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Library research --- Library management

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Rapid developments in information technology and media have resulted in increasingly diverse strategies for information retrieval by readers and users. The duty to cope with this phenomenon and to master the situation forms one of the biggest challenges facing libraries. In order to strengthen the awareness of the potential of tools for management and strategic planning, a two-day meeting was held under the auspices of IFLA's Management & Marketing Section in Bergen, Norway in August 2005. Managers of different types of libraries, researchers and educators from five continents shared their exp

Library research --- Library management --- Library administration --- Libraries --- Library finance --- Bibliothèques --- Evaluation --- Marketing --- Administration --- Finances --- Public relations --- Advertising --- Information services --- libraries --- management. --- management --- information services --- Public services --- Statistical methods --- case studies --- France --- Great Britain --- USA --- Spain --- Canada --- Estonia --- Norway --- Russian Federation --- Australia --- Tunisia --- Greece --- Portugal --- Documentation and information --- Library planning --- Strategic planning --- Library statistics --- Library science --- Statistics --- Books --- Planning --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Publicity --- Sales promotion --- Selling --- Documentation --- Public institutions --- Librarians --- Industries --- PR (Public relations) --- Mass media and business --- 025.12 --- BPB0608 --- -Libraries --- -025 --- 025.12 Bibliotheekbeheer: statistieken, rapporten; prestatiemeting --- Bibliotheekbeheer: statistieken, rapporten; prestatiemeting --- Management --- Research --- Organization --- Libraries - Marketing --- Public relations - Information services --- Public relations - Libraries --- Advertising - Information services --- -Research --- Bibliothèques --- Services aux utilisateurs --- Congrès