Union Catalogue of Belgian Libraries
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Book
Advertising
Author:
Jefkins, Frank William
ISSN: 02658828
ISBN: 0712106642 9780712106641
Year: 1989
Publisher: London : Pitman,
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Marketing and PR media planning
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Dictionary of marketing and communication : including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences
Author:
Jefkins, Frank William
ISBN: 0700202188 9780700202188
Year: 1973
Publisher: Aylesbury (Bucks): Intertext,
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Book
Press relations practice
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Book
Planned public relations
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Book
Public relations for marketing management
Author:
Jefkins, Frank William
ISBN: 0333232445 0333232453 9780333232446 9780333232453
Year: 1978
Publisher: London: MacMillan,
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Book
Public relations for marketing management
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Book
Dictionary of advertising : direct response marketing and sales promotion.
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Book
Planned press and public relations.
Author:
Jefkins, Frank William
ISBN: 0751400165
Year: 1993
Publisher: London : Blackie academic and professional,
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Book
Press relations practice.
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