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Sensational billboards in advertisingSome billboards have the tendency of sticking in your mind. In the book, you'll not only an overview of hte world's most controcersial and striking advertising campaigns of the last 50 years, but also look into the future, with a survey of the newest advertising formats technology has made possible today.bron: cover boek

Advertentie --- Reclame --- Vormgeving --- Reclamedrukwerk

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An overview of the work of illustrator and designer Milton Glaser during the 1960s and 70sFrom 1954, when he co-founded the legendary Push Pin Studios, to the late ?70s, Milton Glaser was one of the most celebrated graphic designers of his day, whose work graced countless book and album covers, posters, magazine covers, and advertisements, both famous and little-known. Glaser largely defined the international visual style for illustration, advertising, and typeface design and interest in his legacy continues unabated, with modern creatives acknowledging his influence; for example, in 2014 Mad Men creator Matthew Weiner enlisted Glaser to design the ad campaign and branding for the show?s final season.His renowned work garnered solo exhibitions at the Centre Georges Pompidou in Paris and the Museum of Modern Art in New York. Creator of the iconic 'I ? NY' logo and cofounder of New York magazine, Glaser received numerous accolades and lifetime achievement awards. Across thousands of works across all print media, he invented a graphic language of bright, flat color, drawing and collage, imbued with wit. This collection of work from Glaser?s Pop period features hundreds of examples of his design that have not been seen since their original publication, demonstrating the graphic revolution that transformed design and popular culture.Bron: https://www.phaidon.com/monacelli/art-and-photography/milton-glaser-pop-9781580936132/

Grafische vormgeving --- Reclamedrukwerk --- Reclame --- Illustratie --- Typografie

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A book featuring a collection of print advertisements from The Simpsons spanning TV, video game & arcade machines, VHS, books and Butterfinger commercials & many more.?

Grafische vormgeving --- Reclamedrukwerk --- Reclame --- Illustratie --- Typografie

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William Helburn: Seventh and Madison is the first book to survey the photographic work of William Helburn. Almost all of these images have not been seen since they were first published decades ago. In addition to the photographs, Robert Lilly contributes a biographical account of Helburn?s life and work, and former colleagues ? photographer Jerry Schatzberg, art director George Lois, and models Sunny Griffin and Ali MacGraw ? offer insights into the creative spirit of William Helburn.bron : https://thamesandhudson.com/helburn-seventh-and-madison-9780500517659

Grafische vormgeving --- Typografie --- Typograaf --- Reclamedrukwerk --- Affichekunst --- Fotografie --- Fotograaf --- Advertentie --- Reclamecampagne --- Marketing --- Reclame --- Vormgeving --- New York (stad)

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On May 14, 1940, Otto Neurath and Marie Reidemeister fled from the harbour of Scheveningen in The Hague to England. It was the last boat that could escape from Holland before the German occupiers took the city. Years earlier, in 1934, they had fled the same danger from Vienna to Holland. Otto Neurath can be seen as the godfather of today's infographics. In the Gesellschafts- und Wirtschaftsmuseum (Social & Economic Museum) that he founded in Vienna, developments in various areas of society were shown by means of pictorial statistics to a broad audience ' rich and poor, literate and illiterate. At the Museum, Otto Neurath acted as the scientific director and inspirer, Marie Reidemeister as the 'Transformer' of data into sketches, and Gerd Arntz as the head of the graphics department which designed pictograms and layouts. These three continued that work in Holland under the acronym Isotype (International System Of TYpographic Picture Education).After internment as 'enemy aliens' on the Isle of Man, Neurath & Reidemeister were able to continue their work in the UK. Through Wolfgang Foges and his book packaging firm Adprint, they were commissioned to design Isotype charts for books supported by the Ministry of Information during the war ' what might be called 'soft propaganda'. From 1942, Isotypes were supplied for information about the embryonic welfare state (Beveridge Plan), for illustrated books about Britain's allies (USA and USSR), and on what British democracy should look like after the war.This book illustrates around 250 Isotypes from these publications and provides information about the producers, authors, editors, and designers, and not least about the working relationship between the Isotype Institute and Adprint. The examples presented show the remarkable quality of the graphics, produced under less than ideal circumstances during wartime.Bron: https://www.copyrightbookshop.be/shop/adprint-and-isotype-1942-1948-soft-propaganda-special-relationships-and-a-new-democracy/

Infographics --- Boekdesign --- Thema's in de grafische vormgeving ; politiek, ideologie en propaganda --- Thema's in de grafische vormgeving ; oorlog en propaganda --- Propaganda-affiches --- Neurath, Otto 1882-1945 (°Wenen, Oostenrijk) --- ISOTYPE International System of Typographic Picture Education --- Adprint (Isotype) --- 766:659.2 --- Gebruiksgrafiek ; voorlichting ; adviezen ; dataverwerking --- Infografiek --- Reclamedrukwerk --- 766.23.042 --- Grafische industrie en ontwerp ; schrift ; logo & pictogram ; thema's ; isotype