación --- legjislacion --- seadusandlus --- législation --- teisėkūra --- legislazione --- νομοθεσία --- законодавство --- lainsäädäntö --- lovgivning --- leġiżlazzjoni --- законодателство --- törvényalkotás --- ustawodawstwo --- lagstiftning --- zakonodavstvo --- legislație --- legislativa --- legislatíva --- wetgeving --- zakonodaja --- likumdošana --- reachtaíocht --- koncepcija --- právní normy --- aspetto giuridico --- законска одредба --- rättslig aspekt --- zakonodavni akt --- disposição legislativa --- dimensión jurídica --- legislative provision --- правна норма --- νομοθετική πράξη --- právní předpisy --- juridische aspecten --- lovbestemmelse --- programa --- teisės nuostata --- disposition législative --- dispozitë legjislative --- juridisk aspekt --- õiguslik aspekt --- likumi --- disposizione legislativa --- disposizione di legge --- legislatívny akt --- õigustloov akt --- atto legislativo --- legislatívne ustanovenie --- õigusakt --- aspeto jurídico --- rättsregler --- tiesību normas --- zakonska odredba --- правни прашања --- disposición legislativa --- legislative act --- seadusandlik akt --- νομική πλευρά --- wetgevende handeling --- juridisk dimension --- Gesetzesbestimmung --- Gesetzesvorschrift --- vertiente jurídica --- törvény rendelkezése --- teisės aktų leidimas --- säädös --- punto de vista jurídico --- teisinis aspektas --- zákonodárství --- lagbestämmelse --- tiesību aspekts --- jogalkotási aktus --- νομοθετική διάταξη --- rechtlicher Aspekt --- Gesetzgebungsakt --- teisės aktas --- törvényi rendelkezés --- akt legjislativ --- jogszabály --- säännös --- легислатива --- act legislativ --- wettelijke bepaling --- oikeudellinen näkökohta --- likumdošanas akti --- gesetzliche Vorschrift --- prevederi legislative --- правен акт --- ato legislativo --- jogszabályi rendelkezés --- lagstiftningshandling --- törvényhozás --- acte législatif --- tiesību akti --- gesetzliche Bestimmung --- zaštita podataka --- tietosuoja --- ochrana údajov --- databeskyttelse --- protecția datelor --- adatvédelem --- përpunim i të dhënave --- Datenschutz --- varstvo podatkov --- protección de datos --- protection des données --- cosaint sonraí --- proteção dos dados --- uppgiftsskydd --- duomenų apsauga --- andmekaitse --- ochrona danych --- datu aizsardzība --- προστασία δεδομένων --- ochrana údajů --- gegevensbescherming --- защита на информация --- protezzjoni tad-data --- заштита на податоци --- заштита података --- protezione dei dati --- Datensicherung --- varnost podatkov --- andmeturve --- ασφάλεια των δεδομένων --- zajištění dat --- dataskydd --- ochrana dat --- databeveiliging --- segurança de dados --- slándáil sonraí --- bezpečnost dat --- безбедност на податоци --- Datensicherheit --- data security --- datu drošība --- gegevensbeveiliging --- aineistoturvallisuus --- sigurnost podataka --- protecção dos dados --- sigurtà tad-data --- сигурност података --- datos protegidos --- sicurezza dei dati --- tietoturva --- zabezpečení údajů --- сигурност на данните --- sécurité des données --- bezpečnosť osobných údajov --- заштита на лични податоци --- bezpieczeństwo danych --- beveiliging van gegevens --- adatbiztonság --- zaštita informacija --- ochrana informací --- duomenų saugumas --- zabezpečení dat --- protezione dei dati personali --- securitate a datelor --- сигурност на податоци --- andmete turvalisus --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- collecte de données --- ġbir ta' dejta --- colectarea datelor --- sběr dat --- zbiranje podatkov --- adatgyűjtés --- прикупљање података --- duomenų rinkimas --- recogida de datos --- recolha de dados --- prikupljanje podataka --- прибирање податоци --- grumbullim i të dhënave --- bailiú sonraí --- tietojen keruu --- verzamelen van gegevens --- raccolta dei dati --- gromadzenie danych --- datainsamling --- andmekogumine --- събиране на данни --- dataindsamling --- datu vākšana --- zber údajov --- συλλογή δεδομένων --- Datenerhebung --- tietojen koostaminen --- nxjerrje të dhënash --- chamada de dados --- očevidnik --- përpilim të dhënash --- andmete kogumine --- data retrieval --- συγκέντρωση δεδομένων --- shromažďování informací --- compilarea datelor --- ανάκτηση δεδομένων --- raggruppamento dei dati --- dataopsamling --- adatok kinyerése --- compiling data --- shromažďování dat --- adatok visszanyerése --- Datensammlung --- spájanie údajov --- andmeotsing --- sběr informací --- duomenų paieška --- reunião de dados --- rappel des données --- ricerca dei dati --- regăsirea informației --- kompiliuotieji duomenys --- datu izgūšana --- vyhľadávanie údajov --- datu apkopošana --- oproepen van gegevens --- hromadění dat --- European law --- Human rights --- European Union


