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In this book, specialists and scholars present a comprehensive account of the latest developments in Chinese new media. The articles explore important areas such as security of cyberspace in China; the development of WeChat and micro-blogs; public opinions of social media and the transformation of traditional media. It also summarizes the development of the new-media industry, including digital TV, mobile games, the online video industry, IPTV, new-media advertising and mobile news applications. It is a valuable reference work for researchers and professionals working in media.

Journalism --- Sociology --- Methodology of economics --- Business management --- Mass communications --- Business economics --- VR (virtual reality) --- financieel management --- persbeleid --- sociologie --- communicatie

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

In this book, specialists and scholars present a comprehensive account of the latest developments in Chinese new media. The articles explore important areas such as security of cyberspace in China; the development of WeChat and micro-blogs; public opinions of social media and the transformation of traditional media. It also summarizes the development of the new-media industry, including digital TV, mobile games, the online video industry, IPTV, new-media advertising and mobile news applications. It is a valuable reference work for researchers and professionals working in media.

Industrial management. --- Communication. --- Sociology. --- Mass media. --- Media Management. --- Media Research. --- Media Sociology.