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Giving kids the business : the commercialization of America's schools
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ISBN: 0813391393 Year: 1996 Publisher: Boulder (Colo.) Westview press

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Schools or markets?
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ISBN: 1135606927 1282322702 9786612322709 1410611647 9781410611642 9780805852035 0805852034 9780805852042 0805852042 0805852034 0805852042 9781135606879 9781135606916 9781135606923 Year: 2005 Publisher: Mahwah, NJ L. Erlbaum Associates

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This book challenges readers to consider the consequences of commercialism and business influences on and in schools. Critical essays examine the central theme of commercialism via a unique multiplicity of real-world examples. Topics include: *privatization of school food services;*oil company ads that act as educational policy statements;*a parent's view of his child's experiences in a school that encourages school-business partnerships;*commercialization and school administration; *teacher union involvement in the school-business partnership craze currently sweeping the n


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L'école et la peste publicitaire
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ISBN: 9782930402475 2930402474 Year: 2007 Publisher: Bruxelles : Aden,

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Sport, education and corporatisation : spaces of connection, contestation and creativity
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ISBN: 135112885X 1351128841 1351128868 Year: 2019 Publisher: Abingdon, Oxon ; New York, NY : Routledge,

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Using an interdisciplinary approach, Sport, Education and Corporatisation offers an important critique of the intersection between sport organisations, commercial agendas and educational development. It reveals a discomforting interplay between sector stakeholders that has been normalised via discourses of civic 'good', social responsibility and community welfare. The book employs stakeholder theory, corporate social responsibility ideals, and holistic constructions of space to provide a framework to understand some of the latent and explicit complexities of sport sector connectivity. Interrogating the key contexts, issues and challenges that emerge from the Sport-Education-Corporate nexus and drawing upon evidence from international, national and local sport organisations, it argues for sustained and rigorous examination of the commercialisation of educational agendas and new directions for education-based corporate social responsibility within the sport industry. This is an invaluable resource for researchers working in the areas of sport management; sport development; sociology of sport; sport policy and politics; physical education; and the wider economics, organisational politics and business ethics fields. It is also a fascinating read for students within sport business management, sports studies, sport politics and physical education programmes.

Consuming children: education, entertainment, advertising
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ISBN: 0335202993 0335203000 Year: 2001 Publisher: Buckingham Open University Press

Education as enforcement : the militarization and corporatization of schools
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ISBN: 0415944899 0415944880 Year: 2003 Publisher: New York (N.Y.): RoutledgeFalmer

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With surveillance cameras, chainlink fences, surprise searches and metal detectors our public schools increasingly resemble the military and prisons. The first book to focus on the intersections of militarization, corporations and education, ' Education as' 'Enforcement' shows how schooling has become the means through which the expansion of global corporate power is enforced. Whether through accountability and standards, school security, or other discipline based reforms, militarized education in the U.S. needs to be understood in relation to the enforcement of corporate economic imperatives and to a sense of "law and order" that pervades our popular culture. Such an understanding will enable the conception of strategies for renewing a spirit of public civic engagement and democratic responsibility.


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Consuming Schools
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ISBN: 1442690259 9781442690257 9781442642058 144264205X 9781442611078 1442611073 1442660309 Year: 2016 Publisher: Toronto

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First linking the origins of consumerism to important political and philosophical thinkers, Trevor Norris goes on to closely examine the distinction between the public and the private sphere through the lens of twentieth-century intellectuals Hannah Arendt and Jean Baudrillard. Through Arendt's account of the human activities of labour, work, and action, and the ensuing eclipse of the public realm and Baudrillard's consideration of the visual character of consumerism, Norris examines how school commercialism has been critically engaged by in-class activities such as media literacy programs and educational policies regulating school-business partnerships."--Pub. desc "The increasing prevalence of consumerism in contemporary society often equates happiness with the acquisition of material objects. Consuming Schools describes the impact of consumerism on politics and education and charts the increasing presence of commercialism in the educational sphere through an examination of issues such as school-business partnerships, advertising in schools, and corporate-sponsored curriculum

School commercialism : from democratic ideal to market commodity.
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ISBN: 0415951321 0415951313 129986659X 1315024438 1136730095 9781136730092 9781299866591 9781315024431 9780415951319 9780415951326 9781136730160 9781136730238 1136730168 Year: 2005 Publisher: New York Routledge

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Pizza Hut's Book It! program rewards students with pizza for meeting their reading goals. Toys "R" Us paid a Kansas school five dollars for each student who took its toy survey. Cisco Systems donated internet access to a California elementary school, asking in return for the school choir to sing the company's praises while wearing Cisco t-shirts. Kids today face a barrage of corporate messages in the classroom. In 'School Commercialism', education expert Alex Molnar traces marketing in American schools over the last twenty-five years, raising serious questions about the role of private corporations in public education. Since the 1990s, Molnar argues, commercial activities have shaped the structure of the school day, influenced the curriculum, and determined whether children have access to computers and other technologies. He argues convincingly against advertisers' assertion that their contributions are a win-win proposition for cash-strapped schools and image-conscious companies. From the marketing of unhealthy foods to privatizing reforms such as the Edison Schools and Knowledge Universe, 'School' 'Commercialism' tracks trends that are more pervasive than many parents realize and shows how we might recapture schools to better serve the public interest.


