Listing 1 - 10 of 76 << page
of 8
>>
Sort by
The media and entertainment industries : readings in mass communications.
Author:
ISBN: 0205300103 Year: 2000 Publisher: Boston Allyn and Bacon


Book
Die lokale Betäubung oder der Bürger und seine Medien
Author:
ISBN: 3801200639 Year: 1981 Publisher: Berlin Dietz

Loading...
Export citation

Choose an application

Bookmark

Abstract


Book
Strategic management in the media
Author:
ISBN: 9781473929500 9781473929494 1473929490 1473929504 Year: 2016 Publisher: Thousand Oaks, CA : Sage Ltd.,

The geography of the internet industry : venture capital, dot-coms, and local knowledge.
Author:
ISBN: 0631233318 0631233326 Year: 2005 Publisher: Malden Blackwell

Loading...
Export citation

Choose an application

Bookmark

Abstract


Book
Managing media work.
Author:
ISBN: 9781412971249 Year: 2011 Publisher: Thousand Oaks Sage

Loading...
Export citation

Choose an application

Bookmark

Abstract

This book explores the ways media industries function, how media professionals manage their careers, how media industries engage with creativity and innovation, and how to make sense of this in ways to empower aspiring professionals (as well as those who want to research media management and production). While students who want to enter a media industry may understand the impact the industry has on audiences and politics (as these are the dominant areas of mass communications research and courses offered), these students generally are not empowered to understand how and why the industry works as it does, nor how contemporary worldwide societal shifts and trends - such as globalization, digitalization, convergence, and individualization - affect the everyday managerial and creative practices in the industry. Mark Deuze addresses and answers these issues and needs.

Global media economics : commercialization, concentration and integration of world media markets
Authors: ---
ISBN: 081382690X Year: 1998 Publisher: Ames Iowa State university press

Media systems in society : understanding industries, strategies, and power
Author:
ISBN: 0801317045 Year: 1997 Publisher: New York (N.Y.): Longman

Loading...
Export citation

Choose an application

Bookmark

Abstract


Book
The media economy.
Author:
ISBN: 9780415990455 9780203927717 0203927710 0415990459 0415990467 9780415990462 Year: 2010 Publisher: New York Routledge


Book
Handbook on the economics of the media
Authors: ---
ISBN: 9780857938886 9780857938893 0857938886 9781784715175 1784715174 Year: 2016 Publisher: Cheltenham, UK Edward Elgar Publishing

Loading...
Export citation

Choose an application

Bookmark

Abstract

Media industries and services present a complex set of challenges to economic analysis: challenges made more difficult by the technological changes that have been transforming the media sector. Research on the economics of media has made major advances in recent years and has contributed greatly to an increasingly sophisticated understanding of how media are shaped by economic forces, including those unleashed by new technologies. This Handbook examines the variety of contexts and infrastructures in which content is produced and distributed and how these influence the types of media products and services available, their pricing, their consumption and the public policies related to them. The original contributions provide a state-of-the-art guide to the most recent thinking and research findings on the broad range of media-related topics addressed by economics research. Written by leading scholars, this book should be informative and of practical value for advanced students, policy makers, industry professionals, economists, media economists, and other academics.

Listing 1 - 10 of 76 << page
of 8
>>
Sort by