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Since embarking on economic reforms in 1978, the People’s Republic of China has also undergone a sweeping cultural reorganization, from proletarian culture under Mao to middle-class consumer culture today. Under these circumstances, how has a Chinese middle class come into being, and how has consumerism become the dominant ideology of an avowedly socialist country? The Art of Useless offers an innovative way to understand China’s unprecedented political-economic, social, and cultural transformations, showing how consumer culture helps anticipate, produce, and shape a new middle-class subjectivity.Examining changing representations of the production and consumption of fashion in documentaries and films, Calvin Hui traces how culture contributes to China’s changing social relations through the cultivation of new identities and sensibilities. He explores the commodity chain of fashion on a transnational scale, from production to consumption to disposal, as well as media portrayals of the intersections of clothing with class, gender, and ethnicity. Hui illuminates key cinematic narratives, such as a factory worker’s desire for a high-quality suit in the 1960s, an intellectual’s longing for fashionable clothes in the 1980s, and a white-collar woman’s craving for brand-name commodities in the 2000s. He considers how documentary films depict the undersides of consumption—exploited laborers who fantasize about the products they manufacture as well as the accumulation of waste and its disposal—revealing how global capitalism renders migrant factory workers, scavengers, and garbage invisible.A highly interdisciplinary work that combines theoretical nuance with masterful close analyses, The Art of Useless is an innovative rethinking of the emergence of China’s middle-class consumer culture.
Consumption (Economics) --- Fashion --- Fashion in motion pictures. --- Consumption (Economics) in motion pictures. --- Documentary films --- Middle class --- Middle class in motion pictures. --- Social aspects --- History and criticism. --- China --- Economic conditions
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Comme des sujets accros aux drogues, les sociétés pourraient-elles devenir elles-mêmes "addictes" ? C'est-à-dire pathologiquement dépendantes de la recherche compulsive de certains biens, en dépit de ses conséquences nocives pour l'ensemble de la collectivité ? Si l'on en croit une critique ravageuse qui traverse toutes les productions culturelles, et en particulier le cinéma, c'est bien ce qui arrive aux démocraties libérales contemporaines : optimisation extrème des activités, course à l'argent et au succès, surconsommation marchande, usage compulsif des technologies, épuisement des ressources naturelles, corruption de la démocratie... Loin de contredire le processus de rationalisation propre au capitalisme moderne, cette dérive addictive en serait plutôt la conséquence paradoxale, qui rend de plus en plus difficile la poursuite de fins rationnelles communes. Si les cibles de l'émancipation portent toujours sur les libertés et égalités de base, devenues de plus en plus précaires, elles s'étendent désormais aux moyens de protéger le désir intime des intrusions marchandes, technologiques ou sécuritaires, qui enserrent les habitants dans un réseau toujours plus dense de dépendances indésirables.
Consumption (Economics) --- Consumption (Economics) in motion pictures. --- Compulsive behavior --- Consumers --- Social aspects. --- Psychological aspects. --- Economic aspects. --- Attitudes. --- Capitalisme --- Cinéma --- Société de consommation --- Consommation --- Comportement compulsif --- Consommateurs --- Consumption (Economics) in motion pictures --- Aspect social --- Au cinéma --- Aspect psychologique --- Au cinéma --- Aspect économique --- Comportement --- Social aspects --- Psychological aspects --- Economic aspects --- Attitudes --- Consommation (Economie politique) --- Consommation (Economie politique) au cinéma --- Attitude (psychologie) --- Aspect social. --- Au cinéma. --- Aspect psychologique. --- Au cinéma. --- Aspect économique. --- Attitude. --- Cinéma --- Société de consommation --- Aspect économique.
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