Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Mass media --- Subliminal projection --- Psychological aspects

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It?s not about lying or tricking anyone, it?s about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.

Marketing - Psychological aspects. --- Marketing -- Psychological aspects. --- Subliminal advertising. --- Subliminal projection. --- Subliminal advertising --- Subliminal projection --- Marketing --- Commerce --- Business & Economics --- Advertising --- Psychological aspects --- Psychological aspects. --- Projection, Subliminal --- Subception --- Mental suggestion --- Perception --- E-books

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Cognitive psychology --- Subliminal perception --- Perception subliminale --- Implicit perception --- Nonconscious perception --- Perception without awareness --- Stimulation, Subliminal --- Subception --- Subliminal stimulation --- Unconscious perception --- Subliminal projection --- Subliminal perception. --- 159.95 --- Mental suggestion --- Perception --- 159.95 Geestelijke functies --- Geestelijke functies

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

The Psychology of Entertainment Media provides a cutting-edge look at how entertainment media affects its viewers, both in intended and unintended ways, and the psychological processes that underlie these effects. The collection represents an international, multidisciplinary investigation of an age-old process--persuasion--in a relatively new guise, which includes product placements, brand films, television programs, and sponsorships.The collection covers three broad areas:the potential effects of embedding promotions within entertainment media content;t

Subliminal advertising. --- Advertising --- Mass media --- Persuasion (Psychology) --- Manipulative behavior. --- Psychological aspects. --- Manipulative behavior --- Subliminal advertising --- #SBIB:309H2812 --- #SBIB:309H2821 --- #SBIB:309H402 --- #SBIB:309H526 --- Behavior, Manipulative --- Manipulation (Psychology) --- Human behavior --- Communication --- Conformity --- Influence (Psychology) --- Propaganda --- Psychology, Applied --- Subliminal projection --- Psychological aspects --- Marketing, consumentengedrag, consumentisme --- Reclameboodschap: functies, genres, taalgebruik historiek --- Media en publiekgroepen: gebruik van de boodschap, effecten van de media, .. --- Psychologie van de audiovisuele boodschap --- Psychologie --- Cultuurpsychologie --- Media --- Vrijetijdsbesteding --- Communicatiepsychologie --- Product placement --- Subliminale beïnvloeding --- Reclame --- Manipulatie --- Beïnvloeding --- Reclamebeïnvloeding --- Media en publiekgroepen: gebruik van de boodschap, effecten van de media, . --- Recreatie --- Productplacement --- Man --- Volwassene --- Advertising - Psychological aspects. --- Mass media - Psychological aspects. --- Media en publiekgroepen: gebruik van de boodschap, effecten van de media,

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

This book examines how the five-factor model of personality (also known as the Big Five)—extraversion, agreeableness, conscientiousness, emotional stability/neuroticism, and openness to experience—influence individuals’ ability to understand and engage in four areas of civic life. First, it documents how personality influences individuals when connecting abstract concepts like liberal or conservative to specific public policy preferences. Second, it demonstrates how understanding basic political facts is often conditional on these traits. Third, it tests the role that personality plays in citizens’ capacity to fulfill the basic demands that democratic governance places on them, such as connecting their own policy preferences to the correct political party. Fourth, it reveals how personality traits can blind people to the role government plays in their lives, while simultaneously causing them to vilify more visible beneficiaries of government programs. Ultimately, this book will engage both scholars and civic-minded individuals interested in understanding the hidden factors driving political behavior.

Political science. --- Democracy. --- Elections. --- United States --- Personality. --- Social psychology. --- Political Science and International Relations. --- Electoral Politics. --- US Politics. --- Personality and Social Psychology. --- Politics and government. --- Personality and politics. --- Subliminal perception. --- Social movements --- Psychological aspects. --- Movements, Social --- Implicit perception --- Nonconscious perception --- Perception without awareness --- Stimulation, Subliminal --- Subception --- Subliminal stimulation --- Unconscious perception --- Politics and personality --- Mass psychology --- Psychology, Social --- Human ecology --- Psychology --- Social groups --- Sociology --- Personal identity --- Personality psychology --- Personality theory --- Personality traits --- Personology --- Traits, Personality --- Individuality --- Persons --- Self --- Temperament --- Electoral politics --- Franchise --- Polls --- Political science --- Politics, Practical --- Plebiscite --- Political campaigns --- Representative government and representation --- Self-government --- Equality --- Republics --- Administration --- Civil government --- Commonwealth, The --- Government --- Political theory --- Political thought --- Politics --- Science, Political --- Social sciences --- State, The --- Social history --- Social psychology --- Mental suggestion --- Perception --- Subliminal projection --- United States-Politics and gover. --- Consciousness. --- Apperception --- Mind and body --- Philosophy --- Spirit --- United States—Politics and government. --- America --- Difference (Psychology). --- Political Science. --- American Politics. --- Personality and Differential Psychology. --- Differential psychology --- Psychology, Differential --- Differentiation (Developmental psychology)