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Given the huge increase of consumer adoption of the internet and use of online platforms, especially social media networks, companies and researchers need to explore and assess the role this can bring to brands. Today, in the context of the airline industry, many consumers, passengers in our case, are part of and active in online brand communities on social media, mostly on Facebook. This thesis aims to explore the airline online brand communities in social media and further highlight their importance by studying the engagement of passengers in these brand communities and analyzing and testing its relationship with its associated antecedents and outcomes. The multi-dimensionality (cognitive, emotional, behavioral) and duality (brand, community) of consumer engagement, mentioned in the literature, have been elaborated in this thesis, however the behavioral dimension towards brand and community is the focus of this empirical study. Through the results of a survey answered by 1051 followers of the Facebook page of Luxair Luxembourg Airlines, the flag carrier airline of Luxembourg, two motives that affect the engagement of passengers on social media are revealed, namely the hedonic motive and the functional motive. This study also shows that social media passenger engagement contributes to strengthening the relationship between the airline brand and its passengers by improving their brand attitude and brand loyalty. Managerial and theoretical implications are proposed accordingly as well as suggestions for future research.
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The international concept of food security is a situation where all people have physical, social, and economic access at all times to sufficient, safe, and nutritious food that meets their dietary needs and food preferences for an active and healthy life. All four parameters (availability, access, utilization, and stability) should therefore be measured to determine food security status.Taking into account these premises, this book aims to present original research articles and reviews concerning the following: Agriculture and food security; Agri-tourism and its potential to assist with food security; Business–science cooperation to advance food security; Competing demands and tradeoffs for land and water resources; Consumer behavior, nutritional security and food assistance programs; Food and health; Global and local analyses of food security and its drivers; Global governance and food security; Infectious and non-infectious diseases and food security; Reducing food loss and waste; Reducing risks to food production and distribution from climate change; Supply chains and food security; Technological breakthroughs to help feed the globe; Tourism food security relationship; Urbanization, food value chains, and the sustainable, secure sourcing of food; Food and service quality at food catering establishments; Consumer behavior at foodservice operations (restaurants, cafés, hotels).
Research & information: general --- Biology, life sciences --- Food & society --- adolescents --- children --- food safety --- hygiene practices --- low-income --- risk perception --- climate change --- food security --- reindeer herding --- reindeer losses --- overgrazing --- traditional nutrition --- health risks --- Arctic Indigenous Peoples --- Yamal-Nenets Autonomous Okrug --- Melaleuca bracteata --- essential oil --- hydrodistillation --- eugenol methyl ether --- antioxidant --- antimicrobial --- gastronomy --- livelihood --- public healthcare --- traditional knowledge --- wild food plants --- valleys of the Hindu Kush mountain range --- clustering --- correlation --- fat --- protein --- starch --- sugar --- specific gravity --- university foodservice attributes --- importance–performance analysis (IPA) --- international students --- Malaysian research universities --- dual processing theory --- SNS information attribute --- satisfaction --- brand attitude --- sustainable use intention --- participatory --- learning --- critical --- legal --- theory --- integral --- ecology --- relational --- negative affect --- affect regulation --- maladaptive eating behavior --- normal weight --- systematic review --- reindeer meat --- macro- and microelement analysis --- adaptation --- Arctic population --- meta-analysis --- agricultural biotechnology --- new plant breeding technique --- NPBT --- consumers’ attitude --- machine learning --- data mining --- migration --- rural arctic population --- sustainable development --- Yamal–Nenets Autonomous Okrug --- agriculture --- consumer behavior --- food habits --- food industry and technology --- food policy --- food safety and quality --- nutritional diseases --- tourism --- service quality at restaurants/cafés/hotels --- adolescents --- children --- food safety --- hygiene practices --- low-income --- risk perception --- climate change --- food security --- reindeer herding --- reindeer losses --- overgrazing --- traditional nutrition --- health risks --- Arctic Indigenous Peoples --- Yamal-Nenets Autonomous Okrug --- Melaleuca bracteata --- essential oil --- hydrodistillation --- eugenol methyl ether --- antioxidant --- antimicrobial --- gastronomy --- livelihood --- public healthcare --- traditional knowledge --- wild food plants --- valleys of the Hindu Kush mountain range --- clustering --- correlation --- fat --- protein --- starch --- sugar --- specific gravity --- university foodservice attributes --- importance–performance analysis (IPA) --- international students --- Malaysian research universities --- dual processing theory --- SNS information attribute --- satisfaction --- brand attitude --- sustainable use intention --- participatory --- learning --- critical --- legal --- theory --- integral --- ecology --- relational --- negative affect --- affect regulation --- maladaptive eating behavior --- normal weight --- systematic review --- reindeer meat --- macro- and microelement analysis --- adaptation --- Arctic population --- meta-analysis --- agricultural biotechnology --- new plant breeding technique --- NPBT --- consumers’ attitude --- machine learning --- data mining --- migration --- rural arctic population --- sustainable development --- Yamal–Nenets Autonomous Okrug --- agriculture --- consumer behavior --- food habits --- food industry and technology --- food policy --- food safety and quality --- nutritional diseases --- tourism --- service quality at restaurants/cafés/hotels
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The international concept of food security is a situation where all people have physical, social, and economic access at all times to sufficient, safe, and nutritious food that meets their dietary needs and food preferences for an active and healthy life. All four parameters (availability, access, utilization, and stability) should therefore be measured to determine food security status.Taking into account these premises, this book aims to present original research articles and reviews concerning the following: Agriculture and food security; Agri-tourism and its potential to assist with food security; Business–science cooperation to advance food security; Competing demands and tradeoffs for land and water resources; Consumer behavior, nutritional security and food assistance programs; Food and health; Global and local analyses of food security and its drivers; Global governance and food security; Infectious and non-infectious diseases and food security; Reducing food loss and waste; Reducing risks to food production and distribution from climate change; Supply chains and food security; Technological breakthroughs to help feed the globe; Tourism food security relationship; Urbanization, food value chains, and the sustainable, secure sourcing of food; Food and service quality at food catering establishments; Consumer behavior at foodservice operations (restaurants, cafés, hotels).
