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Marketing --- Management. --- John O'Shaughnessy --- reclame --- publiciteit --- marketing --- management --- 766.01 --- Marketing management --- Management --- Business logistics

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This monograph attempts to apply the philosophy of social science to the study of buyer behaviour. It encompasses ideas from various disciplines, such as philosophy and psychology.

Consumer behavior --- Methodology --- Consumer behaviour --- E-books --- Marketing research. --- Market research --- Marketing --- Markets --- Research --- Research, Industrial --- Behavior, Consumer --- Buyer behavior --- Decision making, Consumer --- Human behavior --- Consumer profiling --- Market surveys --- Methodology. --- Consumers --- Consumer behavior - Methodology.

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Consumer behavior. --- Consumer behavior --- #KVHB:Consumenten --- #KVHB:Marketing --- Behavior, Consumer --- Buyer behavior --- Decision making, Consumer --- Human behavior --- Consumer profiling --- Market surveys

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Consumer behavior. --- Motivation research (Marketing). --- Purchasing.

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Methods in social research (general)