Book
Incoterms® 2010 : ICC rules for the use of domestic and international trade terms
Author:
ISBN: 9789284200801 9284202175 9789284202171 9284200806 Year: 2010 Volume: 715E Publisher: Paris ICC

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Abstract

International trade is becoming more and more complex. Therefore, universally used rules are essential to avoid misunderstandings and costly disputes. Regularly incorporated into sales contracts worldwide, ICC's Incoterms® rules define the responsibilities of sellers and buyers for the delivery of goods. Incoterms® 2010 continues a 70-year ICC tradition and reflects the latest developments in the trading environment.

Keywords

Incoterms --- internationale handel --- Foreign trade. International trade --- zakentaal --- Risk (Insurance) --- International trade --- Delivery of goods (Law) --- Export sales contracts --- Insurance, Freight --- 657/621 --- binnenlandse handel --- incoterms --- transport --- Foreign trade regulation --- Law, General & Comparative --- Law, Politics & Government --- Commerce extérieur --- foreign trade --- Exportations --- export --- Droit comparé --- comparative law --- marketing --- Importations --- import --- Commerce --- trade promotion --- Livraison --- goods and services --- Terminologie --- terminology --- terminologji --- terminología --- terminoloġija --- ορολογία --- terminologija --- terminologi --- терминологија --- terminologia --- nazivlje --- терминология --- terminologie --- terminológia --- terminoloogia --- terminoloģija --- odborné názvosloví --- fackord --- tovary a služby --- prekės ir paslaugos --- bunuri și servicii --- bens e serviços --- стоки и услуги --- áruk és szolgáltatások --- αγαθά και υπηρεσίες --- mallra dhe shërbime --- продукти и услуги --- varer og tjenesteydelser --- Güter und Dienstleistungen --- роба и услуге --- kaubad ja teenused --- biens et services --- preces un pakalpojumi --- roba i usluge --- oġġetti u servizzi --- goederen en diensten --- beni e servizi --- tavarat ja palvelut --- bienes y servicios --- zboží a služby --- dobra i usługi --- varor och tjänster --- blago in storitve --- Wirtschaftsgut --- jednostavna nabava --- економски добра --- bagatelna nabava --- bien económico --- οικονομικό αγαθό --- gazdasági javak --- økonomisk gode --- bien économique --- ekonomiska varor --- productief kapitaal --- bene economico --- унапређење трговине --- kereskedelem ösztönzése --- pospeševanje trgovine --- kaupan edistäminen --- handelsfrämjande åtgärder --- promovarea schimburilor comerciale --- Förderung des Handels --- promovim i tregtisë --- prekybos skatinimas --- unapređenje trgovine --- promocja handlu --- promozzjoni tal-kummerċ --- трговска промоција --- kaubanduse edendamine --- promoción del comercio --- fremme af samhandel --- tirdzniecības veicināšana --- promozione degli scambi --- προώθηση των συναλλαγών --- bevordering van het handelsverkeer --- podpora obchodu --- promoção das trocas --- promotion des échanges --- подпомагане на търговията --- ekspordi edendamine --- поддршка на извозот --- promovarea exporturilor --- promotion des exportations --- Exportförderung --- unapređenje izvoza --- promozione delle esportazioni --- exportfrämjande åtgärder --- eksportfremme --- promoção das exportações --- promotion of exports --- exportösztönzés --- fomento del comercio --- eksporto skatinimas --- nxitje e eksporteve --- viennin edistäminen --- disincentivo agli scambi --- fomento de la exportación --- eksporta veicināšana --- fomento de los intercambios comerciales --- exportbevordering --- incentivazione degli scambi --- προώθηση των εξαγωγών --- podpora