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La publicité n’a jamais été considérée comme une activité moralement neutre, comme le commerce par exemple, dont elle est pourtant une simple facette. Il n’est peut-être pas si simple de comprendre pourquoi ni de rendre compte objectivement de la place et du fonctionnement de la publicité en tant que secteur d’activité. En adoptant le «point de vue du publicitaire», Luc Chomarat rappelle que la pub n’est qu’un élément du marketing mix et que son but n’est pas directement de faire vendre mais de construire des marques. Du brief client à la diffusion de la campagne, il nous donne surtout à comprendre le fonctionnement concret d’une agence publicitaire : comment les publicitaires répondent aujourd’hui aux besoins de communication des annonceurs. Non sans humour, il interroge aussi, de l’usage d’Internet aux développements des «ghosts», les mutations actuelles du métier et nous invite, grâce à de nombreux exemples, à décortiquer les logiques de création en matière de publicité. Car enfin, c’est quoi une bonne pub ?

Advertising --- Publicité --- BPB1304 --- Reclame --- Publicité --- reklám --- reklamar --- reklame --- διαφήμιση --- mainonta --- publicidade --- рекламирање --- reklama --- reclame --- pubblicità --- огласување --- reklamavimas --- publicitet --- reklaam --- oglaševanje --- propagace --- reklam --- advertising --- publicitate --- oglašavanje --- fógraíocht --- publicidad --- reklāma --- реклама --- Werbung --- campanie publicitară --- reklamos kampanija --- пропагандна порака --- réclame --- reklāmas kampaņa --- reklamní kampaň --- mainoskampanja --- publiciteit --- διαφημιστική πληροφόρηση --- publicidad comercial --- publicidade comercial --- advertising campaign --- Werbeinformation --- hospodářská reklama --- reklamná kampaň --- lancio pubblicitario --- informação publicitária --- kommerciel reklame --- kommersiell reklam --- annoncekampagne --- reklamna kampanja --- annuncio pubblicitario --- Werbekampagne --- campanha publicitária --- campagna pubblicitaria --- reclameactie --- διαφημιστική προώθηση --- reklamiranje --- Werbefeldzug --- Reklame --- reklama (produkt) --- informazione pubblicitaria --- reklamní akce --- Werbeanzeige --- publicité commerciale --- commerciële reclame --- reklamekampagne --- reklamní inzerce --- advertisement --- manifesti --- propaganda publicitaria --- information publicitaire --- reklaamimine --- fushatë reklamash --- información publicitaria --- kereskedelmi hirdetés --- inzerce --- Werbeaktion --- ЕПП --- reklameinformation --- oglas --- advertentie --- reklamkampanj --- reclamecampagne --- pubblicità commerciale --- оглас --- reklaamikampaania --- campagne publicitaire --- mainos --- reclamă --- annonsering --- Wirtschaftswerbung --- campaña publicitaria --- reklamë --- εμπορική προβολή --- reklamní informace

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“This book is motivated, to a large extent, by some recent troubling developments in public discourse, namely the developments in information, misinformation and disinformation practices. From the beginning of history, various and diverse means or channels of communication have been used to inform, misinform (unintentionally) and disinform (deliberately). However, in recent decades, the emergence and development of new information and communications technologies (ICT), combined with the ever-increasing digitalisation and globalisation of almost every aspect of modern life, among others, have opened up new and uncharted avenues to that end. This book therefore focuses on disinformation practices occurring with the help of digital media as these practices bring to the fore profound negative ramifications for the functioning of a democratic polity. “ “It would be pleasant to think that democracies will always wake up to their threats – internal and external – and heal themselves in good time before it is too late. [...] Yet, it is not too late to find public policy solutions which can restore information technologies to their original role of facilitators of democracy rather than their undertakers. But the timeframe is closing and we need these solutions sooner rather than later.This is why the present volume of expert analyses bringing together many academics arrives at just the right time. It aspires to deepen our understanding of the dangers of fake news and disinformation, but also charts well informed and realistic ways ahead. To my mind, it is certainly one of the most comprehensive and useful studies of this topic to date and I recommend it to the general reader as much as to the policy-maker as a reliable guide and mentor.”

