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How to translate an idea into a compelling case study film. The author Peter Ampe combines fifteen years of jury experience with sharp analyses of award-winning cases. This guide is based on the vital insight that case study films have a lot in common with short movies. You will learn how to go from copywriter to screenwriter and use plot, genre and structure to evolve from complacent to compelling, from messy to seamless – from case to story. This step by step guide provides an essential tool for every advertising professional to make better case study films.

Advertising. Public relations --- advertenties --- reclamefilms --- reclame --- reclamecampagnes --- Advertising ; cases. --- Marketing. --- advertising --- broadcast advertising --- short subjects --- 791.43.02 --- Documentaires --- Marketing --- Filmkunst ; technieken

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Pour les fans d'animations en format court, le festival Berlinois "Pictoplasma - Chararacters in Motion" a sorti un livre du même nom proposant 96 pages dédiées à des artistes et studios du milieu de l'animation, le tout accompagné d'un DVD contenant plus de 90 films (3 heures de vidéos). Parmi les artistes mis en avant, on retrouve entre autres Adam Eliott, Bernard Derriman, Bessy & Combe, Pleix, Psyop, Sprite Entertainment, Studio Aka, Studio Soi, Tokyoplastic ...

766:003.62 --- Digitale grafische vormgeving ; animatie --- 791.43.02 --- 766:681.3 --- Digitale kunsten ; toegepaste --- Karakters ; reclamefiguurtjes ; beeldmerken ; pictogrammen --- Computeranimatie --- Edited by Peter Thaler and Lars Denicke --- grafische vormgeving --- illustraties --- character design --- animatie --- film --- 791.46 --- Gebruiksgrafiek ; symbolen, tekens --- Filmkunst ; technieken --- Gebruiksgrafiek ; digitale ; webtoepassingen ; computerprogramma's --- Graphic arts --- graphic design --- Jeu vidéo --- Dessin animé --- Dessin --- departement Beeldende Kunst 09 --- pictogrammen

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Lord, Peter --- Aardman --- 791.43.02 --- Aardman Animations : o.a. de ontwerpers van Wallace en Gromit (BBC). --- Animatiefilm ; Aardman Animations ; technieken --- Computeranimatie --- 3D animatie --- 799.92 --- Aardman animations --- Park, Nick --- Wallace & Gromit --- animatiefilm --- geschiedenis --- klei-animatie --- poppenanimatie --- stop motion --- storyboard --- technieken --- film --- animatie --- Groot-Brittannië --- stop-motion --- stop-motionanimatie --- Park Nick --- Lord Peter --- 791.46 --- Filmkunst ; technieken --- animatiefilm, productie (op naam) --- Aardman Animations : o.a. de ontwerpers van Wallace en Gromit (BBC)

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motion pictures [visual works] --- tituli [inscriptions] --- Grafische vormgeving --- Credit titles (Motion pictures, television, etc.) --- 766.049 --- Balsmeyer Randy --- Bass Saul --- Binder Maurice --- Brownjohn Robert --- Cooper Kyle --- Cuppa Coffee --- Dawson Robert --- Doyle Stephen --- Everett Mimi --- Ferro Pablo --- filmcredits --- film en grafische vormgeving --- filmgeschiedenis --- Fitzgerald Wayne --- Fouchet Jean --- Frankfurt Stephen O --- Fuel --- Gatti Juan --- generieken --- Girvin --- Godard Jean-Luc --- Greenberg Richard --- Greenberg Robert --- King Brian --- Kleinman Daniel --- Mariné Oscar --- McCarthy Marlene --- McFetridge Geoff --- Núñez Pablo --- Perri Dan --- Picture Mill --- Riley Michael --- Russomanno Jennifer --- Swanson Carla --- Tomato --- Trollbäck Jacob --- typografie --- Yu Garson --- 791.44 --- CD-ROMS --- Grafisch design ; typografie ; film ; generieken --- Grafische vomgeving en film ; titels ; openingstitels --- Grafische vormgeving ; met betrekking tot film --- grafische vormgeving --- Titles, Credit (Motion pictures, television, etc.) --- Motion pictures --- Television --- Video recordings --- Gebruiksgrafiek ; verschillende onderwerpen --- Filmkunst ; filmproduktie --- 791.43.02 --- Filmkunst ; technieken --- Vormgeving --- Film (cinematografie)