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Marketing to moviegoers : a handbook of strategies and tactics
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ISBN: 0809331977 1283970961 9780809331970 9781283970969 9780809331963 0809331969 Year: 2013 Publisher: Carbondale : Southern Illinois University Press,

Networks of entertainment: early film distribution, 1895-1915
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ISBN: 0861966813 9780861966813 9780861969371 0861969375 Year: 2007 Publisher: Eastleigh Libbey


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Marketing to moviegoers : a handbook of strategies and tactics
Author:
ISBN: 1441619577 9781441619570 9780809328840 0809328844 Year: 2009 Publisher: Carbondale : Southern Illinois University Press,


Book
The festival circuit
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ISBN: 9781906678043 1906678049 Year: 2009 Publisher: St. Andrews, Scotland St. Andrews Film Studies : In collaboration with College Gate Press

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The first in an annual series, the Film Festival Yearbook features articles related to the global proliferation of film festivals. This issue is focused on the dynamics of the film festival circuit, including the roles of individual festivals as nodes on this complex network and the cultural policies that shape its channels of film exhibition and distribution. This inaugural volume includes essays by Dina Iordanova, Ragan Rhyne, Janet Harbord, Charles-Clemens Rüling, Rahul Hamid, Kay Armatage, Ruby Cheung, Ma Ran, J. David Slocum, Mark Cousins, Nick Roddick, Dimitris Kerkinos, Marijke de Valck & Skadi Loist, and William Brown--Publisher website.


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Digital disruption : cinema moves on-line
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ISBN: 9780956373090 9780956373076 0956373097 0956373070 Year: 2012 Publisher: St Andrews, Scotland St Andrews Film Studies

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Nobody knows anything', said William Goldman of studio filmmaking. This statement is proving increasingly apt as we begin to survey the radical changes that digital distribution, together with the digitisation of production and exhibition, is wreaking on global film circulation. Will digital dissemination produce a massive disruption to the film industry, as it did to mail delivery services, bookselling and music distribution? Is cinema about to move on-line? 'Digital Disruption: Cinema Moves On-line' helps to make sense of what has happened in the short but turbulent history of on-line distribution. It provides a realistic assessment of the disruptions that moving from 'analogue dollars' to 'digital cents' has provoked in the film industry. Looking closely at how the majors have dealt - often unsuccessfully - with these challenges it also pays equal attention to innovations and practices outside the mainstream.


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Distribution Revolution
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ISBN: 0520959086 9780520959088 9780520283244 0520283244 9780520283251 0520283252 1306891957 9781306891950 Year: 2014 Publisher: Berkeley University of California Press

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Distribution Revolution is a collection of interviews with leading film and TV professionals concerning the many ways that digital delivery systems are transforming the entertainment business. These interviews provide lively insider accounts from studio executives, distribution professionals, and creative talent of the tumultuous transformation of film and TV in the digital era. The first section features interviews with top executives at major Hollywood studios, providing a window into the big-picture concerns of media conglomerates with respect to changing business models, revenue streams, and audience behaviors. The second focuses on innovative enterprises that are providing path-breaking models for new modes of content creation, curation, and distribution-creatively meshing the strategies and practices of Hollywood and Silicon Valley. And the final section offers insights from creative talent whose professional practices, compensation, and everyday working conditions have been transformed over the past ten years. Taken together, these interviews demonstrate that virtually every aspect of the film and television businesses is being affected by the digital distribution revolution, a revolution that has likely just begun. Interviewees include: • Gary Newman, Chairman, 20th Century Fox Television • Kelly Summers, Former Vice President, Global Business Development and New Media Strategy, Walt Disney Studios • Thomas Gewecke, Chief Digital Officer and Executive Vice President, Strategy and Business Development, Warner Bros. Entertainment • Ted Sarandos, Chief Content Officer, Netflix • Felicia D. Henderson, Writer-Producer, Soul Food, Gossip Girl • Dick Wolf, Executive Producer and Creator, Law & Order

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