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Book
Eye tracking : a comprehensive guide to methods and measures
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ISBN: 9780199697083 0199697086 Year: 2011 Publisher: Oxford ; New York : Oxford University Press,

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Abstract

This book is written by and for researchers who are still in that part of their careers where they are actively using the eye-tracker as a tool; those who have to deal with the technology, the signals, the filters, the algorithms, the experimental design, the programming of stimulus presentation, instructions to participants, working the varying tools for data analysis, and of course, worrying about all the different things that must not go wrong!


Book
Infinity in language : conceptualization of the experience of the sublime
Authors: ---
ISBN: 1282035827 9786612035821 1443803901 9781443803908 1847189555 9781282035829 661203582X Year: 2008 Publisher: Newcastle, UK : Cambridge Scholars Pub.,

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The book Infinity in Language is a research monograph on the problem of the sublime in language. The authors use methods from cognitive semantics and poetics in order to thoroughly describe how the sublime is used in language. It is a unique attempt to account for one of the most fascinating problems of the human mind: the concept of infinity, and how the experience of infinity and enthusiasm is expressed in language. The book includes new findings in cognitive semantics relating to rhetoric...


Book
Eye tracking : a comprehensive guide to methods, paradigms and measures
Authors: ---
ISBN: 9781979484893 1979484899 Year: 2017 Publisher: Lund, Sweden : Lund Eye-Tracking Research Institute,

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Book
Implementing cognitive semantics: image schemata, valence accomodation and valence suggestion for AI and computational linguistics
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ISBN: 9162808109 Year: 1993 Publisher: Lund Lund University Press

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Book
Eye tracking : a comprehensive guide to methods and measures
Authors: --- ---
ISBN: 9780198738596 0198738595 Year: 2011 Publisher: Oxford: Oxford university press,

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Book
Eye Tracking
Authors: --- --- --- --- --- et al.
ISBN: 0191625418 Year: 2011 Publisher: OUP Oxford

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Abstract

We make 3-5 eye movements per second, and these movements are crucial in helping us deal with the vast amounts of information we encounter in our everyday lives. In recent years, thanks to the development of eye tracking technology, there has been a growing interest in monitoring and measuringthese movements, with a view to understanding how we attend to and process the visual information we encounter.Eye tracking as a research tool is now more accessible than ever, and is growing in popularity among researchers from a whole host of different disciplines. Usability analysts, sports scientists, cognitive psychologists, reading researchers, psycholinguists, neurophysiologists, electrical engineers,and others, all have a vested interest in eye tracking for different reasons. The ability to record eye-movements has helped advance our science and led to technological innovations. However, the growth of eye tracking in recent years has also presented a variety of challenges - in particular theissue of how to design an eye-tracking experiment, and how to analyse the data.This book is a much needed comprehensive handbook of eye tracking methodology. It describes how to evaluate and acquire an eye-tracker, how to plan and design an eye tracking study, and how to record and analyse eye-movement data. Practicality lies at the heart of the book, providing in-depthguidance to key questions: how raw data samples are converted into fixations and saccades using event detection algorithms, how the different representations of eye movement data are calculated using AOIs, heat maps and scanpaths, and how all the measures of eye movements relate to these processes.Part I presents the technology and skills needed to perform high-quality research with eye-trackers.Part II examines the predominant methods applied to the data which eye-trackers record. These include the parsing of raw sample data into oculomotor events, and how to calculate other representations of eye movements such as heat maps and transition matrices.Part III gives a comprehensive outline of the measures which can be calculated using the events and representations described in Part II. This is a taxonomy of the measures available to eye-tracking researchers, sorted by type of movement of the eyes and type of analysis.For anyone in the sciences considering conducting research involving eye-tracking, this book is an essential reference work.

Keywords

Eye --- Medical

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