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Social media has become vital in Generation Z users' daily lives, as they are the most connected group through social media; however, studies have shown the negative side of using social media heavily, particularly loneliness. Furthermore, the COVID-19 pandemic has contributed to the significant growth of social media use with Generation Z users, which has shown to cause negative psychological effects. This book explores the behaviors of Generation Z consumers on various social media platforms (including interaction with brands as well as persons) and, using results from a Bergen Social Media Addiction Scale (BSMAS) analysis, explores the potential risks and causes of social media addiction in this generation. In particular, it offers an integrative model to help marketers understand social media addition and ways in which companies and associations can promote a more conscious use of social media by acknowledging that pathological use of social media has negative effects. This book is useful for students, researchers, scholars interested in empirical research on consumer social media use and addiction.

Internet marketing. --- Consumer behavior. --- Social media addiction. --- Generation Z. --- Social responsibility of business. --- Business --- Corporate accountability --- Corporate responsibility --- Corporate social responsibility --- Corporations --- CSR (Corporate social responsibility) --- Industries --- Social responsibility, Corporate --- Social responsibility of industry --- Business ethics --- Issues management --- Gen Z --- iGeneration --- Post millennial generation --- Generations --- Population --- Addiction to social media --- Social networking addiction --- Social networks addiction --- Compulsive behavior --- Behavior, Consumer --- Buyer behavior --- Decision making, Consumer --- Human behavior --- Consumer profiling --- Market surveys --- Online marketing --- Web marketing --- World Wide Web marketing --- Electronic commerce --- Marketing --- Social responsibility --- Social aspects --- Social media. --- Public health. --- Consumer Behavior . --- Social Media. --- Public Health. --- Community health --- Health services --- Hygiene, Public --- Hygiene, Social --- Public health services --- Public hygiene --- Social hygiene --- Health --- Human services --- Biosecurity --- Health literacy --- Medicine, Preventive --- National health services --- Sanitation --- User-generated media --- Communication --- User-generated content --- Xarxes socials --- Prevenció en l'ús de les xarxes socials --- Adolescents consumidors --- Generació Z

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This book provides an introduction to the theory of ordinary differential equations and its applications to population dynamics. Part I focuses on linear systems. Beginning with some modeling background, it considers existence, uniqueness, stability of solution, positivity, and the Perron–Frobenius theorem and its consequences. Part II is devoted to nonlinear systems, with material on the semiflow property, positivity, the existence of invariant sub-regions, the Linearized Stability Principle, the Hartman–Grobman Theorem, and monotone semiflow. Part III opens up new perspectives for the understanding of infectious diseases by applying the theoretical results to COVID-19, combining data and epidemic models. Throughout the book the material is illustrated by numerical examples and their MATLAB codes are provided. Bridging an interdisciplinary gap, the book will be valuable to graduate and advanced undergraduate students studying mathematics and population dynamics.

Mathematics. --- Differential equations. --- Epidemiology. --- Mathematical models. --- Applications of Mathematics. --- Differential Equations. --- Mathematical Modeling and Industrial Mathematics. --- Models, Mathematical --- Simulation methods --- Diseases --- Public health --- Math --- Science --- 517.91 Differential equations --- Differential equations --- Models matemàtics --- Població --- Malalties infeccioses --- Equacions diferencials --- Creixement demogràfic --- Natalitat --- Població humana --- Superpoblació --- Ecologia humana --- Economia --- Assistència en matèria de població --- Biologia de poblacions --- Censos --- Control de la natalitat --- Envelliment de la població --- Generació Y --- Generació Z --- Transició demogràfica --- Assentaments humans --- Demografia --- Mortalitat --- Models (Matemàtica) --- Models experimentals --- Models teòrics --- Mètodes de simulació --- Anàlisi de sistemes --- Mètode de Montecarlo --- Modelització multiescala --- Models economètrics --- Models lineals (Estadística) --- Models multinivell (Estadística) --- Models no lineals (Estadística) --- Programació (Ordinadors) --- Simulació per ordinador --- Teoria de màquines --- Models biològics --- Càlcul --- Funcions de Bessel --- Àlgebra diferencial --- Càlcul integral --- Càlcul operacional --- Equacions d'evolució --- Equacions de camp d'Einstein --- Equacions de Lagrange --- Equacions de Pfaff --- Equacions diferencials algebraiques --- Equacions diferencials ordinàries --- Equacions en derivades parcials --- Funcions de Green --- Funcions de Lyapunov --- Problemes de contorn --- Problemes inversos (Equacions diferencials) --- Teoria d'estabilitat (Matemàtica) --- Transformació de Laplace --- Contagi --- Malalties contagioses --- Malalties encomanadisses --- Malalties transmissibles --- Microbiologia mèdica --- Salut pública --- Abscessos --- Desinfecció --- Malalties bacterianes --- Malalties emergents --- Malalties infeccioses en els infants --- Malalties d'origen alimentari --- Malalties parasitàries --- Malalties per prions --- Malalties víriques --- Micosi --- Zoonosi