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Drawing from a large national qualitative data set generated by 333 diverse participants from 12 different states across 6 U.S. regions, Mark P. Orbe offers a comprehensive look into public perceptions of Barack Obama's communication style, race matters, and the role of the media in 21st century politics. The book is the first of its kind and provides comprehensive, in-depth coverage of the similarities and differences that exist among diverse groups of everyday U.S. Americans.

Communication in politics - United States - Public opinion. --- Mass media - Political aspects - United States - Public opinion. --- Obama, Barack - Oratory - Public opinion. --- Obama, Barack - Political and social views - Public opinion. --- Post-racialism - United States - Public opinion. --- Presidents - United States - Election - 2008 - Public opinion. --- Public opinion - United States. --- Public relations and politics - United States - Public opinion. --- United States - Politics and government - 2009- - Public opinion. --- United States - Race relations - Political aspects - Public opinion. --- Post-racialism --- Communication in politics --- Mass media --- Public relations and politics --- Presidents --- Public opinion --- Presidency --- Heads of state --- Executive power --- Politics, Practical --- Politics and public relations --- Public relations --- Mass communication --- Media, Mass --- Media, The --- Communication --- Political communication --- Political science --- Color blindness (Race relations) --- Colorblindness (Race relations) --- Post-racial society --- Postracialism --- Race blindness --- Race relations --- Public opinion. --- Political aspects --- Election --- Obama, Barack --- Obama, Barack Hussein --- Oratory --- Political and social views --- United States --- Politics and government