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Geodemographics for marketers
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ISBN: 0749473835 9780749473839 9780749473822 0749473827 Year: 2016 Publisher: London Philadelphia

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Abstract

This book is a practical guide for marketers to apply geodemographics in any sector. It features useful case studies throughout from users and agencies working in the field.


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The predictive postcode : the geodemographic classification of British society
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ISBN: 1526448866 1526448831 9781526448866 9781526448835 Year: 2018 Publisher: Los Angeles : Sage,

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This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.


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Low-income and low-supermarket-access Census tracts, 2010-2015
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Year: 2017 Publisher: [Washington, D.C.] : United States Department of Agriculture, Economic Research Service,

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