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Advertising, Political --- Communication in politics --- Political campaigns --- Electioneering --- Publicité politique --- Propagande électorale --- Publicité politique --- Propagande électorale --- Advertising in politics --- Political advertising --- Politics, Practical --- Press and politics --- Communication politique --- Great Britain --- Advertising [Political ] --- Electioneering - Great Britain. --- Advertising, Political - Great Britain.

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The contributors to this text examine the differences, as well as the similarities of political advertising among the electoral processes of democracies globally. They address the effects of political advertising on the voters and the systems of which it is a part.

Advertising, Political --- Television in politics --- Political broadcasting (Television) --- Politics, Practical --- Advertising in politics --- Political advertising --- Press and politics --- Reclame --- Politiek --- Politieke marketing --- Cultuurstudie --- Politieke communicatie --- Onderzoek --- Televisie --- Televisiereclame --- Reclame-onderzoek

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Advertising, Political. --- Elections --- European Parliament --- Electoral politics --- Franchise --- Polls --- Political science --- Politics, Practical --- Plebiscite --- Political campaigns --- Representative government and representation --- Advertising in politics --- Political advertising --- Press and politics --- European Communities. Parliament

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Advertising, Political --- Political campaigns --- Political posters, Italian --- -Political posters, Italian --- -Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electioneering --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Italian political posters --- Advertising in politics --- Political advertising --- Press and politics --- Political posters, Italian. --- -Advertising, Political --- -Italian political posters --- Campaigns, Election --- Advertising, Political - Italy --- Political campaigns - Italy --- COMPORTEMENTS POLITIQUES --- COMMUNICATION-INFORMATION --- PROPAGANDE --- ITALIE

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"How effective are election campaign posters? Providing a unique political history, this book traces the impact that these posters - as well as broadsides, banners, and billboards - have had around the world over the last two centuries. It focuses on the use of this campaign material in the United States, as well as in France, Great Britain, Germany, South Africa, Japan, Mexico, and many other countries." "The book examines how posters evolved and discusses their changing role in the twentieth century and thereafter; how technology, education, legislation, artistic movements, advertising, and political systems effected changes in election posters and other campaign media, and how they were employed around the world." "This comprehensive and original overview of this campaign material includes the first extensive review of the research literature on the topic. Posters, Propaganda, and Persuasion will be useful to scholars and students interested in communications, politics, history, advertising and marketing, art history, and graphic design."--Jacket.

Internal politics --- Advertising. Public relations --- World history --- anno 1900-1999 --- Advertising, Political --- Political campaigns --- Political posters --- J4125 --- Campaign posters --- Political collectibles --- Posters --- Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electioneering --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Advertising in politics --- Political advertising --- Press and politics --- History --- Japan: Sociology and anthropology -- propaganda