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Political campaigns --- -Political campaigns --- -Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electioneering --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Campaigns, Election

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This book provides a comprehensive coverage of one of Australia’s most historic elections, which produced a hung parliament and a carefully crafted minority government that remains a heartbeat away from collapse, as well as Australia’s first elected woman Prime Minister and the Australian Greens’ first lower house Member of Parliament. The volume considers the key contextual and possibly determining factors, such as: the role of leadership and ideology in the campaign; the importance of state and regional factors (was there evidence of the two or three speed economy at work?); and the role of policy areas and issues, including the environment, immigration, religion, gender and industrial relations. Contributors utilise a wide range of sources and approaches to provide comprehensive insights into the campaign. This volume notably includes the perspectives of the major political groupings, the ALP, the Coalition and the Greens; and the data from the Australian Election Survey. Finally we conclude with a detailed analysis of those 17 days that it took to construct a minority party government.

Gillard, Julia. --- Elections --- Political campaigns --- History. --- Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electioneering --- Electoral politics --- Negative campaigns --- Politics, Practical

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Presidents --- Political campaigns --- Presidency --- Heads of state --- Executive power --- Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electioneering --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Election. --- Election

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32.019.5 --- Electioneering --- -Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Openbare mening. Publieke opinie --- Political campaigns --- -Openbare mening. Publieke opinie --- 32.019.5 Openbare mening. Publieke opinie --- -32.019.5 Openbare mening. Publieke opinie --- Campaigns, Election --- United States --- Politics [Practical ]

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Advertising, Political --- Political campaigns --- Political posters, Italian --- -Political posters, Italian --- -Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electioneering --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Italian political posters --- Advertising in politics --- Political advertising --- Press and politics --- Political posters, Italian. --- -Advertising, Political --- -Italian political posters --- Campaigns, Election --- Advertising, Political - Italy --- Political campaigns - Italy --- COMPORTEMENTS POLITIQUES --- COMMUNICATION-INFORMATION --- PROPAGANDE --- ITALIE