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Graphic artists --- Graphic arts --- Magazine design --- Commercial art --- Graphistes --- Arts graphiques --- Périodiques --- Art publicitaire --- Biography --- History --- Biographies --- Histoire --- Design --- Rand, Paul, --- Rand, Paul --- Steven Heller ; foreword by Armin Hofmann ; introduction by George Lois ; essay by jessica Helfand --- grafiek --- grafische- en reclamevormgeving --- grafisch design --- grafisch ontwerp --- Rand Paul --- IBM --- UPS --- corporate identity --- huisstijl --- posters --- affiches --- 766.071 RAND --- Paul Rand 1914-1996 (° Brooklyn, New York, USA) --- Grafische vormgevers ; reclame ; 20ste eeuw ; Paul Rand --- 766.07 --- Gebruiksgrafiek ; grafische designers, reclamekunstenaars, typografen, illustrators A-Z --- grafische vormgeving --- typography --- graphic design --- typografie --- Périodiques --- Criticism and interpretation. --- Art [Modern ] --- 20th century --- United States --- Pop art

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Paul Rand (1914-1996) est l'une des figures pionnières dans le domaine des arts graphiques américain. Son travail se rapproche des idées d'avant-garde européennes comme le cubisme, le constructivisme et le mouvement De Stijl tout en produisant une démarche qui lui est très personnelle.

753 --- Rand, Paul --- boekillustraties --- grafische vormgeving --- huisstijl --- kinderboeken --- reclame --- grafische vormgeving , geschiedenis, grafische vormgevers afzonderlijk --- Art graphique --- Graphisme

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"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:- Designers to Designers- Designers to Clients- Designers to the Design-literate- Designers to the Design-agnosticBeing able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher"--

Commercial art --- Graphic arts --- Business writing. --- Research. --- Science --- Science research --- Scientific research --- Information services --- Learning and scholarship --- Methodology --- Research teams --- Business --- Authorship --- Business communication --- Art, Graphic --- Arts, Graphic --- Graphic design (Graphic arts) --- Graphics --- Art --- Visual communication --- Advertising, Art in --- Advertising, Pictorial --- Advertising art --- Art, Commercial --- Art in advertising --- Commercial design --- Advertising --- Art and industry --- Posters --- Motion picture billboards --- Marketing. --- Research --- Business writing --- Marketing --- E-books

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Here is a powerful compass to teaching design in a digital environment! In this guide, more than 50 cutting-edge e-design experts discuss everything educators and students need to know on the road from traditional graphic design to e-design education. Conveniently organized in eight sections, The Education of an e-Designer includes fourteen proven-successful syllabi covering everything from basic needs courses like web design and digital imaging to more specialized areas of study such as game design and motion graphics. Readers will find professional advice for incorporating digital technology requirements into the schedule, designing information for online use, becoming familiar with the digital work culture, and designing animation, to name just a few. With its expert guidance, this book is like having a manifesto, field guide, and teaching aide all in one place! (http://www.allworth.com)

Art graphique --- Design graphique --- Enseignement --- Multimédia --- Pédagogie --- Site web --- Web sites --- Multimedia systems --- Graphic arts

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Advertising. Public relations --- erotiek --- stereotype --- reclameboodschappen --- typografie