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Food product development
Authors: --- ---
ISBN: 1855734680 0849312094 1591243386 9781591243380 9781855734685 9780849312090 185573639X 9781855736399 128037229X 9786610372294 1845697227 Year: 2001 Publisher: Boca Raton, Fla. Cambridge, England CRC Press Woodhead Pub.

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Abstract

Product development is the lifeblood of the food industry, from refining an established product range to developing completely new products. It is, however, a process fraught with risk that often ends in failure. So what then are the keys to making the process a success? Drawing on a wealth of experience gathered over 40 years, Food product development provides the answers.The first half of the book examines the four core elements of product development:-the business strategy directing product development; the various steps in the product development process; the knowledge required

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