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In this account Denis McQuail analyzes the concept 'media audience' in terms of its history and its place in present day media theory and research. It summarizes key research findings and assesses the impact of new media developments.

media-analyse --- publieksonderzoek --- Mass communications --- Mass media --- Médias --- Audiences. --- Publics --- #SBIB:AANKOOP --- #SBIB:309H401 --- #GBIB:Overlegcentrum Christelijke Ethiek --- -Mass communication --- Media, Mass --- Media, The --- Communication --- Publieksgroepen in de verschillende media (pers, omroep, film, boekenindustrie, ...): gebruikersgroepen, gebruikersonderzoek --- Audiences --- Mass media - Audiences. --- Mass media -- Audiences. --- Journalism & Communications --- Communication & Mass Media --- -Publieksgroepen in de verschillende media (pers, omroep, film, boekenindustrie, ...): gebruikersgroepen, gebruikersonderzoek --- Médias --- Audiences, Communication --- Communication audiences --- Audiences, Mass media --- Spectators --- Social aspects --- Mass media - Audiences

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Human rights --- Mass communications --- Freedom of the press. --- Mass media --- Responsibility. --- Law and legislation. --- Moral and ethical aspects. --- Social aspects. --- Freedom of the press --- Responsibility --- Accountability --- Moral responsibility --- Obligation --- Ethics --- Supererogation --- Censorship of the press --- Liberty of the press --- Press --- Press censorship --- Censorship --- Freedom of expression --- Government and the press --- Law and legislation --- Moral and ethical aspects --- Social aspects --- Moral and religious aspects

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massamedia --- massacommunicatie --- Mass communications --- Mass media --- Médias --- 659.3 --- 316.77 --- Mass communication --- Media, Mass --- Media, The --- Communication --- Mass communication. Informing, enlightening of the public at large --- Communicatiesociologie --- Mass media. --- 316.77 Communicatiesociologie --- 659.3 Mass communication. Informing, enlightening of the public at large --- Médias

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Mass communications --- Communication --- Social aspects. --- Social aspects --- Aspect social

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Mass media --- #SBIB:309H022 --- Mass communication --- Media, Mass --- Media, The --- Communication --- Massacommunicatie --- communicatietheorieën --- massacommunicatie --- Mass communications --- Mass media. --- #KVHA:Taalkunde --- #KVHA:Meertalige communicatie --- #KVHA:Massacommunicatie