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Buch. --- Buchhandel. --- Gefühl. --- Marketing-Mix.

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Booksellers and bookselling --- Libraires et librairie --- Booksellers and bookselling. --- Buchhandel. --- Geschichte. --- France --- France. --- Frankreich.

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Théorie littéraire. --- Book industries and trade --- Book industries and trade. --- Buchhandel. --- Literarisches Leben. --- Literature --- Literature. --- Littérature --- Livres --- Publishers and publishing --- Publishers and publishing. --- Verlag. --- Industrie --- Deutsches Sprachgebiet.

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The book deals with product recommendations generated by information systems referred to as recommender systems. Recommender systems assist consumers in making product choices by providing recommendations of the range of products and services offered in an online purchase environment. The quantitative research study investigates the influence of psychographic and sociodemographic determinants on the interest of consumers in personalized online book recommendations. The author presents new findings regarding the interest in recommendations, importance of product reviews for the decision process, motives for submitting ratings as well as comments, and the delivery of recommendations. The results show that opinion seeking, opinion leading, domain specific innovativeness, online shopping experience, and age are important factors in respect of the interest in personalized recommendations.

Distribution & warehousing management --- Market research --- Applications --- Buchhandel --- Commerce --- Electronic Commerce --- Empfehlungssystem --- Entscheidungsprozess --- Knotzer --- Konsumentenstudie --- Product --- Produktempfehlung --- Recommendations --- Retailing --- Verbraucherverhalten --- Virtuelle Gemeinschaft --- Distribution (Economic theory) --- Warehouses --- Marketing research. --- Management. --- Marketing --- Markets --- Research --- Research, Industrial --- Warehouse management --- Warehousing --- Wealth

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Alexander (Maurus) Horn was a monk, book agent, secret agent and diplomat in a time of great upheaval. He had a key role in a British information-gathering network. Looking at history through his lens, one leaves the negotiating tables of high diplomacy and dives into the world of seemingly secondary actors in European diplomacy. Alexander (Maurus) Horn war Mönch, Buchagent, Geheimagent und Diplomat in einer Zeit des großen Umbruchs. Er war ein wichtiger Akteur eines britischen Informationsgewinnungsnetzwerks. Sieht man die Geschichte durch seine Brille, verlässt man die Verhandlungstische der Hochdiplomatie und taucht ein in die Welt von scheinbar zweitrangigen Akteuren der europäischen Diplomatie.

European history --- Modern history to 20th century: c 1700 to c 1900 --- Social & cultural history --- Revolutions, uprisings, rebellions --- Underground, Diplomacy, Illuminati, Alpine Insurrection, Book Trade --- ÖFOS 2012, Medieval history --- ÖFOS 2012, Cultural history --- ÖFOS 2012, Political history --- Untergrund, Diplomatie, Illuminaten, Alpenbund, Buchhandel --- ÖFOS 2012, Mittelalterliche Geschichte --- ÖFOS 2012, Kulturgeschichte --- ÖFOS 2012, Politische Geschichte