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This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
Logos (Symbols) --- Industrial design coordination. --- Coordination of industrial designs --- Corporate design coordination --- Corporate style --- Design coordination, Industrial --- House style --- Visual designs (Industrial publicity) --- Industrial publicity --- Corporate image --- Design.
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Industrial design coordination. --- Industrial design --- Management. --- Industrial design coordination --- Coordination of industrial designs --- Corporate design coordination --- Corporate style --- Design coordination, Industrial --- House style --- Visual designs (Industrial publicity) --- Industrial publicity --- Corporate image --- Management
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Industrial design --- Industrial design coordination --- Industrial design coordination. --- Management --- Management. --- Design, Industrial --- Coordination of industrial designs --- Corporate design coordination --- Corporate style --- Design coordination, Industrial --- House style --- Visual designs (Industrial publicity) --- Industrial publicity --- Corporate image --- Mechanical drawing --- New products --- Design
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Coordination of industrial designs --- Corporate design coordination --- Corporate image and design --- Corporate style --- Design coordination [Industrial ] --- Design industriel--Coordination --- Designs (Industrial publicity) --- Gecoördineerd industrieel design --- Gecoördineerde industriële vormgeving --- House style --- Industrial design coordination --- Visual designs (Industrial publicity) --- Design
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Long description: Biographical note: Winfried Seimert ist IT-Dozent, Consultant und Autor zahlreicher Fachbücher insbesondere zu den Themen Software und Betriebssysteme. Dabei hat er immer den Komfort des Anwenders im Blick und erklärt entsprechend praxisnah. So erfreuen sich seine Bücher aufgrund ihrer durchdachten Strukturierung bereits seit Mitte der neunziger Jahre großer Beliebtheit.
Werbung --- Gestaltung --- Windows --- Design --- Webdesign --- Mac --- Layout --- visuelle Kommunikation --- buch --- Corporate Design --- textdesign --- DTP --- Desktop publishing --- broschüre --- InDesign --- Printdesign --- quarkxpress --- Affinty publisher --- desktop publishing software --- dtp programme --- grafikdesigner --- prospekte
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Advertising. Public relations --- 658.81 --- Corporate image --- Industrial design coordination --- Coordination of industrial designs --- Corporate design coordination --- Corporate style --- Design coordination, Industrial --- House style --- Visual designs (Industrial publicity) --- Industrial publicity --- Company image --- Corporate identity --- Corporations --- Sales organization --- Public relations --- Corporate image. --- Industrial design coordination. --- 658.81 Sales organization
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Design, Industrial --- Industrial design coordination --- Management --- Industrial design --- Design --- Productontwikkeling. --- Marketing. --- Vernieuwing. --- Coordination --- Gestion --- Business, Economy and Management --- Business Management --- Economics --- Finance --- Strategic Management & Business Policy --- Industrial design coordination. --- Management. --- Coordination of industrial designs --- Corporate design coordination --- Corporate style --- Design coordination, Industrial --- House style --- Visual designs (Industrial publicity) --- Mechanical drawing --- New products --- Industrial publicity --- Corporate image --- Technology - General --- Organization theory --- Engineering --- General and Others
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Industrial design coordination --- Industrial design --- Industrial design coordination. --- Coordination of industrial designs --- Corporate design coordination --- Corporate style --- Design coordination, Industrial --- House style --- Visual designs (Industrial publicity) --- Industrial publicity --- Corporate image --- Design, Industrial --- Mechanical drawing --- New products --- Design --- Management --- Management. --- Engineering --- General and Others --- Technology - General --- Coordination --- Gestion
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This is a monograph, manual and manifesto by one of the world's leading graphic designers. Protégé of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer. The 35 projects Bierut presents in this book illustrate the breadth of activity that graphic design encompasses today, his goal being to demonstrate not a single ideology, but the enthusiastically eclectic approach that has been a hallmark of his career. Each project is told in Bierut's own entertaining voice and shown through historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for over 30 years), working models and rejected alternatives, as well as the finished work. Along the way, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Inspiring, informative and authoritative, How to ... is set to be the bible of graphic design ideas.
Graphic design. --- Grafische vormgeving --- 754.49 --- Pictogrammen --- huisstijl --- reclame --- 655.26 --- grafische vormgeving --- logo's --- 766.07 --- Grafische vormgevers ; 20ste en 21ste eeuw ; Michael Bierut --- Bierut, Michael °1957 (°Cleveland, Ohio, Verenigde Staten) --- Communication Design --- Corporate Design --- Visuele communicatie ; reclame --- grafische vormgeving, volgens thema, overige --- grafische vormgeving, typografie --- Gebruiksgrafiek ; grafische designers, reclamekunstenaars, typografen, illustrators A-Z --- Bierut, Michael.
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Start Me Up!' is a compendium of innovative corporate design for a new generation. Brimming with imaginative business ideas that range from a turban tailoring house to an artistically ambitious mattress manufactory, it presents brands that break away from stereotypes through their visual identities. The book also shows that entrepreneurship today is more personal than ever before. It features outstanding work that results when young founders turn to creative agencies that then transform their business ideas into personalized narratives through visual storytelling strategies. From a beauty parlor in Singapore to a whisky distillery in Finland, from cutting-edge logotypes to high-quality packaging, 'Start Me Up!' truly showcases the best in branding from around the world.
Design --- Emballage --- industriële vormgeving --- designers --- ontwerpen --- Marketing --- industrial design --- design [discipline] --- ontwerpers --- Reclame --- Vormgeving --- 766:659.126 --- 766.039 --- Grafische vormgeving ; logo's ; emblemen ; merken --- Huisstijl --- Communication Design --- Packaging design --- Corporate Design --- Brand Communication --- Grafische vormgeving ; 21ste eeuw --- 754.21 --- huisstijl --- logo's --- Gebruiksgrafiek ; logo's ; handelsmerken labels --- Gebruiksgrafiek ; 2000 - 2050 --- grafische vormgeving, corporate identity --- China --- 766.31.044 --- Grafische industrie en ontwerp ; beeld ; reclame ; thema's ; huisstijl van specifieke merken ; branding
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