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The Color Line and the Assembly Line tells a new story of the impact of mass production on society. Global corporations based originally in the United States have played a part in making gender and race everywhere. Focusing on Ford Motor Company's rise to become the largest, richest, and most influential corporation in the world, The Color Line and the Assembly Line takes on the traditional story of Fordism. Contrary to popular thought, the assembly line was perfectly compatible with all manner of racial practice in the United States, Brazil, and South Africa. Each country's distinct racial hierarchies in the 1920s and 1930s informed Ford's often divisive labor processes. Confirming racism as an essential component in the creation of global capitalism, Elizabeth Esch also adds an important new lesson showing how local patterns gave capitalism its distinctive features.

Automobile industry workers --- Racism in the workplace --- Social conditions --- Ford Motor Company. --- 20th century labor issues. --- 20th century race relations. --- assembly line conditions. --- auto industry. --- black workers. --- blue collar racism. --- critical race studies. --- factory integration. --- factory workers. --- factory working conditions. --- ford. --- global auto industry. --- history of ford motor company. --- industrial working conditions. --- labor studies. --- michigan history. --- race in the car industry. --- river rouge. --- workers rights. --- working class conditions 20th century. --- workplace discrimination. --- workplace racism. --- workplace relations.