Disinformation. --- Disinformation --- Common fallacies. --- Communication --- Political aspects --- Technological innovations. --- Political aspects. --- BPB2006 --- désinformation --- démocratie --- δημοκρατία --- demokrácia --- demokrātija --- democracia --- demokraatia --- democrazia --- demokracija --- demokratija --- democrație --- democracy --- demokratia --- demokracie --- demokracja --- demokrati --- demokraci --- demokracia --- democratie --- Demokratie --- demokrazija --- демокрация --- демократија --- politický pluralizmus --- pluralizm polityczny --- πολιτικός πλουραλισμός --- folkstyre --- folkestyre --- politiek pluralisme --- politischer Pluralismus --- politiskais plurālisms --- demokrātiska vienlīdzība --- politikai pluralizmus --- égalité démocratique --- politický pluralismus --- ugwaljanza demokratika --- pluraliżmu politiku --- barazi demokratike --- pluralismo político --- politinis pliuralizmas --- politisk jämlikhet --- демократична равнопоставеност --- igualdad democrática --- democratische gelijkheid --- demokratische Gleichheit --- δημοκρατικό πολίτευμα --- demokraattinen yhdenvertaisuus --- poliittinen pluralismi --- demokratična enakost --- democratic equality --- demokratikus egyenlőség --- pluralisme politique --- politisk mångfald --- demokraatlik võrdsus --- igualdade democrática --- politisk pluralism --- ludowładztwo --- политически плурализъм --- politisk pluralisme --- pluralism politic --- pluralismo politico --- pluralizëm politik --- demokratická rovnost --- politički pluralizam --- uguaglianza democratica --- politični pluralizem --- egalitate democratică --- demokratická rovnosť --- political pluralism --- poliitiline pluralism --- demokratinė lygybė --- политички плурализам --- dezinformacja --- disinformaatio --- παραπληροφόρηση --- dezinformáció --- desinformação --- dezinformare --- desinformatsioon --- dezinformācija --- diżinformazzjoni --- дезинформација --- дезинформация --- keqinformim --- dezinformácia --- desinformatie --- dezinformacija --- desinformación --- Desinformation --- disinformation --- disinformazione --- dezinformace --- desinformation --- погрешна информација --- viltus ziņa --- falske nyheder --- fausses informations --- lažne vijesti --- nepnieuws --- fejknyheter --- noticias falsas --- ψευδείς ειδήσεις --- știri false --- falošné správy --- aħbarijiet foloz --- notizie false --- fake news --- неточна информација --- álhír --- falešná informace --- nieprawdziwe informacje --- nepravdivá informace --- falska nyheter --- gezielte Falschmeldungen --- libauudised --- fakenieuws --- melagingos naujienos --- hamis információ --- falešné zprávy --- misinformation --- лажна информација --- valeuutiset --- фалшиви новини --- lažne novice --- notícia falsa --- Legal theory and methods. Philosophy of law --- Human rights --- Mass communications --- BPB2006. --- Infox --- Médias --- Démocratie --- Liberté d'expression --- Protection de l'information (informatique) --- Covid-19. --- Fake news --- Mass media --- Democracy --- Freedom of speech --- Data protection --- COVID-19 (Disease) --- Objectivité --- Influence --- Droit --- Droit européen --- Objectivity --- Law and legislation. --- Law and legislation --- 241 Hedendaagse wereldproblemen --- 690 Media, mediarecht --- 691 Informatiebeleid --- 696.1 Internet --- 213 Democratie --- Desinformatie --- Propaganda --- 281 Politiek per land (behalve Belgie) --- COVID-19 --- maldināšana --- αναληθές δημοσίευμα --- bulo --- fałszywa informacja --- bufala --- potegavščina --- embuste --- qerq --- невярна информация --- Falschmeldung --- pettus --- canular --- bluff --- измислица --- menzogna --- boato --- melagingi pranešimai --- hoax --- lažna vijest --- Hoax --- Globalization --- daonlathas --- bréagaisnéis --- mal-information --- démocratie --- désinformation --- félretájékoztatás --- škodlivá informácia --- informare rău-voitoare --- informazzjoni ħażina --- informare greșită --- irreführende Information --- misinformaatio --- väärinfo --- zlonamerne informacije --- hamis tájékoztatás --- má informação --- väärä tieto --- mífhaisnéis --- informacja szkodliwa --- neúmyselne nepravdivá informácia --- virheellinen tieto --- bevidst misinformation --- misinformatie --- pogrešna informacija --- miżinformazzjoni --- informação errada --- nepareiza informācija --- εσφαλμένη πληροφόρηση --- maldinoša informācija --- nesprávná informace --- falsk information --- klaidinga informacija --- pakenkti skirta informacija --- información falsa --- informacja wprowadzająca w błąd --- mésinformation --- drochfhaisnéis --- Fehlinformation --- zavádějící informace --- napačne informacije --- malinformazione --- lažna informacija --- Falschinformation --- κακόβουλη πληροφόρηση --- Schadinformation --- información errónea --- cattiva informazione --- Mass media - Political aspects --- Fake news - Political aspects --- Disinformation - Political aspects --- Digital media --- Democracy. --- Globalization. --- Médias --- Démocratie --- Liberté d'expression --- Objectivité --- Droit européen

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"Western societies are under siege, as fake news, post-truth and alternative facts are undermining the very core of democracy. This dystopic narrative is currently circulated by intellectuals, journalists and policymakers worldwide. In this book, Johan Farkas and Jannick Schou deliver a comprehensive study of post-truth discourses. They critically map the normative ideas contained in these and present a forceful call for deepening democracy. The dominant narrative of our time is that democracy is in a state of emergency caused by social media, changes to journalism and misinformed masses. This crisis needs to be resolved by reinstating truth at the heart of democracy, even if this means curtailing civic participation and popular sovereignty. Engaging with critical political philosophy, Farkas and Schou argue that these solutions neglect the fact that democracy has never been about truth alone. It is equally about the voice of the democratic people. Post-Truth, Fake News and Democracy delivers a sobering diagnosis of our times. It maps contemporary discourses on truth and democracy, foregrounds their normative foundations and connects these to historical changes within liberal democracies. The book will be of interest to students and scholars studying the current state and future of democracy, as well as to a politically informed readership"--

BPB9999 --- BPB2106 --- desinformation --- démocratie --- δημοκρατία --- demokrácia --- demokrātija --- democracia --- demokraatia --- democrazia --- demokracija --- demokratija --- daonlathas --- democrație --- democracy --- demokratia --- demokracie --- demokracja --- demokrati --- demokraci --- demokracia --- democratie --- Demokratie --- demokrazija --- демокрация --- демократија --- politický pluralizmus --- pluralizm polityczny --- πολιτικός πλουραλισμός --- folkstyre --- folkestyre --- politiek pluralisme --- politischer Pluralismus --- politiskais plurālisms --- demokrātiska vienlīdzība --- politikai pluralizmus --- égalité démocratique --- politický pluralismus --- ugwaljanza demokratika --- pluraliżmu politiku --- barazi demokratike --- pluralismo político --- politinis pliuralizmas --- politisk jämlikhet --- демократична равнопоставеност --- igualdad democrática --- democratische gelijkheid --- demokratische Gleichheit --- δημοκρατικό πολίτευμα --- demokraattinen yhdenvertaisuus --- poliittinen pluralismi --- demokratična