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In this major new study, James F. Stark provides the first historical account of the most dominant ideas, practices, and material cultures associated with anti-ageing and rejuvenation in modern Britain. With a focus on the interwar period, his study uncovers the role of the commercial world in influencing attitudes towards ageing and youth. Stark argues that the technologies of anti-ageing, their commercialisation and their consumption made rejuvenation a possible and desirable aim in a period of socio-political instability, mechanised conflict and extending lifespans. Ultimately, Stark offers an innovative historical account, which draws together bodies, gender, science, medicine, advertising, and ageing, and shows how the quest for youth was transformed by social anxieties about an ageing population and economic crisis.
Aging --- Age --- Ageing --- Senescence --- Developmental biology --- Gerontology --- Longevity --- Age factors in disease --- Prevention --- History. --- Physiological effect --- Youthfulness --- Medical innovations --- Innovations, Medical --- Medicine --- Medical technology --- Technological innovations --- Youngishness --- Adulthood --- Youth --- Rejuvenation --- Innovations
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This book is not about siblings in a family; we'll use the word sibling as a metaphor. We'll try to make the phrase sibling society into a lens; bringing into focus certain tendencies, habits, and griefs we have all noticed. Adults regress toward adolescence; and adolescents - seeing that - have no desire to become adults. Few are able to imagine any genuine life coming from the vertical plane - tradition, religion, devotion. (Introduction, p. X.)
Culture --- Intergenerational relations --- Popular culture --- Social values --- Youthfulness --- Culture, Popular --- Mass culture --- Pop culture --- Popular arts --- Communication --- Intellectual life --- Mass society --- Recreation --- Intergenerational relationships --- Relations, Intergenerational --- Relationships, Intergenerational --- Interpersonal relations --- Cultural sociology --- Sociology of culture --- Civilization --- Youngishness --- Adulthood --- Youth --- Rejuvenation --- Values --- Social aspects --- AMERICAN CIVILIZATION --- INTERGENERATIONAL RELATIONS --- 20th CENTURY
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