Research & information: general --- Biology, life sciences --- Food & society --- adolescents --- children --- food safety --- hygiene practices --- low-income --- risk perception --- climate change --- food security --- reindeer herding --- reindeer losses --- overgrazing --- traditional nutrition --- health risks --- Arctic Indigenous Peoples --- Yamal-Nenets Autonomous Okrug --- Melaleuca bracteata --- essential oil --- hydrodistillation --- eugenol methyl ether --- antioxidant --- antimicrobial --- gastronomy --- livelihood --- public healthcare --- traditional knowledge --- wild food plants --- valleys of the Hindu Kush mountain range --- clustering --- correlation --- fat --- protein --- starch --- sugar --- specific gravity --- university foodservice attributes --- importance–performance analysis (IPA) --- international students --- Malaysian research universities --- dual processing theory --- SNS information attribute --- satisfaction --- brand attitude --- sustainable use intention --- participatory --- learning --- critical --- legal --- theory --- integral --- ecology --- relational --- negative affect --- affect regulation --- maladaptive eating behavior --- normal weight --- systematic review --- reindeer meat --- macro- and microelement analysis --- adaptation --- Arctic population --- meta-analysis --- agricultural biotechnology --- new plant breeding technique --- NPBT --- consumers’ attitude --- machine learning --- data mining --- migration --- rural arctic population --- sustainable development --- Yamal–Nenets Autonomous Okrug --- agriculture --- consumer behavior --- food habits --- food industry and technology --- food policy --- food safety and quality --- nutritional diseases --- tourism --- service quality at restaurants/cafés/hotels
Choose an application
The international concept of food security is a situation where all people have physical, social, and economic access at all times to sufficient, safe, and nutritious food that meets their dietary needs and food preferences for an active and healthy life. All four parameters (availability, access, utilization, and stability) should therefore be measured to determine food security status.Taking into account these premises, this book aims to present original research articles and reviews concerning the following: Agriculture and food security; Agri-tourism and its potential to assist with food security; Business–science cooperation to advance food security; Competing demands and tradeoffs for land and water resources; Consumer behavior, nutritional security and food assistance programs; Food and health; Global and local analyses of food security and its drivers; Global governance and food security; Infectious and non-infectious diseases and food security; Reducing food loss and waste; Reducing risks to food production and distribution from climate change; Supply chains and food security; Technological breakthroughs to help feed the globe; Tourism food security relationship; Urbanization, food value chains, and the sustainable, secure sourcing of food; Food and service quality at food catering establishments; Consumer behavior at foodservice operations (restaurants, cafés, hotels).
adolescents --- children --- food safety --- hygiene practices --- low-income --- risk perception --- climate change --- food security --- reindeer herding --- reindeer losses --- overgrazing --- traditional nutrition --- health risks --- Arctic Indigenous Peoples --- Yamal-Nenets Autonomous Okrug --- Melaleuca bracteata --- essential oil --- hydrodistillation --- eugenol methyl ether --- antioxidant --- antimicrobial --- gastronomy --- livelihood --- public healthcare --- traditional knowledge --- wild food plants --- valleys of the Hindu Kush mountain range --- clustering --- correlation --- fat --- protein --- starch --- sugar --- specific gravity --- university foodservice attributes --- importance–performance analysis (IPA) --- international students --- Malaysian research universities --- dual processing theory --- SNS information attribute --- satisfaction --- brand attitude --- sustainable use intention --- participatory --- learning --- critical --- legal --- theory --- integral --- ecology --- relational --- negative affect --- affect regulation --- maladaptive eating behavior --- normal weight --- systematic review --- reindeer meat --- macro- and microelement analysis --- adaptation --- Arctic population --- meta-analysis --- agricultural biotechnology --- new plant breeding technique --- NPBT --- consumers’ attitude --- machine learning --- data mining --- migration --- rural arctic population --- sustainable development --- Yamal–Nenets Autonomous Okrug --- agriculture --- consumer behavior --- food habits --- food industry and technology --- food policy --- food safety and quality --- nutritional diseases --- tourism --- service quality at restaurants/cafés/hotels
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