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book (12)


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Consumer behavior
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ISBN: 0471599492 0471545171 9780471545170 9780471599494 Year: 1994 Publisher: New York, N.Y. Wiley


Book
Consumer behavior
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ISBN: 0471521922 0471613525 Year: 1990 Publisher: New York Wiley


Book
Consumer behavior
Authors: ---
ISBN: 0471078514 0471859168 9780471859161 9780471078517 Year: 1986 Publisher: New York Wiley

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Consumer information processing : perspectives and implications for advertising
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Year: 1976 Publisher: Cambridge: Marketing Science Institute,

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The consumption of household durables : a behavioral review
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Year: 1978 Publisher: Cambridge (Mass.): Marketing Science Institute

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Shopping for appliances : consumers' strategies and patterns of information search
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Year: 1985 Publisher: Cambridge (Mass.): Marketing Science Institute

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Consumer information processing : perspectives and implications for advertising
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Year: 1976 Publisher: Cambridge (Mass.): Marketing Science Institute

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Factors affecting information search for consumer durables
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Year: 1992 Publisher: Cambridge (Mass.): Marketing Science Institute

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Comparison advertising : issues and prospects.
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Year: 1974 Publisher: Cambridge (Mass.) Marketing Science Institute

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Life cycle cost : consumer information for energy decisions
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Year: 1980 Publisher: Cambridge (Mass.): Marketing Science Institute

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