vývozov --- kereskedelmi promóció --- importation --- dovoz --- importação --- importazzjoni --- importim --- Import --- importas --- imports --- εισαγωγές --- behozatal --- внос --- увоз --- tuonti --- invoer --- uvoz --- importazione --- importación --- ievešana --- importazione definitiva --- Einfuhr --- importēšana --- indførsel --- įvežimas --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- esportazione --- износ --- Export --- εξαγωγές --- vienti --- eksports --- uitvoer --- esportazzjoni --- exportation --- exportação --- izvoz --- eksport --- exportación --- vývoz --- извоз --- onnmhairiú --- eksportas --- kivitel --- eksportim --- vente à l'exportation --- shitje me eksportim --- export sale --- производи за извоз --- esportazione definitiva --- eksporto apribojimas --- eksportēšana --- извозна продажба --- flusso delle esportazioni --- vientikauppa --- predaj na export --- vendas à exportação --- eksportsalg --- eksporta tirdzniecība --- izvešana --- verkoop bij uitvoer --- ekspordimüük --- Ausfuhr --- exportförsäljning --- Ausfuhrgeschäft --- onnmhairiúchán --- pardavimas eksportui --- vendita all'esportazione --- išvežimas --- vânzare la export --- udførsel --- πώληση για εξαγωγή --- commerce extérieur --- utrikeshandel --- надворешна трговија --- handel zagraniczny --- спољна трговина --- vanjska trgovina --- Außenhandel --- zahraniční obchod --- εξωτερικό εμπόριο --- comerț exterior --- buitenlandse handel --- trádáil eachtrach --- ulkomaankauppa --- ekstern handel --- външна търговия --- ārējā tirdzniecība --- tregti e jashtme --- zahraničný obchod --- užsienio prekyba --- comercio exterior --- comércio externo --- väliskaubandus --- commercio estero --- kummerċ barrani --- külkereskedelem --- zunanja trgovina --- udenrigshandel --- handel med utlandet --- надворешнотрговска размена --- organização do comércio externo --- vnější obchod --- οργάνωση του εξωτερικού εμπορίου --- tregti e huaj --- organizzazione del commercio estero --- external trade --- organisation du commerce extérieur --- vonkajší obchod --- išorės prekyba --- trádáil sheachtrach --- organización del comercio exterior --- έλεγχος του εξωτερικού εμπορίου --- organisatie van de buitenlandse handel --- primerjalno pravo --- vertaileva oikeustiede --- lyginamoji teisė --- salīdzinošās tiesības --- direito comparado --- võrdlev õigusteadus --- сравнително право --- sammenlignende ret --- συγκριτικό δίκαιο --- jämförande rätt --- droit comparé --- компаративно право --- Derecho comparado --- dritt komparat --- diritto comparato --- Rechtsvergleichung --- komparatívne právo --- poredbeno pravo --- srovnávací právo --- drept comparat --- e drejta e krahasuar --- vergelijkend recht --- упоредно право --- prawo porównawcze --- összehasonlító jog --- právní komparatistika --- komparativ ret --- споредбено право --- võrdlev õigus --- Contracts, Export sales --- Export sales --- International sales --- Sales, Export --- Sales, International --- Sales --- Foreign sales corporations --- Export and import controls --- Foreign trade control --- Import and export controls --- International trade control --- International trade regulation --- Prohibited exports and imports --- Trade regulation --- Terminology --- Law and legislation --- Freight insurance --- Insurance --- Delivery (Transfer of possession) --- Contracts --- Performance (Law) --- Risk --- E-books --- earraí agus seirbhísí --- allmhaire --- an dlí comparáideach --- téarmaíocht --- trádáil a chur chun cinn --- Commerce international --- Droit commercial (droit international) --- Droit international économique --- Incoterms 2010. --- Vente internationale


