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Periodical
Journal of marketing research
Author:
ISSN: 00222437 15477193 Year: 1964 Publisher: New York, N.Y.


Periodical
Journal of marketing
Author:
ISSN: 00222429 15477185 Year: 1936 Publisher: Chicago, Ill. American Marketing Association

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Abstract

The Journal of Marketing (JM) develops and disseminates knowledge about real-world marketing questions relevant to scholars, educators, managers, consumers, policy makers and other societal stakeholders. It is the premier outlet for substantive research in marketing. Since its founding in 1936, JM has played a significant role in shaping the content and boundaries of the marketing discipline?


Periodical
The international review of retail, distribution and consumer research
Author:
ISSN: 09593969 14664402 Publisher: London

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Keywords

Distribution strategy --- Retail trade --- Physical distribution of goods --- Consumers --- Commerce de détail --- Distribution (Economie politique) --- Consommateurs --- Periodicals. --- Research --- Periodicals --- Périodiques --- Recherche --- HW_MM --- Distributie. --- Detailhandel. --- Consumentengedrag. --- Einzelhandel. --- Vertrieb. --- Konsumentenverhalten. --- #ETEW:TSCAT --- #BA02196 --- -Physical distribution of goods --- -Consumers --- -658.87005 --- Customers (Consumers) --- Shoppers --- Persons --- Distribution of goods, Physical --- Business logistics --- Marketing --- Marketing channels --- Retail industry --- Retailing --- Commerce --- Shopping centers --- Wholesale trade --- Electronic information resources --- -Electronic information resources --- E-journals --- Business, Economy and Management --- General and Others --- Business, Economy and Management. --- General and Others. --- Marketing. --- Verbraucherforschung. --- Physical distribution of goods. --- Retail trade. --- Commerce de détail. --- Consommateurs. --- Publications périodiques. --- Research. --- Consumer research --- Verbrauchsforschung --- Konsumforschung --- Konsumentenforschung --- Verbraucherverhalten --- Absatzwirtschaft --- Konsumgütermarketing --- Marketingpolitik --- Verbrauchsgut --- Verbrauchsgütermarketing --- Absatzpolitik --- Absatzplanung --- Verkaufsplanung --- Detailhandel --- Kleinhandel --- Forschung --- Marktforschung --- Absatz --- Handel --- Krämer --- Einzelhandel --- Verbraucherforschung --- Krämer --- Konsumgütermarketing --- Verbrauchsgütermarketing

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