Book
College Sports Inc : how commercialism influences intercollegiate athletics.
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ISSN: 21915504 ISBN: 1461449685 9786613937124 1461449693 1283624672 Year: 2013 Publisher: New York : Springer,

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For several decades in America, athletic programs in colleges and universities received financial support and resources primarily from their respective schools and such sources as alumni and the National Collegiate Athletic Association (NCAA). More recently, however, college coaches assigned to athletic departments and the presidents and marketing or public relations officials of schools organize, initiate, and participate in fund-raising campaigns and thus obtain a portion of revenue for their sports programs from local, regional and national businesses, and from other private donors, groups, and organizations. Because of this inflow of assets and financial capital, intercollegiate athletic budgets and types of sports expanded and in turn, these programs became increasingly important, popular, and reputable as revenue and cost centers within American schools of higher education.

Keywords

College sports -- Economic aspects -- United States. --- Commercialism in schools. --- Commercialism in sports. --- Business & Economics --- Labor & Workers' Economics --- College sports --- Economic aspects. --- College athletics --- Collegiate sports --- Intercollegiate athletics --- Intercollegiate sports --- Universities and colleges --- University athletics --- University sports --- Athletics --- Sports --- Management. --- Economic policy. --- Labor economics. --- Economics. --- Labor Economics. --- Economic Policy. --- Schools --- Physical education and training --- School sports --- Economic nationalism --- Economic planning --- National planning --- State planning --- Economics --- Planning --- National security --- Social policy --- Administration --- Industrial relations --- Organization --- United States. --- ABŞ --- ABSh --- Ameerika Ühendriigid --- America (Republic) --- Amerika Birlăshmish Shtatlary --- Amerika Birlăşmi Ştatları --- Amerika Birlăşmiş Ştatları --- Amerika ka Kelenyalen Jamanaw --- Amerika Qūrama Shtattary --- Amerika Qŭshma Shtatlari --- Amerika Qushma Shtattary --- Amerika (Republic) --- Amerikai Egyesült Államok --- Amerikanʹ Veĭtʹsėndi͡avks Shtattnė --- Amerikări Pĕrleshu̇llĕ Shtatsem --- Amerikas Forenede Stater --- Amerikayi Miatsʻyal Nahangner --- Ameriketako Estatu Batuak --- Amirika Carékat --- AQSh --- Ar. ha-B. --- Arhab --- Artsot ha-Berit --- Artzois Ha'bris --- Bí-kok --- Ē.P.A. --- É.-U. --- EE.UU. --- Egyesült Államok --- ĒPA --- Estados Unidos --- Estados Unidos da América do Norte --- Estados Unidos de América --- Estaos Xuníos --- Estaos Xuníos d'América --- Estatos Unitos --- Estatos Unitos d'America --- Estats Units d'Amèrica --- Ètats-Unis d'Amèrica --- États-Unis d'Amérique --- ÉU --- Fareyniḳṭe Shṭaṭn --- Feriene Steaten --- Feriene Steaten fan Amearika --- Forente stater --- FS --- Hēnomenai Politeiai Amerikēs --- Hēnōmenes Politeies tēs Amerikēs --- Hiwsisayin Amerikayi Miatsʻeal Tērutʻiwnkʻ --- Istadus Unidus --- Jungtinės Amerikos valstybės --- Mei guo --- Mei-kuo --- Meiguo --- Mî-koet --- Miatsʻyal Nahangner --- Miguk --- Na Stàitean Aonaichte --- NSA --- S.U.A. --- SAD --- Saharat ʻAmērikā --- SASht --- Severo-Amerikanskie Shtaty --- Severo-Amerikanskie Soedinennye Shtaty --- Si͡evero-Amerikanskīe Soedinennye Shtaty --- Sjedinjene Američke Države --- Soedinennye Shtaty Ameriki --- Soedinennye Shtaty Severnoĭ Ameriki --- Soedinennye Shtaty Si͡evernoĭ Ameriki --- Spojené obce severoamerické --- Spojené staty americké --- SShA --- Stadoù-Unanet Amerika --- Stáit Aontaithe Mheiriceá --- Stany Zjednoczone --- Stati Uniti --- Stati Uniti d'America --- Stâts Unîts --- Stâts Unîts di Americhe --- Steatyn Unnaneysit --- Steatyn Unnaneysit America --- SUA --- Sŭedineni amerikanski shtati --- Sŭedinenite shtati --- Tetã peteĩ reko Amérikagua --- U.S. --- U.S.A. --- United States of America --- Unol Daleithiau --- Unol Daleithiau America --- Unuiĝintaj Ŝtatoj de Ameriko --- US --- USA --- Usono --- Vaeinigte Staatn --- Vaeinigte Staatn vo Amerika --- Vereinigte Staaten --- Vereinigte Staaten von Amerika --- Verenigde State van Amerika --- Verenigde Staten --- VS --- VSA --- Wááshindoon Bikéyah Ałhidadiidzooígíí --- Wilāyāt al-Muttaḥidah --- Wilāyāt al-Muttaḥidah al-Amirīkīyah --- Wilāyāt al-Muttaḥidah al-Amrīkīyah --- Yhdysvallat --- Yunaeted Stet --- Yunaeted Stet blong Amerika --- ZDA --- Združene države Amerike --- Zʹi͡ednani Derz͡havy Ameryky --- Zjadnośone staty Ameriki --- Zluchanyi͡a Shtaty Ameryki --- Zlucheni Derz͡havy --- ZSA

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