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Examines how much Americans spend on drinks by demographics such as: age, income, high-income households, household type, race and Hispanic origin, region of residence, and education. Also presents who-are-the-best-customers analyses of the data, showing the demographics of spending at a glance.
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Who buys alcoholic beverages (beer, wine, whiskey, and other alcoholic beverages) at home, on trips, and at restaurants and bars. Also who buys colas and noncolas, coffee and tea, fruit-flavored drinks, milk, etc.
Beverage industry --- Alcoholic beverage industry --- Non-alcoholic beverage industry --- Consumers
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Based on data collected by the Bureau of Labor Statistics' 2013 Consumer Expenditure Survey, this report examines how much Americans spend on both alcoholic and nonalcoholic beverages, all organized by demographics.
Beverage industry --- Alcoholic beverage industry --- Non-alcoholic beverage industry --- Consumers
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Beverage industry --- Alcoholic beverage industry --- Non-alcoholic beverage industry --- Consumers
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"Case Studies in the Wine Industry aims to close the gap between academic researchers and industry professionals through real world scenarios and field-based research. The book explores how consumer and sensory science has been implemented in the wine industry to achieve certain goals, including the rejuvenation of product image, the shaping of new market places, the achievement of market differentiation and geographical diffusion, the achievement of customer loyalty, and the promotion of traditional features of the product. There is an emerging demand from wine industry professionals and undergraduate and postgraduate students who attend business and agricultural studies courses who want to gain practical information through real cases and field-based research." --Amazon.com.
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eebo-0018
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