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Designed to respond to the growing needs of professionals and those in the academia, this book is a comprehensive, step-by-step guide to making effective presentations. Written in a clear, accessible style, the author provides a friendly approach to a process that is often a nerve-wracking task for many. The author discusses how to plan presentations across disciplines, their delivery and aesthetics, and helpful tips throughout. With a multi-level focus, it also includes sections on:. -choosing the right content and then sequencing it logically for maximum impact. -duration of the presentation
Business presentations. --- Visual communication. --- Oral communication. --- Oral transmission --- Speech communication --- Verbal communication --- Communication --- Graphic communication --- Imaginal communication --- Pictorial communication --- Presentations, Business --- Business communication
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Communication in marketing. --- Branding (Marketing) --- Consolidation and merger of corporations --- Corporate image --- Corporations --- Management. --- Public relations. --- Larsen & Toubro Limited. --- Mindtree Limited.
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This case study examines the use of media narratives for changing corporate reputation, using the example of Larsen and Toubro (L&T)'s merger with Mindtree, which was a contentious process.
Internet in public relations. --- Consolidation and merger of corporations. --- Corporate image. --- Corporations --- Social media --- Public relations. --- Management. --- Larsen & Toubro. --- Mindtree.
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Communication in organizations. --- Communication in organizations --- Auditing. --- Chief executive officers. --- Corporate image. --- Executive ability. --- Leadership.
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Corporate Reputation Decoded is the first book of its kind that traces the journey of Indian companies in building corporate reputation (CR). The book addresses CR in the Indian context and is in response to the growing interest of companies in this area. The book explains the process of building, maintaining and strategising for CR. It also discusses various aspects of CR-company's stakeholders, situations demanding CR interventions, and the impact of a company's culture, ethics and leadership on its CR. The book expounds on these using Indian cases (Tata, Infosys, HUL, Reliance, Aditya Birl
Corporate image --- Corporations --- Organizational effectiveness --- Management --- Organization --- Business corporations --- C corporations --- Corporations, Business --- Corporations, Public --- Limited companies --- Publicly held corporations --- Publicly traded corporations --- Public limited companies --- Stock corporations --- Subchapter C corporations --- Business enterprises --- Corporate power --- Disincorporation --- Stocks --- Trusts, Industrial --- Company image --- Corporate identity --- Industrial design coordination --- Public relations --- E-books
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