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Standards vermitteln die Beziehungen zwischen Menschen, Dingen und Zeichen - besonders wirksam dort, wo sie nicht als Konvention, sondern als ›natürlich‹ erscheinen. Prozesse der Standardisierung und Naturalisierung gewinnen in modernen Gesellschaften zunehmend an Relevanz, sei es im Bereich der Ökonomie, des Selbstmanagements oder der (Lebens-)Wissenschaften. Verfahren der Standardisierung und der Naturalisierung stehen dabei in einem systematischen Verhältnis, sie erscheinen als komplementäre Operationen, durch die kulturelle Praxen, Wahrnehmungen und Technologien in einen Zustand der Selbstverständlichkeit übergehen. Aus medien- und kulturwissenschaftlicher Perspektive suchen die Beiträge des Bandes die Auseinandersetzung mit aktuellen und historischen Phänomenfeldern sowie mit übergreifenden theoretischen Konzeptualisierungen.
Automatismen --- Betriebsunfall --- Biopolitik --- Enhancement --- Internetstandards --- Klassifizierung --- Managementtheorie --- Normierung --- Metrologie
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Organization theory --- quotations [texts] --- Littérature et gestion Literatuur en beleid --- Managers Managers --- Recueils de citations Citatenboeken --- 005.57 --- citaten --- management --- 658.0 --- Management --- managementtheorie --- Nederlands --- Beeldspraak --- Taalgebruik --- Woordenboeken --- Woordenboek --- Dialect --- Etymologie --- Fonetiek --- Idioom --- Zinsleer --- Linguïstiek --- Vlaams --- Vlaanderen --- Emigratie
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strategisch beleid --- management --- kwaliteitsbeheersing --- Business policy --- bedrijfsbeleid --- Bedrijfsbeleid --- Management --- 65.01 --- #KVHA:Bedrijfsbeleid --- #KVHA:Economie --- 371.67 --- 658.011 --- 005.1 --- leidinggeven --- organiseren --- planning --- procesbeheersing --- Methods and methodology. Theory and practice of organization --- Schoolboeken --- managementtheorie --- Social Sciences and Humanities. Management studies, Business Administration, Organizational Science --- Management studies, Business Administration, Organizational Science (General) --- Management studies, Business Administration, Organizational Science (General). --- 65.01 Methods and methodology. Theory and practice of organization
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Ondernemingen die in staat zijn om de juiste klanten aan te trekken, een relatie met hen op te bouwen en te behouden, creëren daarmee een belangrijk concurrentievoordeel. Dit vereist echter een complete herbezinning op het marketingproces: Customer Relationship Management.
CRM (Customer Relationship Management) --- relatiemarketing --- marketingbeleid --- Organization theory --- Marketing --- management --- klantentevredenheid --- communicatiemanagement --- Klantgericht ondernemen --- Relatiemarketing --- 658.81 --- 659.02 --- 005.1 --- 658.8 --- 658.811 --- communicatie --- communicatietechnologie --- informatietechnologie --- klanten --- klantenmanagement --- klantenservice --- klantgerichte organisatie --- klantvriendelijkheid --- marketing --- marketingmanagement --- relatiemanagement --- Customer Relationship Management --- E00054.jpg --- managementtheorie --- marketing, verkoop, distributie --- #A0308HONI --- 659.02 Publicity. Information work. Public relations--?.02 --- Publicity. Information work. Public relations--?.02 --- 658.81 Sales organization --- Sales organization --- Financiewezen
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658 --- bedrijfskunde --- bedrijfsorganisatie --- 658 Business management, administration. Commercial organization --- Business management, administration. Commercial organization --- onderhoudsmanagement --- technisch management --- 658.78 --- Onderhoudsmanagement --- Organisatiestructuur (bedrijfshiërarchie, bedrijfsstructuur, hiërarchie in organisaties) --- Projectplanning --- Voorraadbeheer (opslag) --- logistiek management --- onderhoudsm --- voorraadbeheersysteem --- Academic collection --- 366 --- organisatieleer --- 005.1 --- integrale kwaliteitszorg --- logistiek --- management --- organisatiestructuren --- productieorganisatie --- projectmanagement --- voorraadbeheer --- 65.012.4 --- 658.016 --- 658.5 --- Bedrijfseconomie (Bedrijfsbeheer) --- Kwaliteitszorg --- Logistiek --- Organisatie --- Productie --- Bedrijfskunde --- Management --- managementtheorie --- Business management --- 658 Zaakvoering, administrat --- Zaakvoering, administrat
