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The book explores the concept of organic innovation within German companies, emphasizing the importance of combining natural skills in team sports with a desire for a better future. It examines the current state of German industries facing global competition and the necessity of evolving beyond rigid structures to foster creativity and adaptability. The authors aim to guide businesses in navigating the challenges of innovation by leveraging emotional engagement and a playful approach. The intended audience includes business leaders, managers, and teams seeking sustainable growth through innovative practices.

Corporate culture. --- Emotional intelligence.