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Telling tales
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ISBN: 1526130394 9781526130396 9780719085222 0719085225 Year: 2012 Publisher: Manchester

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Telling tales explores the narrative construction of identity within organisations and how this is resisted and challenged by writing coming from other lifestyles.Since the early 1990s, US-inspired changes in workplace culture have radically altered the experience of UK workers. This book argues that the corporate communication supporting these changes, which seeks to align employee behaviour and attitudes with emerging organisational market values, is having a powerful and harmful effect on those whose identity rests in opposing qualitatively-based occupational standards. By focusing on accountability measures, introduced to the public sector post-1997 by New Labour as a means to raise productivity and lower cost, and with forensic attention to a supporting transformational identity discourse, author Angela Lait shows how workers struggle to achieve the satisfaction and fulfilment at work that was once the mainstay of their professional middle class identity.Reading these identity problems into and across business self-help manuals, fiction (Ian McEwan's Saturday), the writing of celebrity chefs (Nigella Lawson, Jamie Oliver et al) and autobiography, the argument traces a sickness/recovery dialectic in which sufferers find resistance and solace through engagement with particular types of creative labour. These are, most notably, cookery, gardening and writing, which each employ alternative language and narrative forms that order experience according to more regulated rhythms and rituals, and more productive and stable relationships than are possible in paid employment. Telling tales is a highly-readable, engaging, broad-ranging and interdisciplinary story that will have strong appeal to academics, particularly in literature, sociology, organisational and cultural studies. It will also resonate with anyone trying to reconcile the conflicting work and personal needs of a hectic twenty-four/seven modern world. "This book's broad-ranging and compelling narrative uses literary analysis to examine how identities are influenced within organisations by corporate communication and how they are resisted and challenged by writing coming from other lifestyles.It claims workplace 'empowerment' is a rhetorical misrepresentation causing stress particularly to public sector employees whose personal identity and fulfillment relies on a quality of service defined by their professional occupations, which conflicts with calls for increasing quantity of output required by companies organised for 'fast, flexible and responsive' production. It proves this claim by reading identity through the language of labour expressed in other types of cultural communication - the novel, the writing of celebrity chefs and travel autobiographies - to show how psychological stress is alleviated when personal and occupational values are re-aligned, when work is conducted closer to the rhythms and regulated time of natural processes and when power for 'speaking-the-self' is restored to the individual." --Back cover.


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Branding trust : advertising and trademarks in nineteenth-century America
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ISBN: 9781512824995 1512824992 Year: 2024 Publisher: Philadelphia, Pennsylvania : University of Pennsylvania Press,

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In the early nineteenth century, the American commercial marketplace was a chaotic, unregulated environment in which knock-offs and outright frauds thrived. Appearances could be deceiving, and entrepreneurs often relied on their personal reputations to close deals and make sales. Rapid industrialization and expanding trade routes opened new markets with enormous potential, but how could distant merchants convince potential customers, whom they had never met, that they could be trusted? Through wide-ranging visual and textual evidence, including a robust selection of early advertisements, Branding Trust tells the story of how advertising evolved to meet these challenges, tracing the themes of character and class as they intertwined with and influenced graphic design, trademark law, and ideas about ethical business practice in the United States.As early as the 1830s, printers, advertising agents, and manufacturers collaborated to devise new ways to advertise goods. They used eye-catching designs and fonts to grab viewers' attention and wove together meaningful images and prose to gain the public's trust. At the same time, manufacturers took legal steps to safeguard their intellectual property, formulating new ways to protect their brands by taking legal action against counterfeits and frauds. By the end of the nineteenth century, these advertising and legal strategies came together to form the primary components of modern branding: demonstrating character, protecting goodwill, entertaining viewers to build rapport, and deploying the latest graphic innovations in print. Trademarks became the symbols that embodied these ideas-in print, in the law, and to the public.Branding Trust thus identifies and explains the visual rhetoric of trust and legitimacy that has come to reign over American capitalism. Though the 1920s has often been held up as the birth of modern advertising, Jennifer M. Black argues that advertising professionals had in fact learned how to navigate public relations over the previous century by adapting the language, imagery, and ideas of the American middle class.

