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book (2)


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2016 (1)

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Book
Social sector communication in India : concepts, practices, and case studies
Author:
ISBN: 9789351508151 9351508153 9789351508137 9351508137 9789351508144 9351508145 Year: 2016 Publisher: New Delhi, India : Sage,

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Abstract

A first-of-its-kind book on social sector communication in India that combines concepts with hands-on skills


Book
The Cult of Beauty : Gender Discourse in Indian Advertising
Author:
ISBN: 9781032613604 1032613602 1040001327 1040001319 Year: 2024 Publisher: Abingdon, England : Routledge,

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Abstract

This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives.

Keywords

Advertising --- Women

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