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book (7)

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Book

Weg met het marketingplan, tijd voor actie : praktische marktbewerking voor iedere manager
Author: Koster, John M. D.
ISBN: 9789052616681 Year: 2008 Publisher: Den Haag Academic service

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Applied marketing --- marktgerichtheid --- management --- marketingplan --- Marketing --- branding

Book

Conceptual foundations of marketing science.
Author: Koster, John M. D.
Year: 1993 Publisher: Rotterdam : Erasmus Universiteit Rotterdam. Rotterdams instituut voor bedrijfseconomische studies,

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Grondslagen van de marketing-wetenschap. 3 : Naar een algemene theorie over marketing.
Author: Koster, John M. D.
ISBN: 9050860680 Year: 1990 Publisher: Rotterdam : Erasmus universiteit Rotterdam. Centrum voor bedrijfseconomisch onderzoek,

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Book

Marketingimplementatie : ask for the order !
Author: Koster, John M.D.
ISBN: 9789074885379 Year: 2007 Publisher: Heemstede Holland Business Publications

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Marketing --- Marktgericht ondernemen --- Marketingstrategie --- Praktijk

Book

Towards a marketing exchange perspective on urban development.
Authors: Braun, Erik --- Koster, John M. D.
Year: 1997 Publisher: Rotterdam : Erasmus universiteit Rotterdam. Rotterdam institute for business economic studies,

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Account managers' internal relationship marketing : implications of internal social network structure for account management's effectiveness.
Authors: Dekker, D. J. --- Koster, John M. D.
ISBN: 9050863205 Year: 1999 Publisher: Rotterdam : Rotterdam institute for business economic studies,

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De Nederlandse bedrijfseconomische wetenschap : een aanzet tot een grondslagentheoretische plaatsbepaling
Authors: Van den Berg, Pieter Gerard Jacobus --- Koster, John M. D.
ISBN: 9050861288 Year: 1993 Publisher: Rotterdam : Erasmus Universiteit Rotterdam. Rotterdams instituut voor bedrijfseconomische studies,

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