enakost --- democratic equality --- demokratikus egyenlőség --- pluralisme politique --- politisk mångfald --- demokraatlik võrdsus --- igualdade democrática --- politisk pluralism --- ludowładztwo --- политически плурализъм --- politisk pluralisme --- pluralism politic --- pluralismo politico --- pluralizëm politik --- demokratická rovnost --- politički pluralizam --- uguaglianza democratica --- politični pluralizem --- egalitate democratică --- demokratická rovnosť --- political pluralism --- poliitiline pluralism --- demokratinė lygybė --- политички плурализам --- dezinformacja --- disinformaatio --- παραπληροφόρηση --- dezinformáció --- desinformação --- dezinformare --- desinformatsioon --- dezinformācija --- désinformation --- diżinformazzjoni --- дезинформација --- bréagaisnéis --- дезинформация --- keqinformim --- dezinformácia --- desinformatie --- dezinformacija --- desinformación --- Desinformation --- disinformation --- disinformazione --- dezinformace --- погрешна информација --- viltus ziņa --- falske nyheder --- maldināšana --- αναληθές δημοσίευμα --- bulo --- fausses informations --- lažne vijesti --- nepnieuws --- fejknyheter --- noticias falsas --- ψευδείς ειδήσεις --- fałszywa informacja --- bufala --- știri false --- falošné správy --- aħbarijiet foloz --- notizie false --- potegavščina --- fake news --- неточна информација --- álhír --- embuste --- qerq --- falešná informace --- nieprawdziwe informacje --- nepravdivá informace --- невярна информация --- falska nyheter --- Falschmeldung --- pettus --- gezielte Falschmeldungen --- libauudised --- fakenieuws --- melagingos naujienos --- canular --- bluff --- hamis információ --- измислица --- menzogna --- boato --- falešné zprávy --- misinformation --- лажна информација --- melagingi pranešimai --- valeuutiset --- hoax --- lažna vijest --- фалшиви новини --- Hoax --- lažne novice --- notícia falsa --- Political systems --- Mass communications --- Democracy. --- Fake news. --- Mass media --- Political culture. --- Social media --- Truthfulness and falsehood --- Political aspects. --- Democracy --- Political culture --- Fake news --- Political aspects --- Truthfulness and falsehood - Political aspects --- Mass media - Political aspects --- Social media - Political aspects --- mal-information --- démocratie --- félretájékoztatás --- škodlivá informácia --- informare rău-voitoare --- informazzjoni ħażina --- informare greșită --- irreführende Information --- misinformaatio --- väärinfo --- zlonamerne informacije --- hamis tájékoztatás --- má informação --- väärä tieto --- mífhaisnéis --- informacja szkodliwa --- neúmyselne nepravdivá informácia --- virheellinen tieto --- bevidst misinformation --- misinformatie --- pogrešna informacija --- miżinformazzjoni --- informação errada --- nepareiza informācija --- εσφαλμένη πληροφόρηση --- maldinoša informācija --- nesprávná informace --- falsk information --- klaidinga informacija --- pakenkti skirta informacija --- información falsa --- informacja wprowadzająca w błąd --- mésinformation --- drochfhaisnéis --- Fehlinformation --- zavádějící informace --- napačne informacije --- malinformazione --- lažna informacija --- Falschinformation --- κακόβουλη πληροφόρηση --- Schadinformation --- información errónea --- cattiva informazione

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Spin Dictators traces how leaders such as Singapore's Lee Kuan Yew and Peru's Alberto Fujimori pioneered less violent, more covert, and more effective methods of monopolizing power. The book reveals why most of today's authoritarians are spin dictators--and how they differ from the remaining "fear dictators" such as Kim Jong-un and Bashar al-Assad, as well as from masters of high-tech repression like Xi Jinping.

