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Dissertation
L'aura de Greenpeace comme prisme médiatique : la polémique "Brent Spar" dans trois quotidiens d'Europe du Nord : analyse critique

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Dissertation
Traduction commentée d'un rapport de Greenpeace intitulé : "Toxic threads : polluting paradise" : Greenpeace, 2013

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Book
Mindbombs : Was Werbung und PR Von Greenpeace and Co. Lernen Können
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ISBN: 3846745774 Year: 2008 Publisher: München : Wilhelm Fink Verlag,

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Was haben Greenpeace, Nike, die Aktivistengruppe Otpor und der Virgin-Milliardär Richard Branson gemeinsam? Sie wissen, was eine Mindbomb ist – und wie man sie zündet. Lernen auch Sie die gegenkulturelle Gewalt schlagkräftiger Werbekampagnen kennen und nutzen Sie die „Gedankenbombe“ für den Erfolg Ihrer eigenen Kommunikations- und Marketingstrategie. Das Konzept der Mindbombs wurde von den Greenpeace-Gründern Bob Hunter und Rex Weyler entwickelt. Inspiriert von den medientheoretischen Schriften ihres kanadischen Landsmanns Marshall McLuhan schufen sie ein Kampagnenkonzept, dessen Ergebnisse sich längst ins kollektive Gedächtnis eingebrannt haben. Der Soziologe und Werbefachmann Martin Ludwig Hofmann besuchte Rex Weyler und andere Medienexperten. Er beschreibt die wechselvolle Geschichte dieses Kommunikationskonzepts, beleuchtet die strategischen Implikationen und gibt Tipps für die Praxis – inklusive Anleitung zum Selbstbau einer Mindbomb.


Book
Rainbow Warriors : legendary stories from Greenpeace ships
Authors: --- ---
ISBN: 1780261888 Year: 2014 Publisher: Oxford, England : New Internationalist,

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"Following the lives of the three ships with the name Rainbow Warrior, this book, written by a long-serving Greenpeace activist, tells the inside stories of life on board and recounts some of the ship's most exciting adventures and actions. It is at once a narrative of real life on board, a history of some of the most famous vessels in the world, and also a history of Greenpeace itself, which goes beyond the oceans and touches on many aspects of the organization's work. In the end though it aims to bring out the personal stories and firsthand accounts of the ships' adventures--tales from the high seas, full of action and daring but also of humanity and great compassion. Starting with the early life of Greenpeace and the bombing of the Rainbow Warrior I by the French secret service through to the imprisonment of the Arctic 30 by the Russians, the stories are brought to life with photos from the Greenpeace archives, maps, and nautical charts."--Provided by publisher


Book
Death of the Rainbow Warrior
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ISBN: 0140097384 Year: 1986 Publisher: Harmondsworth Penguin books

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Book
Rainbow warrior : the French attempt to sink Greenpeace
Authors: ---
ISBN: 0099477203 Year: 1986 Publisher: London Arrow books

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Investigation by the 'Insight team' of the Sunday Times into the sinking of the Greenpeace flagship, the Rainbow Warrior, while on a nuclear test protest run in New Zealand, by undercover agents for France.

The Whaling Season: An Inside Account of the Struggle to Stop Commercial Whaling
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ISBN: 159726301X 9781597263016 1559639784 9781559639781 Year: 2013 Publisher: [Place of publication not identified] 3Island Press

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Book
L'affaire Greenpeace, une guerre des médias
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Year: 1986 Publisher: Paris : Payot,

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Agent secrète
Authors: ---
ISBN: 2213592772 9782213592770 Year: 1995 Publisher: Paris: Fayard,


Book
Coup de gueule contre les essais nucléaires
Authors: ---
ISBN: 284114125X 9782841141258 Year: 1995 Publisher: Paris: Ramsay,

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