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Dissertation
ISBN: 9789059892354 Year: 2008 Publisher: Gent : Universiteit Gent. Faculteit bio-ingenieurswetenschappen,
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Pinus --- Monochamus --- Vecteur de maladie --- Vectors --- Bursaphelenchus xylophilus --- Cycle de développement --- life cycle --- Pathologie forestière --- forest pathology --- Choix des espèces --- Choice of species --- Résistance aux organismes nuisibles --- Pest resistance --- China --- Japon --- Japan --- Taïwan --- Taiwan --- Portugal --- USA --- Canada --- Mexico --- Sciences and engineering --- biological sciences --- agriculture --- plant pathology --- 595.132 --- 630*453 --- Nematodes. Roundworms. Threadworm. Eelworm. Vinegar eel. Gapeworm. Hookworm --- Damage by insects --- Theses --- 595.132 Nematodes. Roundworms. Threadworm. Eelworm. Vinegar eel. Gapeworm. Hookworm --- plant pathology. --- Taiwan. --- Biological sciences --- Agriculture --- Plant pathology.
Book
ISBN: 9780745671161 9780745671178 Year: 2016 Publisher: Cambridge Polity
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This book provides a comprehensive analysis of Chinese advertising as an industry, a discourse and profession in China s search for modernity and cultural globalization. It compares and contrasts the advertising practices of Chinese advertising agencies and foreign advertising agencies, and Chinese brands and foreign brands, with a particular focus on the newest digital advertising practices in the post WTO era. Based on extensive interviews, participant observation, and a critical analysis of secondary data, Li offers an engaging analysis of the transformation of Chinese advertising in the past three decades in Post-Mao China. Drawing upon theories of political economy, media, and cultural studies, her analysis offers most significant insights in advertising and consumer culture as well as the economic, social, political, and cultural transformations in China. The book is essential for students and scholars of communication, media, cultural studies and international business, and all those interested in cultural globalization and China.
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