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Business plan --- Strategic management --- Business plan --- Strategic management
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A business plan competition is conducted to test whether survey instruments or panel judges are able to identify the fastest growing firms. Participants submitted six-to eight-page business plans and defended them before a three-or four-judge panel. Applicants are surveyed shortly after they applied and one and two years after the competition. Follow-up surveys are used to construct measures of enterprise growth and baseline surveys and panel scores to construct measures of enterprise growth potential. A survey measure of ability correlates strongly with future growth, but the panel scores add to predictive power even after controlling for ability and other survey variables. The survey questions have more power to explain the variance in growth. Participants presenting before the panel were given a chance to win customized management training. Fourteen months after the training, there is no positive effect of the training on growth of the business.
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With the arrival of the Papy Boomers, the sector of housing for the elderly has changed sharply in the recent years. Indeed, the ageing of the population in the developed countries leads to an increasing demand for adapted housing. Innovative patterns have been developed, and the public opinion has evolved. With this in mind, the owners and managers of the "Hôtel du Moulin" want to seize this market opportunity and thus ensure the succession of their family affairs. Moreover, the number of older people will continue to grow in the coming years, so it is now necessary to think about the consequences of this demographic change and to find solutions for the well-being of the elderly. The public authorities have understood the stakes of this issue and are currently working on it by adapting the legal frameworks but also by promoting certain forms of accommodations. Therefore, this thesis establishes a Business Plan on the project of conversion of the “Hôtel du Moulin” in an assisted living facility. A market analysis reveals a multitude of substitute accommodations, but also products making it possible to keep elderly people at home. The strategic plan defines the strategy adopted by the initiator of the project, namely the creation of a community based on mutual help and solidarity to fight against the inactivity and isolation of the residents. Then, the operational plan develops the means used to implement the strategy. Finally, the financial plan approves the viability of the project, but only once a certain rate of occupancy is reached. Below this rate, the operating and the investment expenses are too heavy to allow the firm to become profitable and to perpetuate a sustainable business.
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La demande d’habitats groupés et la demande liée de consultance pour leur création sont encore faibles dans la région de Liège. En prenant l’hypothèse d’une augmentation de ces demandes au cours des prochaines années, la stratégie propre à mon entreprise devra être évolutive. A court terme, il s’agira d’accompagner des projets avec l’objectif d’acquérir de l’expérience mais sans prétention salariale. Le fait de vivre dans l’habitat groupé Hagip participera à cette meilleure connaissance des habitats groupés. A moyen et à long terme, il deviendra envisageable d’exercer comme indépendant, d’abord à titre complémentaire puis progressivement à temps plein. En ce qui concerne le business model canvas, les clients principaux sont soit des personnes assez sociables, d’environ 65 ans et de la classe moyenne, soit des couples avec de jeunes enfants ou en passe d’en avoir. Mes services proposés consistent essentiellement en de l’accompagnement personnalisé, requérant écoute et expertise. Idéalement, ces réunions auraient lieu dans la salle commune de l’Hagip, qui ferait alors aussi office de vitrine. De nombreux partenariats gagneront à être établis, notamment avec l’asbl Habitat et Participation, avec des consultants exerçant dans d’autres zones géographiques, avec des experts sur certains aspects des habitats groupés, ou encore avec la coopérative Novacitis.
Habitat groupé --- business plan --- consultance --- Liège --- Sciences économiques & de gestion > Marketing
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Paper will soon disappear. Everything is getting digital. Why and is this correct? Plastic is predicted to be banned soon, if not fully at least very far-reaching. Should we believe that? And what kind of impact will that have on business and private life? Those are questions that at some points relate to the printing industry. Since I am somehow fascinated by printing and consequently a hard believer that it will last, I found it necessary to take a critical look at it and gain insights onto the possible future evolution. Printing is a very extensive concept. This dissertation focuses on one specific part of this industry called sheetfed offset. And within that segment I pay particular attention to printing with embellishments and special features. Firstly, because it relates to my everyday business. Secondly, because printing is a very dynamic and utmost challenging market. The following pages are a discovery journey throughout a mutating industry which is capital-intensive and hungry for new technologies. As you will see, innovation, sustainability and creativity are very closely related to each other.