Book
Marketing et communication politique
Authors: --- --- ---
ISBN: 9782376875383 2376875382 Year: 2022 Publisher: Caen EMS

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Abstract

Chaque élection attire le regard des citoyens sur la communication politique. Détestée par les uns, idolâtrée par les autres, elle est aujourd’hui incontournable dans le jeu électoral de nos démocraties. Cet état de fait engendre la nécessité de réfléchir, de penser la communication politique en s’interrogeant sur sa conception, sa mise en œuvre, son efficacité.

Keywords

Public relations and politics --- Communication - Political aspects --- campagne électorale --- propagande électorale --- système électoral européen --- communication politique --- marketing --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- политически съобщения --- comunicação política --- poliitiline suhtlus --- komunikacja polityczna --- politická komunikace --- comunicazione politica --- politično komuniciranje --- politiskā saziņa --- comunicare politică --- political communication --- politisk kommunikation --- πολιτική επικοινωνία --- politička komunikacija --- cumarsáid pholaitiúil --- politieke communicatie --- poliittinen viestintä --- politická komunikácia --- comunicación política --- politische Kommunikation --- komunikazzjoni politika --- politinė komunikacija --- politikai kommunikáció --- europejski system wyborczy --- córas toghcháin Eorpach --- Europäisches Wahlsystem --- Eiropas vēlēšanu sistēma --- evropski volilni sistem --- Euroopa valimissüsteem --- Европейска избирателна система --- europeiskt valsystem --- europæisk valgmetode --- sistema elettorali Ewropea --- európsky volebný systém --- sistemi zgjedhor europian --- европски изборен систем --- Europees kiesstelsel --- ευρωπαϊκό εκλογικό σύστημα --- evropský volební systém --- sistema elettorale europeo --- европски изборни систем --- európai választási rendszer --- sistema electoral europeo --- Europos Parlamento rinkimų sistema --- sistema eleitoral europeu --- European electoral system --- Euroopan parlamentin vaalijärjestelmä --- sistem electoral european --- europski izborni sustav --- uniforme verkiezingsmethode --- procedurë zgjedhore e njëtrajtshme --- jednotný volební postup Společenství --- procedura elettorale uniforme --- ligj zgjedhor komunitar --- einheitliches Wahlverfahren --- sistem electoral comunitar --- ενιαία εκλογική διαδικασία --- droit électoral communautaire --- κοινοτικό εκλογικό δίκαιο --- izborno pravo EU-a --- vienoda rinkimų tvarka --- procédure électorale uniforme --- processo eleitoral uniforme --- procedimiento electoral uniforme --- direito eleitoral comunitário --- európske volebné právo --- vienota vēlēšanu procedūra --- procedură electorală uniformă --- jedinstveni izborni postupak --- gemenskapens vallagstiftning --- evropské volební právo --- ühtne valimiskord --- Kopienas vēlēšanu likumi --- ühenduse valimisõigus --- jednotný volebný postup --- komunitární volební právo --- legge elettorale uniforme --- normativa elettorale comunitaria --- enhetligt valförfarande --- diritto elettorale uniforme --- gemeinschaftliches Wahlrecht --- Derecho electoral comunitario --- fællesskabsvalgret --- uniform electoral procedure --- procedimiento electoral armonizado --- evropská volební soustava --- yhdenmukainen vaalimenettely --- közösségi választójog --- egységes választási eljárás --- communautair kiesrecht --- Bendrijos rinkimų įstatymas --- Community electoral law --- yhteisön vaalioikeus --- propaganda eleitoral --- volebná propagácia --- volilna propaganda --- propagandă electorală --- volební propagace --- propaganda wyborcza --- izborna promidžba --- election campaign publicity --- изборна пропаганда --- publicitet i fushatës zgjedhore --- választási propaganda --- valpropaganda --- Wahlpropaganda --- rinkimų agitacija --- προεκλογική προπαγάνδα --- propaganda elettorale --- vēlēšanu kampaņas atklātība --- verkiezingspropaganda --- valimisreklaam --- pubbliċità tal-kampanja elettorali --- poiblíocht feachtais toghchánaíochta --- vaalimainonta --- propaganda electoral --- valgpropaganda --- választási plakát --- изборно соочување --- verkiezingsaffiche --- cartel electoral --- vēlēšanu kampaņas plakāti --- volantino elettorale --- valimispropaganda --- mitin electoral --- předvolební reklama --- rinkimų kampanijos plakatai --- valgplakatopslag --- митинг --- vaalijulisteet --- választási hirdetés --- valimisplakat --- изборен плакат --- volebné plagáty --- afixação de cartazes eleitorais --- comício --- αφισοκόλληση --- poster të fushatës zgjedhore --- affichage électoral --- tempo de antena --- afișaj electoral --- volební plakáty --- volební propaganda --- election campaign posters --- stemadvies --- manifesti elettorali --- Wahlplakat --- izborni plakati --- választási kampány --- προεκλογική εκστρατεία --- vēlēšanu kampaņa --- vaalikampanja --- predizborna kampanja --- изборна кампања --- kampanja elettorali --- valkampanj --- valimiskampaania --- campagna elettorale --- избирателна кампания --- valgkampagne --- rinkimų kampanija --- Wahlkampf --- election campaign --- предизборна кампања --- fushatë zgjedhore --- campanie electorală --- volebná kampaň --- feachtas toghchánaíochta --- campaña electoral --- kampania wyborcza --- verkiezingscampagne --- campanha eleitoral --- volební kampaň --- volilna kampanja --- předvolební klání --- Wahlkampagne --- financování předvolební kampaně --- předvolební kampaň --- campagna pre-elettorale --- izborna kampanja --- sondage d'opinion --- pobalbhreith --- průzkum veřejného mínění --- opiniepeiling --- javnomnenjska raziskava --- arvamusküsitlus --- sondazh i opinionit --- opinionsundersökning --- opinion poll --- sabiedriskās domas aptauja --- közvélemény-kutatás --- ispitivanje javnoga mnijenja --- sondagem de opinião --- испитување на јавното мислење --- stħarriġ tal-opinjoni pubblika --- badanie opinii publicznej --- opinionsundersøgelse --- mielipidetutkimus --- испитивање јавног мњења --- проучване на общественото мнение --- výskum verejnej mienky --- Meinungsumfrage --- δημοσκόπηση --- sondeo de opinión --- nuomonės apklausa --- sondaj de opinie --- sondaggio di opinione --- onderzoek van het kijk- en luistergedrag --- gallupundersökning --- průzkum sledovanosti --- průzkum poslechovosti --- nivel de audiență --- sondazh i opinionit publik --- prieskum verejnej mienky --- väljarundersökning --- Gelapa aptauja --- sondare a opiniei publice --- sondagem por escuta --- audience rating --- public opinion poll --- mielipidekysely --- průzkum politického mínění --- encuesta de la opinión pública --- Gallup-Verfahren --- arvamusuuring --- агенција за испитување на јавното мислење --- encuesta por teléfono --- Gallup-onderzoek --- јавна анкета --- istraživanje javnoga mnijenja --- Untersuchung der Hör- oder Sehbeteiligung --- Gallupo nuomonių apklausa --- viešosios nuomonės apklausa --- Gallup poll --- lytterundersøgelse --- indagine sull'opinione pubblica --- gallupkysely --- sabiedrības vērtējums --- avaliku arvamuse uuring --- sondage d'écoute --- σφυγμομέτρηση --- publikos vertinimas --- yleinen mielipidemittaus --- inchiesta per campione --- meningsmåling --- vlerësim i publikut --- Gallup --- Gallupovo istraživanje --- indagine telefonica --- γκάλλοπ --- Sondaj Gallup --- onderzoek naar de politieke opinie --- lyssnarundersökning --- sondage d'opinion politique --- Meinungsforschung --- sondazh i Gallupit --- anketa javnoga mišljenja --- gallup --- σφυγμομέτρηση ακροαματικότητας --- prieskum sledovanosti --- Gallupov výskum (výskum politických názorov) --- campagne électorale --- propagande électorale --- système électoral européen --- Communication

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