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Strategic marketing communications.
Authors: --- ---
ISBN: 0749429186 Year: 1999 Publisher: London : Kogan Page Ltd,

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Dissertation
L'influence d'une stratégie marketing sur la culture d'entreprise.
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Year: 2005

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Dissertation
De l'opérateur radiophonique au groupe multimédia sur le sentier de la convergence : analyse des stratégies marketing et de développement de NRJ Group.
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Year: 2005

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