Political systems --- BPB9999 --- BPB2210 --- dictatuur --- desinformatie --- censuur --- sensuuri --- ċensura --- cinsireacht --- λογοκρισία --- cenzūra --- Zensur --- cenzura --- censure --- cenzúra --- censurë --- censorship --- cenzură --- цензура --- censur --- tsensuur --- censura --- förhandsgranskning --- прелиминарна цензура --- předběžná cenzura --- následná cenzura --- автоцензура --- dezinformacja --- disinformaatio --- παραπληροφόρηση --- dezinformáció --- desinformação --- dezinformare --- desinformatsioon --- dezinformācija --- désinformation --- diżinformazzjoni --- дезинформација --- bréagaisnéis --- дезинформация --- keqinformim --- dezinformácia --- dezinformacija --- desinformación --- Desinformation --- disinformation --- disinformazione --- dezinformace --- desinformation --- погрешна информација --- viltus ziņa --- falske nyheder --- maldināšana --- αναληθές δημοσίευμα --- bulo --- fausses informations --- lažne vijesti --- nepnieuws --- fejknyheter --- noticias falsas --- ψευδείς ειδήσεις --- fałszywa informacja --- bufala --- știri false --- falošné správy --- aħbarijiet foloz --- notizie false --- potegavščina --- fake news --- неточна информација --- álhír --- embuste --- qerq --- falešná informace --- nieprawdziwe informacje --- nepravdivá informace --- невярна информация --- falska nyheter --- Falschmeldung --- pettus --- gezielte Falschmeldungen --- libauudised --- fakenieuws --- melagingos naujienos --- canular --- bluff --- hamis információ --- измислица --- menzogna --- boato --- falešné zprávy --- misinformation --- лажна информација --- melagingi pranešimai --- valeuutiset --- hoax --- lažna vijest --- фалшиви новини --- Hoax --- lažne novice --- notícia falsa --- diktatur --- dictatorship --- δικτατορία --- diktatuur --- diktatúra --- diktatūra --- Diktatur --- dictatură --- deachtóireacht --- diktatuuri --- diktatura --- ditadura --- dictadura --- dittatura --- диктатура --- diktaturë --- dictature --- dyktatura --- диктаторски режим --- diktátorství --- diktátori rendszer --- апсолутна власт --- régimen dictatorial --- авторитарна власт --- regime dittatoriale --- diktatórikus rendszer --- неограничена власт --- parancsuralom --- режим --- vláda neomezené moci --- mal-information --- Authoritarianism. --- Dictators. --- Mass media --- Mass media Political aspects --- Political aspects --- Communication in politics --- Tyrants --- Heads of state --- Political science --- Authority --- Political aspects. --- Despotism. --- félretájékoztatás --- škodlivá informácia --- informare rău-voitoare --- informazzjoni ħażina --- informare greșită --- irreführende Information --- misinformaatio --- väärinfo --- zlonamerne informacije --- hamis tájékoztatás --- má informação --- väärä tieto --- mífhaisnéis --- informacja szkodliwa --- neúmyselne nepravdivá informácia --- virheellinen tieto --- bevidst misinformation --- misinformatie --- pogrešna informacija --- miżinformazzjoni --- informação errada --- nepareiza informācija --- εσφαλμένη πληροφόρηση --- maldinoša informācija --- nesprávná informace --- falsk information --- klaidinga informacija --- pakenkti skirta informacija --- información falsa --- informacja wprowadzająca w błąd --- mésinformation --- drochfhaisnéis --- Fehlinformation --- zavádějící informace --- napačne informacije --- malinformazione --- lažna informacija --- Falschinformation --- κακόβουλη πληροφόρηση --- Schadinformation --- información errónea --- cattiva informazione --- Propaganda. --- Spin doctors. --- Autoritarisme. --- Dictateurs. --- Propagande. --- Activism. --- Alberto Fujimori. --- Amnesty International. --- Animal Farm. --- António de Oliveira Salazar. --- Appellate Body. --- Aristocracy. --- Autocracy. --- Ayatollah. --- Ballot. --- Beijing. --- Bersih. --- Bill Clinton. --- Burberry. --- Censorship. --- Communism. --- Communist state. --- Corruption. --- Currency. --- Debt. --- Dictatorship. --- Disinformation. --- Dissident. --- Economic development. --- Economy of the Soviet Union. --- El Comercio (Peru). --- Electronic media. --- Enlace. --- Entrepreneurship. --- Erich Honecker. --- Estado Novo (Portugal). --- External debt. --- Flagellation. --- Flattery. --- Foreign direct investment. --- Fraud. --- Freelancer. --- French Revolution. --- Gastarbeiter. --- Google