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Perception without awareness : cognitive, clinical and social perspectives
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ISBN: 0898628865 Year: 1992 Publisher: New York (N.Y.): Guilford

Subliminal persuasion : influence & marketing secrets they don't want you to know
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ISBN: 0470243368 9780470243367 9786611381462 1281381462 0470282096 9780470282090 9781281381460 Year: 2008 Publisher: Hoboken, N.J. : John Wiley & Sons,

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Abstract

If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It?s not about lying or tricking anyone, it?s about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.


Book
Preconscious processing
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ISBN: 047127982X Year: 1981 Publisher: New York (N.Y.): Wiley


Book
Les émotions : une mémoire individuelle et collective
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ISBN: 2870099258 9782870099254 Year: 2006 Volume: 262 Publisher: Sprimont, Belgique : Mardaga,


Book
Personality and the Challenges of Democratic Governance : How Unconscious Thought Influences Political Understanding
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ISBN: 3319536036 3319536028 Year: 2017 Publisher: Cham : Springer International Publishing : Imprint: Palgrave Macmillan,

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Abstract

This book examines how the five-factor model of personality (also known as the Big Five)—extraversion, agreeableness, conscientiousness, emotional stability/neuroticism, and openness to experience—influence individuals’ ability to understand and engage in four areas of civic life. First, it documents how personality influences individuals when connecting abstract concepts like liberal or conservative to specific public policy preferences. Second, it demonstrates how understanding basic political facts is often conditional on these traits. Third, it tests the role that personality plays in citizens’ capacity to fulfill the basic demands that democratic governance places on them, such as connecting their own policy preferences to the correct political party. Fourth, it reveals how personality traits can blind people to the role government plays in their lives, while simultaneously causing them to vilify more visible beneficiaries of government programs. Ultimately, this book will engage both scholars and civic-minded individuals interested in understanding the hidden factors driving political behavior.

Keywords

Political science. --- Democracy. --- Elections. --- United States --- Personality. --- Social psychology. --- Political Science and International Relations. --- Electoral Politics. --- US Politics. --- Personality and Social Psychology. --- Politics and government. --- Personality and politics. --- Subliminal perception. --- Social movements --- Psychological aspects. --- Movements, Social --- Implicit perception --- Nonconscious perception --- Perception without awareness --- Stimulation, Subliminal --- Subception --- Subliminal stimulation --- Unconscious perception --- Politics and personality --- Mass psychology --- Psychology, Social --- Human ecology --- Psychology --- Social groups --- Sociology --- Personal identity --- Personality psychology --- Personality theory --- Personality traits --- Personology --- Traits, Personality --- Individuality --- Persons --- Self --- Temperament --- Electoral politics --- Franchise --- Polls --- Political science --- Politics, Practical --- Plebiscite --- Political campaigns --- Representative government and representation --- Self-government --- Equality --- Republics --- Administration --- Civil government --- Commonwealth, The --- Government --- Political theory --- Political thought --- Politics --- Science, Political --- Social sciences --- State, The --- Social history --- Social psychology --- Mental suggestion --- Perception --- Subliminal projection --- United States-Politics and gover. --- Consciousness. --- Apperception --- Mind and body --- Philosophy --- Spirit --- United States—Politics and government. --- America --- Difference (Psychology). --- Political Science. --- American Politics. --- Personality and Differential Psychology. --- Differential psychology --- Psychology, Differential --- Differentiation (Developmental psychology)

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