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The indispensable guide to developing a personal brand, finding an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.
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Through this clinical guide, practitioners will learn how to teach parents of children with autism spectrum disorder new skills and behaviors so that they can promote their children's long-term improvement.
Autism Spectrum Disorder --- Parents --- Parenting --- Problem Behavior --- Child --- therapy --- education
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"Un programme complet d'accompagnement des parents pour répondre aux comportements perturbateurs des enfants TSA ou présentant des troubles du comportement. Structuré autour d'objectifs, d'une méthode d'analyse appliquée du comportement et de scripts détaillés, le programme RUBI aide les parents à donner une réponse adaptée aux comportements perturbateurs des enfants TSA ou des enfants présentant des troubles du comportement. Ce livre contient : • le manuel du clinicien, avec 11 sessions de base ; • de nombreux outils pratiques (fiches de contrôle, formulaires d'observation et d'évolution, plus de soutien comportemental) ; • un manuel d'exercice pour les parents (en complément numérique) ; des sessions supplémentaires portant sur des aspects comportementaux spécifiques (en complément numérique) ; des vidéos à partir desquelles travailler les habiletés enseignées."
Enfants autistes. --- Autisme infantile. --- Troubles du comportement de l'enfant. --- Behavior disorders in children. --- Autistic children. --- Autism in children. --- Troubles du spectre de l'autisme --- Troubles du comportement --- Troubles déficitaires de l'attention et du comportement perturbateur --- Trouble du spectre autistique --- Chez l'enfant. --- Enfant.
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