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Steel industry and trade -- Catalogs

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Commercial catalogs --- Advertising, Direct-mail --- Advertising, Direct-mail. --- Commercial catalogs. --- Advertising, Mail --- Direct advertising --- Direct-mail advertising --- Direct mail campaigns --- Junk mail --- Commercial correspondence --- Direct marketing --- Mail-order business --- Mailing list services industry --- Catalogs, Commercial --- Commercial products --- Mail-order catalogs --- Trade catalogs --- Catalogs --- Trade literature --- Business economics --- Business, Economy and Management --- Business Management --- E --- General and Others --- Marketing and Sales --- Trade and Commerce

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By the late nineteenth century, advances in medical knowledge, technology and pharmaceuticals led to the development of a thriving commercial industry. The medical trade catalogue became one of the most important means of promoting the latest tools and techniques to practitioners. Drawing on over 400 catalogues produced between 1870 and 1914, Jones presents a study of the changing nature of medical professionalism. She examines the use of the catalogue in connecting the previously separate worlds of medicine and commerce and discusses its importance to the study of print history more widely.

Medicine --- Medical instruments and apparatus --- Apparatus, Medical --- Instruments, Medical --- Medical apparatus --- Medical devices --- Medical products --- Biomedical engineering --- Medical supplies --- Scientific apparatus and instruments --- Health Workforce --- History --- Apparatus --- Equipment and supplies --- Instruments --- Commercial catalogs --- Great Britain. --- Catalogs, Commercial --- Commercial products --- Mail-order catalogs --- Trade catalogs --- Catalogs --- Trade literature --- Advertising, Direct-mail --- 1800 - 1899 --- 1800-1899

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Commercial catalogs --- Catalogues de vente par correspondance --- Exhibitions --- Expositions --- Bibliothèque Forney (Paris, France) --- Advertising as Topic. --- 659.132.2 --- 766:659.12 --- -Catalogs, Commercial --- Commercial products --- Mail-order catalogs --- Trade catalogs --- Catalogs --- Trade literature --- Advertising, Direct-mail --- Advertisement as Topic --- Advertisement as Topics --- Advertising as Topics --- Prospectuses and other ephemeral publications --- Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek-:-Concept and design in advertising --- -Bibliotheque Forney --- -Bibliothèque municipale d'art et d'industrie Forney --- Paris. --- Paris (France). --- Telemarketing --- -Prospectuses and other ephemeral publications --- -Exhibitions --- 766:659.12 Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek-:-Concept and design in advertising --- 659.132.2 Prospectuses and other ephemeral publications --- -659.132.2 Prospectuses and other ephemeral publications --- Catalogs, Commercial --- Bibliothèque Forney (Paris, France) --- -Advertisement as Topic --- Advertising as Topic --- Bibliothèque Forney --- Bibliothèque municipale d'art et d'industrie Forney --- Exhibitions. --- Advertisings