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The Palgrave handbook of global radio
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ISBN: 9780230293076 Year: 2012 Publisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan,


Book
The twenty-first-century media industry : economic and managerial implications in the age of new media
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ISBN: 9780739140031 9780739140048 9780739140055 0739140035 0739140043 9786612713125 0739140051 1282713124 9781282713123 6612713127 Year: 2010 Publisher: Lanham, Md. : Lexington Books,

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The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.


Book
Radio's second century : past, present, and future perspectives
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ISBN: 9780813598468 9780813598475 Year: 2020 Publisher: New Brunswick, New Jersey : Rutgers University Press,

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"As one of the first scholarly monographs to examine the status of broadcasting on its one hundredth anniversary, Radio's Second Century investigates both vanguard and perennial topics relevant to radio's past, present, and future. As the radio industry enters its second century of existence, it continues to be a dominant mass medium with almost total listenership saturation despite rapid technological advancements that provide alternatives for consumers. Lasting influences such as on-air personalities, audience behavior, fan relationships, and localism are analyzed as well as contemporary issues including social and digital media. Other essays examine the regulatory concerns that continue to exist for public radio, commercial radio, and community radio, and discuss the hindrances and challenges posed by government regulation with an emphasis on both American and international perspectives. Radio's impact on cultural hegemony through creative programming content in the areas of religion, ethnic inclusivity, and gender parity is also explored. Taken together, this volume compromises a meaningful insight into the broadcast industry's continuing power to inform and entertain listeners around the world via its oldest mass medium--radio"--


Book
Communication and Midterm Elections : Media, Message, and Mobilization
Authors: ---
ISBN: 1349556637 1137494522 1137488018 Year: 2016 Publisher: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan,

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This book offers a comprehensive examination of midterm elections from the lens of communications and media coverage. Using a wide variety of methods, this contributed volume covers the differences, similarities, and challenges unique to midterm elections.


Digital
Communication and Midterm Elections : Media, Message, and Mobilization
Authors: ---
ISBN: 9781137488015 Year: 2016 Publisher: New York Palgrave Macmillan US :Imprint: Palgrave Macmillan

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This book offers a comprehensive examination of midterm elections from the lens of communications and media coverage. Using a wide variety of methods, this contributed volume covers the differences, similarities, and challenges unique to midterm elections.


Book
The Radio station : broadcasting, podcasting, and streaming
Authors: ---
ISBN: 1351816330 131521265X 1351816322 Year: 2018 Publisher: Boca Raton, FL : Routledge, an imprint of Taylor and Francis,

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The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This new edition explains what "radio" in America has been, where it is today, and where it is going, covering the basics of how programming is produced, financed, delivered and promoted via terrestrial and satellite broadcasting, streaming and podcasting, John Allen Hendricks and Bruce Mims examine radio and its future within a framework of existing and emerging technologies. The companion website is new revised with content for instructors, including an instructors’ manual, lecture slides, and test questions. Students will discover an expanded library of audio interviews with leading industry professionals in addition to practice quizzes and links to additional resources.


Book
Presidential campaigning and social media : an analysis of the 2012 campaign
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ISBN: 9780199355846 Year: 2015 Publisher: New York Oxford Oxford University Press

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Communicator-in-chief : how Barack Obama used new media technology to win the white house
Authors: ---
ISBN: 1282479202 9786612479205 0739141074 9780739141076 9780739141052 0739141058 9780739141069 0739141066 Year: 2010 Publisher: Lanham, MD : Lexington Books,

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Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate, but also raise money and motivate voters to go to the polling places on election day.


Book
The presidency and social media : discourse, disruption and digital democracy in the 2016 presidential election
Authors: ---
ISBN: 9781138081536 113808154X 9781138081543 1138081531 Year: 2018 Publisher: New York, N.Y.: Routledge,

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Social Media and Strategic Communications
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ISBN: 9781137287045 Year: 2013 Publisher: Houndmills, UK : Palgrave MacMillan,

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