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Le groupe Rossel & Cie est un groupe de presse belge, leader en médias d’information en Belgique. Il est actif dans la presse écrite (Sud Presse, Le Soir, Vlan en Belgique) et dans le secteur audiovisuel (RTL-TVI, …). Face à des enjeux économiques importants, le groupe de presse Rossel & Cie a changé de stratégie en 2012. L’important était de fidéliser les lecteurs en mettant en avant la méthode de l’abonnement. Une migration a alors eu lieu, où l’abonnement a pris de plus en plus de place et où la vente au numéro n’a cessé de diminuer. Nous commençons par introduire brièvement la situation économique en Belgique et l'environnement de la société. Ensuite, nous développons en détails les deux méthodes principales de vente en donnant les avantages et inconvénients. Une étude concurrentielle est réalisée juste après cette analyse. La partie principale de ce report porte sur l'analyse des campagnes de recrutement et plus précisément sur la rentabilité, les coûts d'acquisition, le revenu net et le développement d'un business plan pour l'équipe marketing. Nous terminons ce rapport en apportant un regard critique sur la stratégie actuelle. Nous donnons également quelques recommandations sur la manière d'améliorer cette stratégie.
presse --- rentabilité --- recrutement --- abonnement --- benchmark --- stratégie --- campagne --- coût d'acquisition --- business plan --- Sciences économiques & de gestion > Comptabilité & audit
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Les canaux de communications publicitaires se numérisent exponentiellement depuis le début du 21ème siècle. Simultanément à cette virtualisation, les smartphones deviennent de plus en plus performants et importants dans nos vies. Dans le but de profiter de ces tendances, le projet d'étiquettes interactives au travers de l'interface d'un smartphone va être étudié. En effet, lors de la capture de l'étiquette avec l'appareil photo du mobile, de la réalité augmentée est ajouté et modifie l'interaction avec l'utilisateur. Dans ce business plan, la pertinence de l'offre de valeur va être analysée grâce à différentes études de marché. Une introduction au marketing mobile va également être effectuée et la viabilité financière du projet va également être étudiée. Afin de compléter le tout, un business model va également être décrit. Ensuite une description de la technique de computer vision utilisée sera réalisée et différents prototypes seront illustrés. Pour finir une conclusion sera tirée en décrivant les futures étapes du projet.
réalité augmentée --- Computer Vision --- Business Model --- Business Plan --- Stratégie Markeing --- Plan Financier --- Sciences économiques & de gestion > Marketing
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Almost all firms in developing countries have fewer than 10 workers, with the modal firm consisting of just the owner. Are there potential high-growth entrepreneurs with the ability to grow their firms beyond this size? And, if so, can public policy help alleviate the constraints that prevent these entrepreneurs from doing so? A large-scale national business plan competition in Nigeria is used to help provide evidence on these two questions. The competition was launched with much fanfare, and attracted almost 24,000 entrants. Random assignment was used to select some of the winners from a pool of semi-finalists, with USD 36 million in randomly allocated grant funding providing each winner with an average of almost USD 50,000. Surveys tracking applicants over three years show that winning the business plan competition leads to greater firm entry, higher survival of existing businesses, higher profits and sales, and higher employment, including increases of over 20 percentage points in the likelihood of a firm having 10 or more workers. These effects appear to occur largely through the grants enabling firms to purchase more capital and hire more labor.
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A contrarian challenge to the status quo, this book vigorously champions healthy skepticism in management theory and practice. Several common management maxims -- often taken for granted as truisms -- are examined and debunked with evidence-based arguments. The constant repetition of these flawed tropes perpetuates their mythological status and limits personal and organizational performance. Eleven management maxims are rebuked using empirical data, original scholarship, literature reviews, field observations, and thoughtful opinions from numerous experts. Far from a business as usual business book, this has been researched with academic rigor yet written in an approachable style. Unafraid of taking on conventional business wisdom, it contains some controversial yet substantiated positions that will provoke critical thinking and debate. After all, sacred cows and long-believed tenets of management lore do not go away quietly. A clear message from this book is that you don't have to believe everything you read or hear-- be it in the classroom or at work! It offers a refreshing break from the constant drumbeat of dronish corporate and academic clichés. This book is best appreciated by readers wanting to think critically about important management phenomena.
Industrial management --- Business --- business plan --- competitive advantage --- consensus decision making --- contrarian --- customer satisfaction --- diversity --- English language --- failure --- human resources --- introvert --- leadership --- management --- mission statement
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Almost all firms in developing countries have fewer than 10 workers, with the modal firm consisting of just the owner. Are there potential high-growth entrepreneurs with the ability to grow their firms beyond this size? And, if so, can public policy help alleviate the constraints that prevent these entrepreneurs from doing so? A large-scale national business plan competition in Nigeria is used to help provide evidence on these two questions. The competition was launched with much fanfare, and attracted almost 24,000 entrants. Random assignment was used to select some of the winners from a pool of semi-finalists, with USD 36 million in randomly allocated grant funding providing each winner with an average of almost USD 50,000. Surveys tracking applicants over three years show that winning the business plan competition leads to greater firm entry, higher survival of existing businesses, higher profits and sales, and higher employment, including increases of over 20 percentage points in the likelihood of a firm having 10 or more workers. These effects appear to occur largely through the grants enabling firms to purchase more capital and hire more labor.
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