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Today Yahoo! is a top ranked, highly trafficked Web site on the Internet. Word of mouth grew into what is now a publicly traded company. A Yahoo! listing is as important as one in the phone book. Yahoo! has evolved into a multinational Internet and communications phenomenon. 88 percent of adults who purchase items online conduct some sort of online research prior to completing their purchase. If you are in business, you need a Yahoo! store front. Yahoo! bases much of its consumer brand on the fact that it is a leading portal and search engine dedicated to connecting people and hopefully custo
Business enterprises -- Computer networks. --- Electronic commerce. --- Yahoo! Inc. --- Electronic commerce --- Business enterprises --- Computer networks. --- Yahoo! Inc.
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Jerry Yang was a bright child who always asked the question 'Why?' When he was 10 years old, his widowed mother, moved the family to California. While at Stanford University, Yang met fellow student David Filo and created ""Jerry and David's Guide to the World Wide Web."" This list would one day become the Internet search engine giant Yahoo!
Telecommunications engineers --- Businesspeople --- Computer programmers --- Webmasters --- Yang, Jerry --- Yahoo! Inc.
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Internet advertising --- Covenants not to compete --- Competition --- Google (Firm) --- Yahoo! Inc.
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"When Yahoo hired star Google executive Marissa Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California's headquarters. On them, there was Mayer's face and one word: HOPE. But just more than a year later--on November 4, 2013--Mayer sat in front those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet, and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room - and behind it, a question: Was Mayer actually going to be able to do this thing? Nicholas Carlson's fast-paced narrative is the inside story of how Yahoo got into such awful shape in the first place, Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. "-- "A page-turning, warts-and-all narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38"--
Internet industry --- Women chief executive officers --- BUSINESS & ECONOMICS / General. --- Management. --- Mayer, Marissa, --- Yahoo! Inc.
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Freedom of expression --- Internet --- Governmental investigations --- False testimony --- Social responsibility of business --- Political aspects --- Censorship --- Yahoo! Inc. --- China --- Law --- Political science --- Business & economics
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Consumer protection --- Data protection --- Online identity theft --- Privacy, Right of --- Prevention. --- Equifax, Inc. --- Yahoo! Inc. --- Computer networks --- Security measures. --- United States.
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