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Lexica --- Lexiques --- Nederlands --- Néerlandais (langue) --- Dutch language --- Management --- Grammar --- French --- Business Dutch --- Dutch --- -Dutch language --- -(038)65 --- 005.1 --- 81'25 --- Frans --- Frans-Nederlands --- Nederlands-Frans --- bedrijfscommunicatie (zakelijke communicatie) --- brieven --- communicatie --- management --- mondelinge communicatie --- schriftelijke communicatie --- solliciteren --- vakwoordenboeken --- vertalende woordenboeken --- Flemish language --- Netherlandic language --- Germanic languages --- Textbooks for foreign speakers --- -English --- Woordenboeken Telecommunicatie. Drukkerij. Transport. Accountancy. Bedrijfskunde. PR --- managementtheorie --- vertaaltheorie --- Terminologie Terminologie --- Lexicology. Semantics --- French language --- Organization theory --- Cours de langue (néerlandais) Taalcursus (Nederlands) --- Communication (langue néerlandaise) Communicatie (Nederlandse taal) --- Vocabulaire (néerlandais) Woordenschat (Nederlands) --- Managers Managers --- Dutch language - Grammar --- Dutch language - Textbooks for foreign speakers - French --- Dutch language - Business Dutch --- Management - Dictionaries - Dutch --- -Business Dutch
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Value Proposition Design helps you tackle a core challenge of every business - creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed.Using the same stunning visual format as the authors? global bestseller, Business Model Generation, this sequel explains how to use the ?Value Proposition Canvas? a practical tool to design, test, create, and manage products and services customers actually want.Value Proposition Design is for anyone who has been frustrated by business meetings based on endless conversations, hunches and intuitions, expensive new product launches that blew up, or simply disappointed by the failure of a good idea. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won?t work. You?ll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers? needs and desires.Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to complete interactive exercises, assess your work, learn from peers, and download pdfs, checklists, and more.Value Proposition Design complements and perfectly integrates with the ?Business Model Canvas? from Business Model Generation, a tool embraced by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more.Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models.https://www.standaardboekhandel.be/p/value-proposition-design-9781118968055https://www.standaardboekhandel.be/p/value-proposition-design-9781118968055
Product strategy --- Consumer behavior --- Customer services --- Quality control. --- Production management --- Business planning. --- Strategic planning. --- Customer relations. --- Management. --- Service à la clientèle --- Qualité --- Production --- Projet d'entreprise --- Planification stratégique --- Relations avec la clientèle --- Gestion --- Contrôle --- Strategisch management --- 005.1 --- productontwikkeling --- managementtheorie --- Quality Control --- Business planning --- Strategic planning --- Customer relations --- Management --- Quality control --- Projet d'entreprise. --- Planification stratégique. --- Relations avec la clientèle. --- Gestion. --- Contrôle. --- Waardecreatie --- Managementmodellen --- Innovatie --- Veranderingsmanagement --- Bedrijfsbeleid --- Servicios --- Calidad --- Producción --- Libros electrónicos --- 366.43 --- waardeproposities --- concurrentie --- Sparkcollectie Mechelen --- strategisch management --- 005.4 --- Productontwikkeling --- Managementmodel --- Bedrijfsmanagement --- Productinnovatie --- Productmanagement --- Customer services - Management --- Production management - Quality control --- Economic goods --- Service industry --- productiemanagement --- dienstverlening --- dienstensector --- klantentevredenheid --- CRM (Customer Relationship Management) --- Service à la clientèle --- Qualité --- Planification stratégique. --- Relations avec la clientèle. --- Contrôle.
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