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Essentials of advertising strategy.
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ISBN: 087251045X Year: 1981 Publisher: Chicago (Ill.) : Crain books,

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Advertising.


Film
Managing marketing communication in a multichannel system
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Year: 2008 Publisher: London : Henry Stewart Talks Ltd,

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Global consumers and in-store promotions
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Year: 2013 Publisher: London : Henry Stewart Talks,

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Strategic advertising campaigns.
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Year: 1991 Publisher: NTC,

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MARKETING --- PUBLICITE --- MARKETING --- PUBLICITE


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Sales promotion management
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ISBN: 0872510727 Year: 1982 Publisher: Chicago Crain

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Sales promotion management
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ISBN: 0844230723 Year: 1986 Publisher: Lincolnwood (Ill.) : NTC business books,

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Communicating globally: an integrated marketing approach
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Year: 2000 Publisher: New York Palgrave

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Media generations : media allocation in a consumer-controlled marketplace.
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ISBN: 9780981941509 9780981941516 9780981941523 9780981941530 Year: 2009 Publisher: Worthington Prosper Business Development Corporation

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