Governance in a global economy: political authority in transition
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ISBN: 0691114013 0691114021 069123468X Year: 2003 Publisher: Princeton, N.J. Princeton University Press

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Critics of globalization claim that economic integration drains political authority from states: devolving authority to newly empowered regions, delegating it to supranational organizations, and transferring it to multinational firms and nongovernmental organizations. Globalization is also attacked for forcing convergence of state institutions and policies and threatening the ability of societies to chart their own democratically determined courses. In Governance in a Global Economy, Miles Kahler and David Lake assemble the contributions of seventeen leading scholars who have systematically investigated how global economic integration produces changes of governance. These authors conclude that globalization has created a new and intricate fabric of governance, but one that fails to match the stark portrait of beleaguered states. Exploring changes in governance across several policy areas (such as tourism, trade, finance, and fiscal and monetary policy), the authors demonstrate that globalization changes the policy preferences of some actors, increases the bargaining power of others, and opens new institutional options for yet others. By reintroducing agency and choice into our understanding of globalization, this book provides important new insights into the complex and contingent effects of globalization on political authority and governance. The introduction and the conclusion are by the editors the contributors are James A. Caporaso, Benjamin J. Cohen, Barry Eichengreen, Zachary Elkins, Geoffrey Garrett, Peter Gourevitch, Virginia Haufler, Michael J. Hiscox, Robert O. Keohane, Lisa L. Martin, Walter Mattli, Kathleen R. McNamara, Joseph S. Nye, Jr., Jonathan Rodden, Ronald Rogowski, Beth A. Simmons, and Peter Van Houten.

Keywords

International economic relations --- Economic policy and planning (general) --- Corporate governance --- International business enterprises --- -International business enterprises --- -Globalization --- -Business enterprises, International --- Corporations, International --- Global corporations --- International corporations --- MNEs (International business enterprises) --- Multinational corporations --- Multinational enterprises --- Transnational corporations --- Business enterprises --- Corporations --- Joint ventures --- Governance, Corporate --- Industrial management --- Directors of corporations --- Global cities --- Globalisation --- Internationalization --- International relations --- Anti-globalization movement --- Management --- Government policy --- Political aspects --- #A0402PSA --- -Management --- -Governance, Corporate --- Business enterprises, International --- POLITICAL SCIENCE / International Relations / General --- Globalization --- Corporate governance. --- Internationale ondernemingen. --- Politieke aspecten. --- Internationalisatie. --- Weltwirtschaft --- Governance --- Politik --- Globalisierung --- Global Governance --- 83.83 large-scale enterprise. --- Mondialisation --- Entreprises multinationales --- Gouvernement d'entreprise. --- Political aspects. --- Government policy. --- Management. --- Aspect politique. --- Politique gouvernementale. --- Gestion. --- -Global cities --- Internationale Politik --- Weltgesellschaft --- Internationalisierung --- Staatspolitik --- Politische Lage --- Politische Entwicklung --- Politische Situation --- Politische Steuerung --- Internationale Wirtschaft --- Internationale Wirtschaftsbeziehungen --- Internationale Wirtschaftspolitik --- Accountability. --- Bank for International Settlements. --- Business economics. --- Capital control. --- Capital cost. --- Capital gain. --- Capital market. --- Capitalism. --- Central bank. --- Competition (economics). --- Consumer organization. --- Consumption (economics). --- Corporate capitalism. --- Corporate social responsibility. --- Currency. --- Decentralization. --- Developed country. --- Economic Life. --- Economic cost. --- Economic development. --- Economic geography. --- Economic globalization. --- Economic history. --- Economic integration. --- Economic interventionism. --- Economic liberalization. --- Economic model. --- Economic planning. --- Economic policy. --- Economic problem. --- Economics. --- Economy and Society. --- Economy. --- Environmental economics. --- Euromarket. --- Externality. --- Financial World. --- Financial capital. --- Financial market participants. --- Fiscal policy. --- Foreign direct investment. --- Free trade debate. --- Global Exchange. --- Global Finance (magazine). --- Global Policy. --- Global financial system. --- Global governance. --- Global production network. --- Global warming. --- Globalism. --- Globalization. --- Governance. --- Hedge fund. --- Index Of Economic Freedom. --- Industrialisation. --- Industry self-regulation. --- Institute of International Finance. --- Institution. --- Institutional economics. --- International Financial Reporting Standards. --- International Monetary Fund. --- International financial institutions. --- International monetary systems. --- International organization. --- International political economy. --- International relations. --- International trade. --- Internationalism (politics). --- Journal of Economic Perspectives. --- Liberalization. --- Long-Term Capital Management. --- Macroeconomics. --- Market economy. --- Market integration. --- Market portfolio. --- Monetary policy. --- Money market. --- Neoclassical Growth Theory. --- New International Economic Order. --- OECD Development Centre. --- Political economy. --- Political entrepreneur. --- Prospectus (finance). --- Public finance. --- Regulatory competition. --- Shareholder. --- Tourism. --- Trade and development. --- Transition economy. --- Transnational governance. --- United Nations Environment Programme. --- Working Group on Financial Markets. --- World Bank. --- World Business Council for Sustainable Development. --- World Development Indicators. --- World Politics. --- World Trade Organization. --- World Wide Web Consortium. --- World economy.

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