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KU Leuven (2)

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Vlerick Business School (1)

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book (3)

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English (3)

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2000 (1)

1996 (2)

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Using mini-concepts to identify opportunities for really new product functions
Authors: Durgee, Jeffrey F. --- Colarelli O'Connor, Gina --- Veryzer, Robert W.
Year: 1996 Publisher: Cambridge (Mass.) : Marketing science institute,

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Using mini-concepts to identify opportunities for really new product functions
Authors: Durgee, Jeffrey F. --- O'Connor, Gina Colarelli. --- Veryzer, Robert W.
Year: 1996 Publisher: Cambridge (Mass.): Marketing Science Institute

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Radical innovation : how mature companies can outsmart upstarts.
Authors: Leifer, Richard --- McDermott, Christopher M. --- O'Connor, Gina Colarelli. --- Peters, Lois S.. --- Rice, Mark P. --- et al.
ISBN: 9780875849034 0875849032 Year: 2000 Publisher: Boston Harvard business school press

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658.116 --- Technologische ontwikkeling. Innovatie. Ondernemerschap

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