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The naked truth : why Hollywood doesn't make X-rated movies
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ISBN: 1281151378 9786611151379 0813541468 9780813541464 9780813540887 0813540887 9780813540894 0813540895 9781281151377 6611151370 Year: 2007 Publisher: New Brunswick, N.J. : Rutgers University Press,

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From parents and teachers to politicians and policymakers, there is a din of voices participating in the debate over how young people are affected by violence, strong language, and explicit sexual activity in films. The Motion Picture Association of America (MPAA) responded to this concern in 1968 when it introduced a classification and rating system based on the now well-known labels: "G," "PG," PG-13," "R," and "X." For some, these simple tags are an efficient way to protect children from viewing undesirable content. But do the MPAA ratings only protect children? In The Naked Truth, Kevin S. Sandler argues that perhaps even more than viewers, ratings protect the Hollywood film industry. One prime indicator of this is the collective abandonment of the NC-17 rating in 1990 by the major distributors of the MPAA and the main exhibitors of the National Association of Theatre Owners. By categorizing all films released by Hollywood and destined for mainstream theaters into R ratings (or lower), the industry ensures that its products are perceived as "responsible entertainment"—films accessible by all audiences and acceptable to Hollywood's various critics and detractors.

Reading the rabbit: explorations in Warner Bros. animation
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ISBN: 9780813525389 0813525373 0813525381 Year: 1998 Publisher: New Brunswick, N.J. Rutgers University Press

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Movie ratings as genre : the incontestable R

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Titanic : anatomy of a blockbuster
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ISBN: 0813526698 9780813526690 081352668X Year: 1999 Publisher: New Brunswick : Rutgers University Press,


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The naked truth : why Hollywood doesn’t make X-rated movies
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ISBN: 9780813541464 Year: 2007 Publisher: New Brunswick New Jersey London Rutgers University Press

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Abstract

From parents and teachers to politicians and policymakers, there is a din of voices participating in the debate over how young people are affected by violence, strong language, and explicit sexual activity in films. The Motion Picture Association of America (MPAA) responded to this concern in 1968 when it introduced a classification and rating system based on the now well-known labels: "G," "PG," PG-13," "R," and "X." For some, these simple tags are an efficient way to protect children from viewing undesirable content. But do the MPAA ratings only protect children? In The Naked Truth, Kevin S. Sandler argues that perhaps even more than viewers, ratings protect the Hollywood film industry. One prime indicator of this is the collective abandonment of the NC-17 rating in 1990 by the major distributors of the MPAA and the main exhibitors of the National Association of Theatre Owners. By categorizing all films released by Hollywood and destined for mainstream theaters into R ratings (or lower), the industry ensures that its products are perceived as "responsible entertainment"—films accessible by all audiences and acceptable to Hollywood's various critics and detractors.

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