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Explores the interaction between scientists, journalists, & audiences in the comm. of info. on emerging scientific topics. Written for all involved in communicating about science, including scientists, scholars, journalists, students, & the general reade

Mass communications --- Discoveries [Scientific ] --- Discoveries in science --- Découvertes scientifiques --- News [Science ] --- Nouvelles scientifiques --- Ontdekkingen [Wetenschappelijke ] --- Popularization of science --- Science [Découvertes en ] --- Science dans les moyens de communication de masse --- Science in mass media --- Science news --- Science--Popularization --- Scientific discoveries --- Wetenschap in de massamedia --- Wetenschap--Popularisatie --- Wetenschappelijk nieuws --- Wetenschappelijke ontdekkingen --- Wetenschappelijke popularisatie --- Discoveries in science. --- Mass media --- Science in mass media. --- Science news. --- Audiences. --- Audiences

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News [Science ] --- Nouvelles scientifiques --- Popularization of science --- Science dans les moyens de communication de masse --- Science in mass media --- Science news --- Science--Popularization --- Wetenschap in de massamedia --- Wetenschap--Popularisatie --- Wetenschappelijk nieuws --- Wetenschappelijke popularisatie --- Science --- News, Science --- Communication in science --- Journalism --- Technical writing --- Popular works --- Popularization

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Despite the efforts of modern scholars to explain the origins of science communication as a social, rhetorical, and aesthetic phenomenon, most researchers approach the popularization of science from the perspective of present issues, thus ignoring its historical roots in classical culture along with its continuities, disruptions, and transformations. This volume fills this research gap with a genealogically reflected introduction into the popularization of science as a recurrent cultural technique. The category »popular science« is elucidated in interdisciplinary and diachronic dialogue, discussing case studies from all historical periods. Classicists, archaeologists, medievalists, art historians, sociologists, and historians of science provide the first diachronic and multi-layered approach to the rhetoric techniques, aesthetics, and societal conditions that have shaped the dissemination and reception of scientific knowledge.

Science Communication; Antiquity and Middle Ages; Renaissance and Enlightenment; Modern Visual Culture; Aesthetics and Science Popularization; Science; Art; Cultural History; History of Science; Sociology of Science; Art History; History --- Art History. --- Art. --- Cultural History. --- History of Science. --- History. --- Sociology of Science.

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Communicatie in de wetenschap --- Communication dans les sciences --- Communication in research --- Communication in science --- Communication scientifique --- Communications scientifiques --- Engineering -- Authorship --- Literatuur [Wetenschappelijke ] --- Littérature scientifique --- News [Science ] --- Nouvelles scientifiques --- Popularization of science --- Rédaction scientifique et technique --- Rédaction technique --- Science -- Authorship --- Science communication --- Science dans les moyens de communication de masse --- Science in mass media --- Science information --- Science news --- Science--Popularization --- Sciences -- Art d'écrire --- Scientific communications --- Scientific literature --- Scientific writing --- Style scientifique --- Style scientifique et technique --- Technical writing --- Technique -- Art d'écrire --- Technologie -- Art d'écrire --- Technology -- Authorship --- Wetenschap in de massamedia --- Wetenschap--Popularisatie --- Wetenschappelijk nieuws --- Wetenschappelijk opstellen --- Wetenschappelijk redigeren --- Wetenschappelijk schrijven --- Wetenschappelijke literatuur --- Wetenschappelijke popularisatie --- Wetenschappelijke stijl --- Engineering --- Science --- Technology --- Authorship --- Communication of technical information --- Science literature --- News, Science --- Journalism --- Popularization