Translate. --- Ideology. --- Immigration. --- Income. --- Incumbent. --- Industrial society. --- Infrastructure. --- Institution. --- International law. --- Isaias Afwerki. --- Jeune Afrique. --- Judicial deference. --- Kazakhstan. --- Language interpretation. --- Lee Kuan Yew. --- Legitimation. --- Leninism. --- Liberal democracy. --- Liberalism. --- Liberia. --- Life and Fate. --- Loyalty. --- Lyndon B. Johnson. --- Marketing. --- Mexico City. --- Military. --- Moscow Metro. --- Multilateralism. --- National Front Party (Libya). --- Newspaper. --- Norbert Elias. --- Nursultan Nazarbayev. --- Opinion poll. --- Persuasion (novel). --- Politics. --- Presidente (beer). --- Print Media. --- Printing. --- Red Army Faction. --- Respondent. --- Robert Mundell. --- Rule of thumb. --- Ruler. --- Security forces. --- Shame. --- Silvio Berlusconi. --- Soviet Union. --- State of emergency. --- Supermajority. --- Supporter. --- Terrorism. --- The Law Firm. --- United States dollar. --- Vladimir Putin. --- Voting. --- War. --- Waterboarding. --- Wealth. --- Work of art. --- Workforce. --- AUTHORITARIANISM --- DICTATORS --- MASS MEDIA--POLITICAL ASPECTS --- PROPAGANDA

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Traite des trois familles d'informations : les informations de fonctionnement (pour les opérations courantes de gestion), les informations d'influence (communication interne et communication externe) et les informations d'évolution (dans laquelle se situe la veille technologique ou stratégique). L'information est considérée à la fois comme un processus et comme un produit du processus.

Information resources management --- Business communication --- Industrial management --- Gestion de l'information --- Communication dans l'entreprise --- Gestion d'entreprise --- Communication systems --- Systèmes de communication --- Information (gestion) Informatie (management) --- Communication dans l'entreprise Communicatie (bedrijven) --- Information (communication) Informatie (communicatie) --- Information interne Interne informatie --- BPB1104 --- Gestion --- Information --- Beheer --- Informatie --- Communication dans les organisations --- Systèmes d'information --- Productivité --- Évaluation --- Audit --- informácie --- informacion --- informacja --- informații --- tieto --- информација --- informação --- teave --- információ --- informazione --- informacija --- information --- informace --- información --- informatie --- informācija --- informazzjoni --- πληροφόρηση --- информация --- informacijos priemonės --- informatiemiddel --- Informationsmittel --- meios de informação --- informování --- medio de información --- informační prostředek --- informačné prostriedky --- informationsmiddel --- sdělení --- μέσο πληροφόρησης --- údaj --- moyen d'information --- információs eszköz --- πληροφορία --- means of information --- mijloace de informație --- tiedon muodot --- obavijest --- informācijas līdzekļi --- teabevahend --- informationsmedel --- mjete informimi --- maniġment --- poslovodenje --- valdymas --- pārvaldība --- Management --- gestione --- johtaminen --- gestión --- ledning --- управување --- zarządzanie --- gestão --- management --- beheer --- пословодство --- διαχείριση --- manažment --- menaxhim --- menedzsment --- управление --- menadžment --- juhtimine --- ledelse --- förvaltningssätt --- politica di gestione --- ledelsesform --- Betriebs- und Geschäftsleitung --- știința conducerii --- vállalat vezetése --- styring --- vedení --- forma de gestão --- раководење --- mode de gestion --- amministrazione d'impresa --- upravljanje --- poslovodstvo --- vadyba --- vadovavimas --- strategia di gestione --- vadovybė --- üzletvezetés --- řídicí aparát --- менаџмент --- piano di gestione --- Managementmethode --- direzione operativa --- wijze van beheer --- vezetés --- μάνατζμεντ --- lyderystė --- ledarskap --- vezető szerep --- водеща роля --- Führung --- johtajuus --- liderança --- vodstvo --- leadership --- tmexxija --- capacités d’encadrement --- lederskab --- ηγεσία --- līderība --- capacități de conducere --- przywództwo --- vodenje --- liderazgo --- líderstvo --- leiderschap --- faisnéis --- bainistíocht --- Gestion de l'information - Évaluation --- Information - Audit --- Systèmes d'information - Gestion d'entreprise